HomeMy WebLinkAboutUsaopoly LLC; 2026-05-20; CMSLCA-26033CA
CMSLCA-26033CA
CORPORATE MARKETING PARTNERSHIP AGREEMENT
2026 CITY OF CARLSBAD TGIF CONCERTS IN THE PARKS
USAOPOLY, LLC
This AGREEMENT is made and entered into as of the ______ day of ____________, 2026
(“Effective Date”), by and between the City of Carlsbad, California, a chartered municipal
corporation (“City”), and Usaopoly, LLC, a Delaware limited liability company (“Sponsor”).
RECITALS
A. The City hosts a summer concert series, TGIF Concerts in the Parks, drawing
thousands of community members on Friday evenings from June through August to hear
live music at city parks (“Concert Series”). There are nine concerts scheduled for the 2026
Concert Series.
B. The City has launched a program to provide local businesses with an opportunity to
sponsor the Concert Series in exchange for recognition.
C. The Sponsor has determined it would like to support the Concert Series as an Opener
sponsor.
NOW, THEREFORE, in consideration of these recitals and the mutual covenants contained
herein, City and Sponsor agree as follows:
1. CONCERT SERIES SPONSOR BENEFITS. Sponsor shall be entitled to benefits that are defined
in Exhibit “A,” which is incorporated by this reference in accordance with this Agreement’s
terms and conditions.
2. SPONSOR FEE. In exchange for the benefits included in Exhibit “A,” Sponsor agrees to
pay the City $10,000. This fee must be submitted in full to the City no later than one
week after the Agreement execution date. All checks should be made payable to the
City of Carlsbad.
3. TERM. The term of this Agreement shall be from the Effective Date through the TGIF
Concerts in the Parks 2026 season ending on August 21, 2026.
4. SPONSOR OBLIGATIONS. Sponsor must complete the following:
a. No later than two weeks after the Effective Date, provide graphic files for
Sponsor logo and field signs to the City’s Communication & Engagement
Department.
i. The City shall provide graphic specifications (size, file format and
resolution) to Sponsor.
ii. All graphics must adhere to the City’s Corporate Marketing Partnerships
Policy (Exhibit “C”) and the City shall have final approval of all designs.
b. No later than the Tuesday prior to each concert (schedule included as Exhibit
“B”), provide the name and title of the official to be recognized on stage at that
week’s concert to the City.
Docusign Envelope ID: ED5EA5DB-53F7-8614-8136-E84788672AA1
20th May
CMSLCA-26033CA
5. FORCE MAJEURE. If City is prevented from or interfered with in any manner whatever
in fully performing its duties under this Agreement, by reason of any present or future
law, regulation or order, act of God, earthquake, flood, fire, epidemic, accident,
explosion, casualty, labor controversy (including threatened or actual lockout, boycott
or strike), riot, civil disturbance, war or armed conflict, delay of a common carrier,
inability without fault on city’s part to obtain sufficient goods or services required in the
conduct of its business; or by reason of any other cause or causes of any similar nature
(all of the foregoing referred to as an “event of force majeure”), then City’s obligations
under this Agreement shall be suspended as often as any such event of force majeure
occurs and, during such occurrences, City’s nonperformance will not be deemed a
breach of this agreement.
6. LIMITATION OF LIABILITY. Notwithstanding anything in this Agreement to the
contrary, Sponsor will look solely to City to satisfy any claims regarding this Agreement,
and City’s maximum liability to Sponsor for all claims related to this Agreement will not
exceed the amount received by City under this Agreement. City shall not be liable for
any indirect, incidental, reliance, special, punitive, or consequential damages arising out
of its performance or nonperformance under this Agreement, regardless of whether
City had been advised of the possibility of such damages.
7. INDEMNIFICATION. The TGIF Concerts in the Parks series is a City-sponsored event.
Accordingly, Sponsor agrees to refrain from using speech that is obscene, defamatory,
considered fighting words, intended to incite imminent lawless action, or is otherwise
contrary to the City’s workplace anti-harassment, anti-discrimination, and anti-
retaliation policies during any speaking opportunity provided by the City (if applicable).
Should such material be presented, City in its sole discretion may immediately
terminate the speaking opportunity and remove sponsorship materials without
constituting a breach of this Agreement. Sponsor agrees to indemnify, defend (with
counsel approved by the City), and hold harmless the City and its officers, elected and
appointed officials, employees and volunteers from and against all claims, damages,
losses and expenses including attorneys fees arising out of a violation of this section.
8. JURISDICTION AND VENUE. This Agreement is governed by the laws of the State of
California. Any action at law or in equity brought to enforce a right or rights provided
for by this Agreement will be tried in a state court of competent jurisdiction in the
County of San Diego, State of California, and the parties waive all provisions of law
providing for a change of venue in these proceedings to any other county.
9. ENTIRE AGREEMENT. This Agreement, together with any other written document
referred to or contemplated by it, embody the entire Agreement and understanding
between the parties relating to the subject matter of it. Neither this Agreement nor any
of its provisions may be amended, modified, waived or discharged except in a writing
signed by both parties. This Agreement may be executed in counterparts.
Docusign Envelope ID: ED5EA5DB-53F7-8614-8136-E84788672AA1
CMSLCA-26033CA
10. AUTHORITY. The individual(s) executing this Agreement and the instruments
referenced in it on behalf of Sponsor represent and warrant that they have the legal
power, right and actual authority to bind Sponsor to the terms and conditions of this
Agreement.
Executed by Sponsor this _______ day of _____________, 2026.
corporation of the State of California
liability company
By: By:
APPROVED AS TO FORM:
CINDIE K. McMAHON, City Attorney
BY: CINDIE K. McMAHON
Docusign Envelope ID: ED5EA5DB-53F7-8614-8136-E84788672AA1
May18th
CMSLCA-26033CA
EXHIBIT “A”
2026 TGIF Concerts in the Parks Sponsorship Benefits
Opener ($10,000). Opener sponsor shall be entitled to the following benefits:
• Prominent logo on banners on the stage signage, shared with other “Opener”
sponsors
• Logo on promotional materials, including rack cards, website and social media
• Logo on shared barricade wraps
• Onstage acknowledgment at every concert
• Opportunity to set up a branded booth or activation in the family-friendly activity
area (10’ x 10’) at up to nine concerts
o June 19, 2026 at Stagecoach Community Park
o June 26, 2026 at Stagecoach Community Park
o July 10, 2026 at Stagecoach Community Park
o July 17, 2026 at Stagecoach Community Park
o July 24, 2026 at Calavera Hills Community Park
o July 31, 2026 at Calavera Hills Community Park
o August 7, 2026 at Calavera Hills Community Park
o August 14, 2026 at Alga Norte Community Park
o August 21, 2026 at Alga Norte Community Park
• One (1) reserved season parking pass
• Mention in at least one social media post and news release
• Option to provide branded merchandise or promotional materials at concerts
Docusign Envelope ID: ED5EA5DB-53F7-8614-8136-E84788672AA1
CMSLCA-26033CA
EXHIBIT “B”
TGIF Concerts in the Parks 2026 Schedule
June 19 Stagecoach Community Park June 16
June 26 Stagecoach Community Park June 23
July 10 Stagecoach Community Park July 7
July 17 Stagecoach Community Park July 14
July 24 Calavera Hills Community Park July 21
July 31 Calavera Hills Community Park July 28
Aug. 7 Calavera Hills Community Park Aug. 4
Aug. 14 Alga Norte Community Park Aug. 11
Aug. 21 Alga Norte Community Park Aug. 18
Staff Contacts:
Craddock Stropes, Cultural Arts Manager
craddock.stropes@carlsbadca.gov, 442-339-2726
Terri Tooley, TGIF Coordinator
terri.tooley@carlsbadca.gov, 442-339-2064
Cultural Arts office
442-339-2090
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