HomeMy WebLinkAboutEddie Bojorquez dba Studio 512; 2014-05-07;AMENDMENT NO. 1 TO EXTEND AND AMEND AGREEMENT FOR
PROFESSIONAL PHOTOGRAPHY AND VIDEOGRAPHY SERVICES
BETWEEN CITY OF CARLSBAD AND EDDIE BOJORQUEZ DBA STUDIO 512
This Amendment No. 1 is entered into and effective as of the /5-'h day of
M~ , 20.L.S:_, extending and amending the agreement dated May 7,
2014, (the "A ement") by and between the C1ty of Carlsbad, a mun1c1pal corporation, ("C1ty"),
and Eddie Bojorquez dba Studio 512, a sole proprietor, ("Contractor") (collectively, the "Parties")
for professional photography and videography services.
RECITALS
A. On May 7, 2014, the Parties entered into a one year agreement for professional
photography and videography services; and
B. The Parties desire to extend and fund the Agreement for a period of one year.
NOW, THEREFORE, in consideration of these recitals and the mutual covenants
contained herein, City and Contractor agree as follows:
1. That the Agreement, as may have been amended from time to time, is hereby
extended for a period of one year ending on May 7, 2016 on a time and materials basis not-to-
exceed six thousand dollars( $6,000) per Agreement year.
2. All other provisions of the Agreement, as may have been amended from time to
time, shall remain in full force and effect.
3. All requisite insurance policies to be maintained by the Contractor pursuant to the
Agreement, as may have been amended from time to time, will include coverage for this
Amendment.
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EXHIBIT "A"
SCOPE OF SERVICES AND FEE
Videography
Contractor shall provide video shooting services related to city video productions, the
city government channel and website.
Communications Department will provide Contractor with detailed instructions to
achieve end results to include direction on videography, lighting and audio. Contractor
is responsible for providing all of its own camera equipment as needed for the various
assigned projects. On occasion and depending on the specific project, Contractor may
use city equipment on an as-needed basis. Contractor warrants that if he uses city
provided equipment that he will only use city equipment in which he is proficient in the
proper use and functions. Contractor shall immediately notify the city's video production
manager or designee if any piece of city equipment that he is using is damaged,
becomes non-functional or is not functioning in a proper manner.
Services under this contract are non-exclusive and if Contractor is unavailable for a
given project the city reserves the right to choose an alternate contractor to provide
described service.
Contractor shall bill hourly fees as set forth in this Agreement, Section 5 Compensation.
It is agreed that Contractor's hourly rate for video shooting services are:
Videography: $490 for up to four (4) hours. $760 for up to eight (8) hours.
Other considerations:
• All works submitted to and accepted by the city must be original material created
by the Contractor.
• All works submitted by the Contractor must be in standard U.S. English and
adhere to the City of Carlsbad Writing Style Guide. A copy of this guide will be
provided.
• Contractor's submissions to the city may not contain profanity, erotica or
pornography and/or the Contractor's personal racial, political or religious views.
Please see Addendum "A" for video format and acquisition specifications.
The city reserves the right to use all submitted works in perpetuity and in all current and/or
future forms of current media and/or media to be developed.
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Photography
Task
Direct and shoot outdoor/indoor photos of city events, projects, city staff
and volunteers throughout various city locations for use in printed and
electronic communication materials. Images will also be used for archival
and historical purposes.
Coordinate with photo subjects in person or by phone about locations,
time and dates of photo shoots
Identify and coordinate photo shoots at city locations, including city
landmarks, buildings and events desired to use in printed and electronic
city communications, such as the website, newsletters and brochures.
Photos of people desired include high-quality, candid and posed images
of people in Carlsbad locations for use in printed and electronic city
communication, such as the website, newsletters and brochures.
Photos of projects, landmarks, buildings and events desired include high-
quality images in Carlsbad locations for use in printed and electronic city
communications, such as the website, newsletters and brochures.
Resolution and size of digital JPEG images high resolution digital files, no
larger than 30x40.
City employees will handle scheduling based on availability of
photographer, models and locations, identifying locations and obtaining
release forms for models (when needed). Contractor will be in charge of
obtaining signed model release forms from individuals participating in
photo shoot with forty eight (48) hours' advance notice from city staff.
Contractor is responsible for printing co~ies of model release forms.
City employees will accompany photographer on shoots (when needed)
and provide direction regarding desired shots.
City employees will provide a description of each shoot, including time,
location, desired images and models.
City or Contractor may cancel a scheduled shoot with forty eight (48)
hours' notice for unavoidable, unscheduled and unanticipated schedule
conflicts.
City or Contractor may cancel a scheduled shoot with six hours' notice if
weather conditions are deemed unacceptable for obtaining desired
images.
Photo shoots will generally occur during daylight hours. Most will occur
between Monday and Friday, between the hours of 7:30 a.m. and 5:30
p.m., but up to twenty-five (25) percent of the shoots may occur during
weekends.
Contractor to edit photos as deemed necessary by the city and the
_Q_hotographer to correct for exposure or other imperfections.
The cost includes the unlimited right of the City of Carlsbad to use the
photos. Work (and all rights therein, including, without limitation,
copyright) belongs to and shall be the sole and exclusive property of city.
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Contractor to provide camera equipment, including camera, batteries,
power, flashes, film, light meters, tripods, memory cards.
Contractor's photos must be in color, unless otherwise noted by city
employees
Coordinate dates/times/locations with the city's communication manger or
communication coordinator
Deliver or mail communications department, 1200 Carlsbad Village Drive,
Carlsbad, CA 92008, with a disc of each photo shoot within one (1) week
of each shoot. Discs should be labeled with the shot location and date.
Contractor will provide city employees with a disc of high resolution digital
(JPEG) files of images taken at the photo shoot within seven (7) (working)
days. Contractor will provide between 30 and 60 images for each hour of
shooting.
For each task, Contractor will produce materials by specific deadlines created by
communications department. Contractor will receive written notice from communications
department for each task and deadline date for each task. Dates and times will be
mutually agreed upon by the parties and subject to the availability of city staff and
Contractor.
Total not to exceed amount for contract: $6,000
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ADDENDUM A
DISTRIBUTION CITY TELEVISION YOUTUBE/ CITY CITY CITY
CHANNEL iPressroom INTRANET WEBSITE ARCHIVE
(upon request) (upon request)
FORMAT MPEG-2-Quicklime-Windows Media -Windows Media-Quicklime-
.mpg, .mpeg .mov .wmv .wmv .mov
FPS 29.97 30 30 30 29.97
Video
FRAME SIZE 720x480 854X480, 640x360,480x360 320x180,320x240 720x480
640x480
ASPECT RATIO 4:3, .9 pixel 4:3 or 16:9 Same as source, Same as source, 16:9, 1.2 pixel
aspect ratio square pixels square pixels square pixels aspect ratio
CO DEC MPEG-2 Photo JPEG Windows Media 9 Windows Media 9 NTSC DV
BITRATE 4-15 Mbps quality medium VBR, quality 90 265 kbps, quality 50 25 Mbps
FIELD ORDER Lower Progressive Progressive Progressive Lower
notes Letterbox or Unless obstructing Buffer delay 3 sec Buffer delay 1 sec
center-cut important visual
widescreen elements, use the Total bitrate
PGMs. white City of with audio
Do NOT deliver Carlsbad logo as a 275 kbps
anamorphic. watermark in upper
Observe safe left corner -55
title areas & pixels high to top
broadcast safe edge at 50 percent
levels. opacity.
Audio
CO DEC MPEG-1 (layer AAC Windows Media 9 Windows Media 9 Linear PCM
1,11, or Ill) or Uncompressed
MPEG-2
BITRATE 192 kbps or 128 kbps or better 96 kbps 10 kbps default
better
SAMPLE RATE 48 kHz, 16-bit 48 kHz, 16-bit 48 kHz, 16-bit 11kHz mono 48 kHz, 16-bit
stereo stereo stereo stereo
notes Buffer delay 3 sec Buffer delay 1 sec
Video Acquisition
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Acquire all video using best practices, use a tripod for interviews and b-roil as conditions permit
or as script requires. All b-roil should have audio. Shots should have sufficient pad at the
beginning and end for editing and archiving purposes. Pans, tilts or zooms should be no longer
than five to seven seconds. Use sufficient light, white balance and be sure the subject is
properly exposed. When choosing between subject and background, expose for the subject.
Shots should be well-composed, natural, depicting lifestyle with a focus on people. Subjects
should look professional and interesting. Camera movements should be smooth, steady,
dynamic, flowing and intentional.
Use proper microphones when interviewing talent (i.e. lavaliere with windscreen properly
placed), no cables visible (handheld or shotgun microphone should be out of frame, lavaliere
microphone and cable should not be visible). Framing should vary between MS and CU during
interviews to allow for cutting between answers. Provide proper headroom and look space for
interviews (i.e. screen right/screen left). Do not place interview subjects in the center of the
screen. There should be enough room during a close-up to allow space for a lower third.
Gather establishing shots and ample cutaways to support interviews and narration. When
acquiring video footage please use the following standards:
1. Video files to be acquired in 16:9 ws
2. Primary format HD-(1. 1080p30, 2. 720p30, or 3. 1080i60 ingested 29.97 FPS}
3. Secondary format SD-(1. 480p 29.97fps, 2. 480i 29.97fps)
Deliverables
Finished programs are to be delivered in the following formats. Standard definition digital video
files with 15 frames of black at the head and tail:
1. Archive: QuickTime (DV)
2. YouTube & iPressroom (newsroom) QuickTime (photo-JPEG) with white watermark
3. Channel files: (MPEG-2}
4. Streaming server: (WMV)
Producer will deliver the following for each program according to established specifications:
1. All consolidated project files e.g. Final Cut/Avid/Premiere, Illustrator, Photoshop, After
Effects, etc. and a digital version of script reconciled to the final program.
2. All physical and digital media source files (captured video media, narration, graphics,
music, animations and any other elements created for the project). Digital media source
files are to be delivered at the completion of the program via hard drive, DVD (data
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discs) or DVCAM or HDV tape (time code needs to match digital files). All video files must
be named according to project, shot description and type of shot (i.e. Crosswalk Safety-
guard crosses with child-MS). Please Addendum B for more details on file naming.
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AGREEMENT FOR PROFESSIONAL PHOTOGRAPHY AND VIDEOGRAPHY SERVICES
BETWEEN CITY OF CARLSBAD AND
EDDIE BOJORQUEZ DBA STUDIO 512
THIS AGREEMENT is made and entered into as of the ]--/1, day of
-----"-~-=#----· 20 14-, by and between the CITY OF CARLSBAD, a municipal
'City"), and Eddie Bojorquez dba Studio 512, a sole proprietor ("Contractor").
RECITALS
City requires the professional services of a professional photographer and videographer who is
experienced in photo and video for public agencies. Contractor has the necessary experience
in providing these professional services, has submitted a proposal to City and has affirmed its
willingness and ability to perform such work.
NOW, THEREFORE, in consideration of these recitals and the mutual covenants
contained herein, City and Contractor agree as follows:
1. Scope of Work. City retains Contractor to perform, and Contractor agrees to render,
those services (the "Services") that are defined in Exhibit "A", attached and incorporated by this
reference in accordance with the terms and conditions set forth in this Agreement.
2. Term. This Agreement will be effective for a period of one (1) year from the date first
above written. The Agreement may be extended for two (2) additional one (1 )-year terms with
the consent of both parties. The parties will prepare a written amendment indicating the effective
date and length of the extended Agreement.
3. Compensation. The total fee payable for the Services to be performed shall not exceed
six thousand dollars ($6,000.00) and shall be billed at the following rates:
Videography: $490 for up to four (4) hours. $760 for up to eight (8) hours.
Photography: $300 per hour.
No other compensation for the Services will be allowed except for items covered by subsequent
amendments to this Agreement. City reserves the right to withhold a ten percent (1 0%)
retention until City has accepted the work and/or the Services specified in Exhibit "A."
4. Status of Contractor. Contractor will perform the Services in Contractor's own way as an
independent contractor and in pursuit of Contractor's independent calling, and not as an
employee of City. Contractor will be under control of City only as to the result to be
accomplished, but will consult with City as necessary. The persons used by Contractor to
provide services under this Agreement will not be considered employees of City for any
purposes.
The payment made to Contractor pursuant to the Agreement will be the full and
complete compensation to which Contractor is entitled. City will not make any federal or state
tax withholdings on behalf of Contractor or its agents, employees or subcontractors. City will not
be required to pay any workers' compensation insurance or unemployment contributions on
behalf of Contractor or its employees or subcontractors. Contractor agrees to indemnify City
within thirty (30) days for any tax, retirement contribution, social security, overtime payment,
unemployment payment or workers' compensation payment which City may be required to
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make on behalf of Contractor or any agent, employee, or subcontractor of Contractor for work
done under this Agreement. At the City's election, City may deduct the indemnification amount
from any balance owing to Contractor
5. Ownership of Work(s). Excepting such items which are specifically identified by
Contractor as proprietary trade secrets, any and all sketches, drawings, tracings, images
(whether still or moving), audio sounds, recordings, notes, computations, writings, and other
materials and documents (collectively "Work(s)") prepared by Contractor in the performance of
this Agreement shall be the property of City from the moment of their preparation, and
Contractor shall deliver such materials and documents to City, upon request.
Contractor shall have the right to make duplicate copies of such materials and
documents for its own file or for other purposes the City may agree as to in writing.
6. Titles and Copyright Assignment. Contractor and City intend this to be an Agreement for
Services and each considers the deliverable product (Work) and results of the Services to be
rendered by Contractor hereunder to be a work made-for-hire. Contractor acknowledges and
agrees that the Work (and all rights therein, including, without limitation, copyright) belongs to
and shall be the sole and exclusive property of City.
If for any reason the Work would not be considered a work made-for-hire under
applicable law, Contractor does hereby sell, assign, and transfer to City, its successors and
assigns, the entire right, title and interest in and to the copyright in the Work and any
registrations and copyright applications relating thereto and any renewals and extensions
thereof, and in and to all works based upon, derived from, or incorporating the Work, and in and
to all income, royalties, damages, claims and payments now or hereafter due or payable with
respect thereto, and in and to all causes of action, either in law or in equity for past, present, or
future infringement based on the copyrights, and in and to all rights corresponding to the
foregoing throughout the world.
If the Work is one to which the provisions of 17 U.S.C. 1 06A apply, the Contractor
hereby waives and appoints City to assert on the Contractor's behalf the Contractor's moral
rights or any equivalent rights regarding the form or extent of any alteration to the Work
(including, without limitation, removal or destruction) or the making of any derivative works
based on the Work, including, without limitation, photographs, drawings or other visual
reproductions or the Work, in any medium, for City purposes.
Contractor agrees to execute all required documents and to perform such other proper
acts, as City may deem necessary to secure for City or its designee the rights herein assigned.
7. Indemnification for Intellectual Property Infringement. Contractor agrees to defend,
indemnify and hold harmless City, its elected officials, employees and agents from and against
any claim, action, proceeding, liability, loss, damage, cost or expense, including, without
limitation, reasonable attorneys' fees, as provided herein, arising out of any claim that the
Contractor's Works, products, services and/or deliverables, or any part of them, infringes upon
or otherwise violates any copyright, trade secret, trademark, service mark, patent, invention,
proprietary information, or other rights of any third party, or that City's use of them otherwise
violates this Section [collectively referred to for purposes of this Section as "Infringement
Claims(s)"], by paying all amounts that a court finally awards or that Contractor agrees to in
settlement of such Infringement Claim(s), as well as any and all expenses or charges arising
from such Infringement Claim(s), including reasonable attorneys' fees, as they are incurred by
City or any other party indemnified under this Section.
City also agrees that, if the use or operation of the Contractor's Works, products,
services and/or deliverables, or any part of them, becomes, or in Contractor's opinion is likely to
become, the subject of an Infringement Claim(s), City will permit Contractor, at Contractor's
option and expense for all associated costs, either to procure the right for City to continue to use
Contractor's Works, products, services and/or deliverables, or part thereof, or to replace or
modify them with another item of comparable quality and performance capabilities to become
non-infringing, provided such replacement or modification does not cause the product, services
and/or deliverables, or any part thereof, to fail to comply with any of the requirements of this
Agreement, including but not limited to, all functionality, technical specifications and
performance warranties.
In the event City's ongoing use of Contractor's Work's, products, services and/or
deliverables, or any part of them, is the subject of any act by a third party arising from an
Infringement Claim that would preclude or impair City's use of Contractor's Works, products,
services and/or deliverables (e.g., injunctive relief), or if City's continued use of them may
subject it to punitive damages or statutory penalties, City shall give written notice to Contractor
of such fact(s). Upon notice of such facts, Contractor shall procure the right for City to continue
to use the Works, products, services and/or deliverables, or part thereof, or replace or modify
the Works, products, services and/or deliverables of comparable quality and performance
capabilities to become non-infringing.
If Contractor fails to complete the remedial acts set forth above within forty-five (45)
calendar days of the date of the written notice from City, City shall have the right to take such
remedial acts it determines to be reasonable to mitigate any impairment of its use of
Contractor's Works, products, services and/or deliverables or damages (hereafter referred to as
"City's Remedial Acts"). Contractor shall indemnify City for all amounts paid and direct and
indirect costs associated with City's Remedial Acts. Failure by Contractor to pay such amounts
within ten (1 0) calendar days of invoice by City shall, in addition to and cumulative to all other
remedies, entitle City to immediately withhold payments due Contractor under this Agreement
up to the amount paid in connection with City's Remedial Acts.
8. Indemnification -General. Contractor agrees to indemnify and hold harmless the City
and its officers, officials, employees and volunteers from and against all claims, damages,
losses and expenses including attorneys fees arising out of the performance of the work
described herein caused in whole or in part by any willful misconduct or negligent act or
omission of the Contractor, any subcontractor, anyone directly or indirectly employed by any of
them or anyone for whose acts any of them may be liable.
The parties expressly agree that any payment, attorney's fee, costs or expense City
incurs or makes to or on behalf of an injured employee under the City's self-administered
workers' compensation is included as a loss, expense or cost for the purposes of this section,
and that this section will survive the expiration or early termination of this Agreement.
9. Insurance. Contractor will obtain and maintain policies of commercial general liability
insurance, automobile liability insurance, a combined policy of workers' compensation,
employers liability insurance, and professional liability insurance from an insurance company
authorized to transact the business of insurance in the State of California which has a current
-· . .
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rating in the Best's Key Rating guide of at least A-:V in an amount of not less than one million
dollars ($1 ,000,000) for each policy, unless otherwise authorized and approved by the City
Attorney or the City Manager. Notwithstanding, Workers' Compensation and employers liability
insurance limits shall not be less than the amount required by the California Labor Code.
Workers' Compensation will not be required if Contractor has no employees and provides, to
City's satisfaction, a declaration stating this. Contractor will obtain occurrence coverage,
excluding Professional Liability, which will be written as claims-made coverage. The insurance
will be in force during the life of this Agreement and will not be canceled without thirty (30) days
prior written notice to the City by certified mail. City will be named as an additional insured on
General and Automobile liability. Contractor will furnish certificates of insurance to the Contract
Department, with endorsements to City prior to City's execution of this Agreement.
10. Conflict of Interest. City will evaluate Contractor's duties pursuant to this Agreement to
determine whether disclosure under the Political Reform Act and City's Conflict of Interest Code
is required of Contractor or any of Contractor's employees, agents or subcontractors. Should it
be determined that disclosure is required, Contractor or Contractor's employees, agents, or
subcontractors will complete and file with the City Clerk those schedules specified by City and
contained in the Statement of Economic Interests Form 700.
11. Compliance With Laws. Contractor will comply with all applicable local, state and federal
laws and regulations prohibiting discrimination and harassment and will obtain and maintain a
City of Carlsbad Business License for the term of this Agreement.
12. Termination. In the event of the Contractor's failure to prosecute, deliver, or perform the
Services, City may terminate this Agreement for nonperformance by notifying Contractor by
certified mail and/or U.S. Mail of the termination. If City decides to abandon or indefinitely
postpone the work or services contemplated by this Agreement, City may terminate this
Agreement upon written notice to Contractor. Upon notification of termination, Contractor has
five (5) business days to deliver any documents owned by City and all work in progress to City
address contained in this Agreement. City will make a determination of fact based upon the
work product delivered to City and of the percentage of work that Contractor has performed
which is usable and of worth to City in having the Agreement completed. Based upon that
finding City will determine the final payment of the Agreement.
Either party upon tendering thirty (30) days written notice to the other party may
terminate this Agreement. In this event and upon request of City, Contractor will assemble the
work product and put it in order for proper filing and closing and deliver it to City. Contractor will
be paid for work performed to the termination date; however, the total will not exceed the lump
sum fee payable under this Agreement. City will make the final determination as to the portions
of tasks completed and the compensation to be made.
13. Claims and Lawsuits. By signing this Agreement, Contractor agrees that any Agreement
claim submitted to City must be asserted as part of the Agreement process as set forth in this
Agreement and not in anticipation of litigation or in conjunction with litigation. Contractor
acknowledges that if a false claim is submitted to City, it may be considered fraud and
Contractor may be subject to criminal prosecution. Contractor acknowledges that California
Government Code sections 12650 et seq., the False Claims Act applies to this Agreement and,
provides for civil penalties where a person knowingly submits a false claim to a public entity.
These provisions include false claims made with deliberate ignorance of the false information or
in reckless disregard of the truth or falsity of information. If City seeks to recover penalties
pursuant to the False Claims Act, it is entitled to recover its litigation costs, including attorney's
City Attorney Approved Version 1.2014
fees. Contractor acknowledges that the filing of a false claim may subject Contractor to an
administrative debarment proceeding as the result of which Contractor may be prevented to act
as a Contractor on any public work or improvement for a period of up to five (5) years.
Contractor acknowledges debarment by another jurisdiction is grounds for City to terminate this
Agreement.
14. Venue and Jurisdiction. Contractor agrees and stipulates that the proper venue and
jurisdiction for resolution of any disputes between the parties arising out of this Agreement is the
State Superior Court, San Diego County, California.
15. Assignment. Contractor may assign neither this Agreement nor any part of it, nor any
monies due or to become due under it, without the prior written consent of City.
16. Amendments This Agreement may be amended by mutual consent of City and
Contractor. Any amendment will be in writing, signed by both parties, with a statement of
estimated changes in charges or time schedule.
17. Entire Agreement. This Agreement, together with any other written document referred to
or contemplated by it, along with the purchase order for this Agreement and its provisions,
embody the entire Agreement and understanding between the parties relating to the subject
matter of it. In case of conflict, the terms of the Agreement supersede the purchase order.
Neither this Agreement nor any of its provisions may be amended, modified, waived or
discharged except in a writing signed by both parties.
18. Authority. The individuals executing this Agreement and the instruments referenced in it
on behalf of Contractor each represent and warrant that they have the legal power, right and
actual authority to bind Contractor to the terms and conditions of this Agreement.
CONTRACTOR
*By:
(Sign here)
EJ.cR.~'" c.so~c)r-v-e..r...:: C)w .... c.<", stvJr., stz.
(Print name/title~
e...\oo' 0 g ~-t-o~D~I Z...L.ovV\. ,\
(e-mail address)
**By:
(Sign here)
(Print name/title)
(e-mail address)
CITY OF CARLSBAD, a municipal
corporation of the State of California
By~
City ~4ana~er er Me~er Kristina Ray, Communications Manager
ATTEST:
City Attorney Approved Version 1.2014
If required by City, proper notarial acknowledgment of execution by contractor must be attached. !f._§
Corporation, Agreement must be signed by one corporate officer from each of the following two groups
*Group A.
Chairman,
President, or
Vice-President
**Group B.
Secretary,
Assistant Secretary,
CFO or Assistant Treasurer
Otherwise, the corporation must attach a resolution certified by the secretary or assistant
secretary under corporate seal empowering the officer(s) signing to bind the corporation.
APPROVED AS TO FORM:
City Attorney Approved Version 1.2014
EXHIBIT "A"
SCOPE OF SERVICES
Videography
Contractor shall provide video shooting services related to city video productions, the
city government channel and website.
Communications Department will provide Contractor with detailed instructions to
achieve end results to include direction on videography, lighting and audio. Contractor
is responsible for providing all of its own camera equipment as needed for the various
assigned projects. On occasion and depending on the specific project, Contractor may
use city equipment on an as-needed basis. Contractor warrants that if he uses city
provided equipment that he will only use city equipment in which he is proficient in the
proper use and functions. Contractor shall immediately notify the city's video production
manager or designee if any piece of city equipment that he is using is damaged,
becomes non-functional or is not functioning in a proper manner.
Services under this contract are non-exclusive and if Contractor is unavailable for a
given project the city reserves the right to choose an alternate contractor to provide
described service.
Contractor shall bill hourly fees as set forth in this Agreement, Section 5 Compensation.
It is agreed that Contractor's hourly rate for video shooting services are:
Videography: $490 for up to four (4) hours. $760 for up to eight (8) hours.
Other considerations:
• All works submitted to and accepted by the city must be original material created
by the Contractor.
• All works submitted by the Contractor must be in standard U.S. English and
adhere to the City of Carlsbad Writing Style Guide. A copy of this guide will be
provided.
• Contractor's submissions to the city may not contain profanity, erotica or
pornography and/or the Contractor's personal racial, political or religious views.
Please see Addendum "A" for video format and acquisition specifications.
The city reserves the right to use all submitted works in perpetuity and in all current
and/or future forms of current media and/or media to be developed.
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7
Photography
Task
Direct and shoot outdoor/indoor photos of city events, projects, city staff
and volunteers throughout various city locations for use in printed and
electronic communication materials. Images will also be used for archival
and historical purposes.
Coordinate with photo subjects in person or by phone about locations,
time and dates of photo shoots
Identify and coordinate photo shoots at city locations, including city
landmarks, buildings and events desired to use in printed and electronic
city communications, such as the website, newsletters and brochures.
Photos of people desired include high-quality, candid and posed images
of people in Carlsbad locations for use in printed and electronic city
communication, such as the website, newsletters and brochures.
Photos of projects, landmarks, buildings and events desired include high-
quality images in Carlsbad locations for use in printed and electronic city
communications, such as the website, newsletters and brochures.
Resolution and size of digital JPEG images high resolution digital files, no
larger than 30x40.
City employees will handle scheduling based on availability of
photographer, models and locations, identifying locations and obtaining
release forms for models (when needed). Contractor will be in charge of
obtaining signed model release forms from individuals participating in
photo shoot with forty eight (48) hours' advance notice from city staff.
Contractor is responsible for printing copies of model release forms.
City employees will accompany photographer on shoots (when needed)
and provide direction regarding desired shots.
City employees will provide a description of each shoot, including time,
location, desired images and models.
City or Contractor may cancel a scheduled shoot with forty eight (48)
hours' notice for unavoidable, unscheduled and unanticipated schedule
conflicts.
City or Contractor may cancel a scheduled shoot with six hours' notice if
weather conditions are deemed unacceptable for obtaining desired
images.
Photo shoots will generally occur during daylight hours. Most will occur
between Monday and Friday, between the hours of 7:30a.m. and 5:30
p.m., but up to twenty-five (25) percent of the shoots may occur during
weekends.
Contractor to edit photos as deemed necessary by the city and the
photographer to correct for exposure or other imperfections.
The cost includes the unlimited right of the City of Carlsbad to use the
t:>_hotos. Work (and all rights therein, including, without limitation,
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copyright) belongs to and shall be the sole and exclusive property of city.
Contractor to provide camera equipment, including camera, batteries,
power, flashes, film, light meters, tripods, memory cards.
Contractor's photos must be in color, unless otherwise noted by city
employees
Coordinate dates/times/locations with the city's communication manger or
communication coordinator
Deliver or mail communications department, 1200 Carlsbad Village Drive,
Carlsbad, CA 92008, with a disc of each photo shoot within one (1) week
of each shoot. Discs should be labeled with the shot location and date.
Contractor will provide city employees with a disc of high resolution digital
(JPEG) files of images taken at the photo shoot within seven (7) (working)
days. Contractor will provide between 30 and 60 images for each hour of
shooting.
For each task, Contractor will produce materials by specific deadlines created by
communications department. Contractor will receive written notice from
communications department for each task and deadline date for each task. Dates and
times will be mutually agreed upon by the parties and subject to the availability of city
staff and Contractor.
Total not to exceed amount for contract: $6,000
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ADDENDUM A
DISTRIBUTION CITY TELEVISION YOUTUBE/ CITY CITY CITY
CHANNEL iPressroom INTRANET WEBSITE ARCHIVE
(upon request) (upon request)
FORMAT MPEG-2-QuickTime-Windows Media -Windows Media -QuickTime-
.mpg, .mpeg .mov .wmv .wmv .mov
FPS 29.97 30 30 30 29.97
Video
FRAME SIZE 720x480 854X480, 640x360,480x360 320x180,320x240 720x480
640x480
ASPECT RATIO 4:3, .9 pixel 4:3 or 16:9 Same as source, Same as source, 16:9, 1.2 pixel
aspect ratio square pixels square pixels square pixels aspect ratio
CO DEC MPEG-2 Photo JPEG Windows Media 9 Windows Media 9 NTSC DV
BITRATE 4-15 Mbps quality medium VBR, quality 90 265 kbps, quality 25 Mbps
so
FIELD ORDER Lower Progressive Progressive Progressive Lower
notes Letterbox or Unless obstructing Buffer delay 3 sec Buffer delay 1 sec
center-cut important visual
widescreen elements, use the Total bitrate
PGMs. white City of with audio
Do NOT deliver Carlsbad logo as a 275 kbps
anamorphic. watermark in upper
Observe safe left corner-55
title areas & pixels high to top
broadcast safe edge at 50 percent
levels. opacity.
Audio
CO DEC MPEG-1 (layer AAC Windows Media 9 Windows Media 9 Linear PCM
1,11, or Ill) or Uncompressed
MPEG-2
BITRATE 192 kbps or 128 kbps or better 96 kbps 10 kbps default
better
SAMPLE RATE 48 kHz, 16-bit 48 kHz, 16-bit 48 kHz, 16-bit 11kHz mono 48 kHz, 16-bit
stereo stereo stereo stereo
notes Buffer delay 3 sec Buffer delay 1 sec
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Video Acquisition
Acquire all video using best practices, use a tripod for interviews and b-roil as conditions permit
or as script requires. All b-roil should have audio. Shots should have sufficient pad at the
beginning and end for editing and archiving purposes. Pans, tilts or zooms should be no longer
than five to seven seconds. Use sufficient light, white balance and be sure the subject is
properly exposed. When choosing between subject and background, expose for the subject.
Shots should be well-composed, natural, depicting lifestyle with a focus on people. Subjects
should look professional and interesting. Camera movements should be smooth, steady,
dynamic, flowing and intentional.
Use proper microphones when interviewing talent (i.e. lavaliere with windscreen properly
placed), no cables visible (handheld or shotgun microphone should be out of frame, lavaliere
microphone and cable should not be visible). Framing should vary between MS and CU during
interviews to allow for cutting between answers. Provide proper headroom and look space for
interviews (i.e. screen right/screen left). Do not place interview subjects in the center of the
screen. There should be enough room during a close-up to allow space for a lower third.
Gather establishing shots and ample cutaways to support interviews and narration. When
acquiring video footage please use the following standards:
1. Video files to be acquired in 16:9 ws
2. Primary format HD-(1. 1080p30, 2. 720p30, or 3. 1080i60 ingested 29.97 FPS)
3. Secondary format SD-(1. 480p 29.97fps, 2. 480i 29.97fps)
Deliverables
Finished programs are to be delivered in the following formats. Standard definition digital
video files with 15 frames of black at the head and tail:
1. Archive: QuickTime (DV)
2. YouTube & iPressroom (newsroom) QuickTime (photo-JPEG) with white watermark
3. Channel files: (MPEG-2)
4. Streaming server: (WMV)
Producer will deliver the following for each program according to established specifications:
1. All consolidated project files e.g. Final Cut/Avid/Premiere, Illustrator, Photoshop, After
Effects, etc. and a digital version of script reconciled to the final program.
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2. All physical and digital media source files (captured video media, narration, graphics,
music, animations and any other elements created for the project). Digital media source
files are to be delivered at the completion of the program via hard drive, DVD (data
discs) or DVCAM or HDV tape (time code needs to match digital files). All video files
must be named according to project, shot description and type of shot (i.e. Crosswalk
Safety-guard crosses with child-MS). Please Addendum B for more details on file
naming.
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