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Home My WebLink About2012-10-17; Carlsbad Tourism Business Improvement District; 10-23-84; Accept Report VisitCarlsbad Ending June 30, 2012CARLSBAD TOURISM BUSINESS IMPROVEMENT DISTRICT AGENDA BILL AB# 10-12-84 Accept Report from VisitCarisbad for CTBID STAFF MTG. 10-17-12 Accept Report from VisitCarisbad for GENERAL MTG. 10-17-12 Period Ending COUNSEL DEPT. City Mgr June 30, 2012 RECOMMENDED ACTION: Accept report from VisitCarisbad for period ending June 30, 2012 and direct staff on allocation on unspent 2011-12 funds. ITEM EXPLANATION: The CTBID contracts with VisitCarisbad to provide various tourism services. The contract requires VisitCarisbad "To provide periodic updates at the CTBID's request and a year-end report on the program of work deliverables which shall include an accounting of funds spent by program in a format approved by the CTBID Board. Allocation of the unspent funds shall be determined by the CTBID Board'. Attached is the year-end report for the fiscal year ending June 30, 2012. (Exhibit 1) The 2011-12 Profit and Loss VisitCarisbad submitted with its year-end report (Exhibit 1) shows that Research, Interactive Marketing, and Group Direct Services were underspent and Collateral Production and Fulfillment were overspent as of June 30, 2012. In addition, the report shows $3,507 in unspent funds at the end of the year. The Board should discuss the reallocation of budget amount line items as well as how to allocate the $3,507 of the 2011-12 unspent funds and direct staff accordingly. FISCAL IMPACT: None. ENVIRONMENTAL IMPACT: This action does not approve any projects that will have a physical adverse affect on the environment so it falls within the general rule under CEQA that this is not a project (CEQA Regulation 153789(b)). EXHIBITS: 1. Report from Visit Carlsbad for period ending June 30, 2012. DEPARTMENT CONTACT: Cheryl Gerhardt, 760-602-2753. chervl.qerhardt©carisbadca.oov FOR CITY CLERKS USE ONLY. BOARD ACTION: APPROVED DENIED CONTINUED WITHDRAWN AMENDED • • • CONTINUED TO DATE SPECIFIC CONTINUED TO DATE UNKNOWN RETURNED TO STAFF OTHER - SEE MINUTES • • • • ^^^% t^//" EXHIBIT 1 "carisbad Visit Carlsbad Profit & Loss Report FY 2012 Year End Notes: Net Income (0) 3,507 FY 2012 Budget FY 2012 Actuals Variance Carryover from FY 11 $ 9,545 $ 9,545 Income 700 Public Sources 701 CTBID Revenues 744,582 744,576.00 -$6.00 Total 700 Public Sources $ 744,582 $ 744,576.00 -$6.00 705 Private Sources 706 Retail Sales 186.67 $186.67 Total 705 Private Sources $ 186.67 $186.67 Total Income $ 744,582 $ 744,762.67 $ 180.67 Expenses 800 Labor Expenses 801 Salaries - Officers 86,520 86,520.00 $0.08 802 Salaries - Direct Labor 109,232 113,607.92 $4,376.38 803 Employee Benefits 27,714 21,408.22 -$6,305.78 804 Workers Comp. Insurance 4,378.11 $4,378.11 806 Payroll Tax Expense (SUI, FUTA) 16,074 16,089.33 $15.33 Total 800 Labor Expenses $ 239,539 $ 242,003.58 $2,464.12 900 Promotional Programs 901 Advertising & Production 20,000 22,154.97 $2,154.97 902 Research 5,000 3,100.00 -$1,900.00 903.1 Interactive Marketing * 364,545 355,000.00 -$9,545.00 903.2 Group Direct Services 50,000 45,228.75 -$4,771.25 904 Travel & Entertainment** 10,000 10,768.50 $768.50 905 Dues & Subscriptions 10,000 10,038.15 $38.15 906 Collateral Prod. & Fulfillment** 26,000 33,455.48 $7,455.48 Total 900 Promotional Programs $ 485,545 $ 479,745.85 -$5,799.15 950 General Administration Expenses 951 Bank Service Charges 1,100 795.95 -$304.05 952 Equipment Rental & Replacement 4,000 3,331.64 -$668.36 953 Facility Repairs & Maintenance 108 67.00 -$41.00 954 General Liabilty Insurance 2,400 965.00 -$1,435.00 956 Office Supplies 3,000 4,482.46 $1,482.46 957 Postage 1,200 1,780.90 $580.90 958 Taxes - General 135 10.00 -$125.00 959 Telephone 5,500 5,920.43 $420.43 960 Professional Services 5,500 5,600.00 $100.00 961 Volunteer Program 1,000 1,585.03 $585.03 962 Miscellaneous Expenses 500 -50.53 -$550.53 963 Utilities 3,700 2,350.30 -$1,349.70 964 Computer Expense 900 1,919.50 $1,019.50 965 Office/General Administrative Expenses 294.00 Total 950 General Admin Expenses Total Expenses $ 29,043 $ 29,051.68 $8.68 Total 950 General Admin Expenses Total Expenses $ 754,127 $ 750,801.11 $3,507 * Budget Includes $9,545 carryover from FY11 that was allocated by CTBID Board to interactive marketing. **Over budget due to SATW Conference in New Zealand and printing of lure brochures