HomeMy WebLinkAbout2020-01-15; Carlsbad Tourism Business Improvement District; ; Approve Appointment to Visit Carlsbad BoardCARLSBAD TOURISM
BUSINESS IMPROVEMENT DISTRICT
AGENDA BILL
AB#
MTG.
01-20-187
1-15-20
RECOMMENDED ACTION:
Approve Appointment to
Visit Carlsbad Board
CTBID STAFF
GENERAL
COUNSEL
Approve the recommendation by the Visit Carlsbad Board to appoint to its Board.
ITEM EXPLANATION:
At its 5-8-19 meeting, the Carlsbad Tourism Business Improvement District (CTBID) Board
entered into an agreement with the Carlsbad Convention and Visitors Bureau (dba Visit Carlsbad)
to provide tourism promotion services for the CTBID for the period July 1, 2019 through June 30,
2020. A provision in this contract was that the CTBID Board had to approve any changes to the
Visit Carlsbad Board.
In a letter from Visit Carlsbad Executive Director, Sam Ross, to CTBID Board Chair, Tim Stripe,
the Visit Carlsbad Board is recommending that the CTBID Board approve the appointment of Mr.
Anthony Dicataldo, Complex Director of Sales and Marketing at Westin/Sheraton Resort & Spa
Carlsbad to fill the seat vacated by Ms. Julie Zahner on the Visit Carlsbad Board of Directors.
(See letter and Bio at attached Exhibits)
FISCAL IMPACT:
None.
ENVIRONMENTAL IMPACT:
This action does not qualify as a project under the California Environment Quality Act ("CEQA")
and will not have a physical adverse effect on the environment. (CEQA Regulation 15378(b).
EXHIBITS:
A. Letter dated January 10, 2020 from Visit Carlsbad Executive Director, Sam Ross, to CTBID
Board Chair, Tim Stripe, recommending that the CTBID Board approve the appointment of Mr.
Anthony Dicataldo, Complex Director of Sales and Marketing at Westin/Sheraton Resort & Spa
Carlsbad to the Visit Carlsbad Board.
B. Anthony Dicataldo Bio
C. List of Current Visit Carlsbad Board members
DEPARTMENT CONTACT: Cheryl Gerhardt, 760-602-2468, cheryl.gerhardt@carlsbadca.gov
O~Hsbad
January 10, 2020
Mr. Tim Stripe
Chairman
Carlsbad Tourism Business Improvement District
City of Carlsbad
1635 Faraday Avenue
Carlsbad, CA 92008
Dear Mr. Stripe,
EXHIBIT A
The Board of Directors of Visit Carlsbad, Carlsbad's destination marketing
organization would like to put forth Mr. Anthony Dicataldo, Complex Director of
Sales & Marketing, as the replacement for the seat vacated by Ms. Julie
Zahner on the Visit Carlsbad board of directors.
Per the agreement between the CTBID and Visit Carlsbad we ask that the
CTBID board approve Mr. Anthony Dicataldo at the next CTBID meeting to be
held on January 15, 2020. Thank you.
Sincerely,
Sam Ross
Executive Director
Visit Carlsbad
400 Carlsbad Village Drive
Carlsbad, California 92008
visitcarlsbad.com
EXHIBIT B
•ditfl-1 i More ...
Tony DiCataldo · 1st II
II
Westin/Sheraton Carlsbad
Resort & Spa by Marriott & ...
Complex Director of Sales & Marketing -The Westin /
Sheraton Carlsbad Resort & Spa & Costa Pacific
North Central College
Carlsbad, California · 500+ connections · Contact info
Experience
■
■
Complex Director of Sales and Marketing
Westin/Sheraton Carlsbad Resort & Spa by Marriott & Costa Pacific A Hilton Tapestry Collection
Hotel
Aug 2019 -Present • 6 mos
Carlsbad CA
Offering the cham, of the California Coast wi1h sweeping ocean views. The Westin & Sheraton
Carlsbad Resort and Spas by Marriott as well as Costa Pacific A Tapestry Collection Hotel by Hilton
are located in Carlsbad, a San Diego area destination. Carlsbad has beautiful sandy beaches, three
unique lagoons, outstanding shopping districts and world-class sporting events, Championship golf
at The Crossings at Carlsbad Golf Course is next door to the Westin/Sheraton Carlsbad Resort &
Spa. For nature lovers. there are trails adjacent to the resort perfect for biking. hiking and walking.
If there's an activity involvi ng water. boards, wheels or feet you can bet there's a place for it in
Carlsbad. ...see more
Executive Director of Sales & Marketing
CIVANA Carefree Spa Resort
Jul 2018 -Mar 2019 · 9 mos
Carefree AZ
At CIVANA we believe everyone is on a personal journey towards wellness. We encourage our
guests to Come as they are -Seek Deeply, Travel Lightly. Live Fully
CIVANA was born out of a desire to make wellness more expansive and approachable. Grounded in
the philosophy of wellness through oneness, we believe in the sustainable interconnectic ... see more
Director of Sales and Marketing
Allegretto Vineyard Resort
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BE INSPIRED.
Allegretto Vineyard Resort by Ayres: "Inspired and Crafted with Joy"
As an executive committee member and multitasking self starter with a proven track recc ... see more
VP of Sales and Marketing
Abitzy Inc.
Our motto: "Everything is Possible." At Abitzy we bring your brand to life!
Guide the sales and marketing efforts and technology decisions that help the company be more
efficient and successful vvhile providing and analyzing key metrics that will help the com1 ... see more
Director of Sales & Marketing
The Portofino Hotel and Marina
• Managed a team of 9 associates, including 2 Group Sales Managers, Business Travel Sales
Manager, 2 Catering Sales Managers, Director of Catering and Conference Services, Catering
Coordinator, Social Media Marketing Coordinator and a Conference Service Manager
• Manage daily Operations. Public Relations, E-Commerce, Marketing, Social Media, F&B ... see more
.!!JI
_, ...
Director of Sales
Wigwam Resort
t..1ar 2G1~ -;t..i 2::1° · 5 mos
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• Responsible for the planning. development. execution and overall management of sales programs
consistent with, and supportive of the overall business objectives of hotel for both core and outer
markets.
• Direct and coordinate company sales and marketing objectives ... see more
Director of Sales
Island Hotel Newport Beach
Five Diamond Hotel:
• Responsibilities include supervision of 6 Group Sales managers, Director of Catering, 3 catering
mangers. Director of Conference Services and 1 Conference Service Manager
Director of Sales & Marketing
Laguna Cliffs Marriott Resort & Spa
Se,::, ~CC6 -_,::;_::r 20 l O 3, yr.;.:_. rn os
... see more
• As an Executive Committee member for this 4 Diamond resort responsible for generating $39M in
total resort revenue. Manage all Public Relations, E-Commerce and Marketing efforts while
rebranding the resort with a new logo, collateral and deliverables to support the new image while
under renovation in 2009-2010 ... see more
v&ir..l b d cars a
Board Member
Troy Wood
Chairman
VACANT
Treasurer Secretary
Rob Stirling
Vice Chairman
Julie Pastor
Company
Park Hyatt Aviara Resort
Hilton Carlsbad Oceanfront Resort
LEGOLAND California Director
Michelle Zwirek
..-'Ti: ./ Omni Resort La Costa
~rl~/~
Christine Davis Carlsbad Village Business Association
Director
Address
7100 Aviara Resort Drive, 92011
6450 Carlsbad Blvd., 92008
One LEGOLAND Dr., 92008
2100 Costa Del Mar Road, 92011
~:;-_~o:-:G:":ray..__ ___ ..Ib.e..~~!!..9:~dL-1-e__ ~ IbeShoppes atCarlsba _ Director
Phone
{760) 603-6872
{760) 476-0800
{760) 918-5390
{760) 438-9111
{760)644-2121
EXHIBIT C
Email
troy.wood@hyatt.com
rob.stirling@caperey.com
julie.pastor@legoland.com
mzwirek@lacosta.com
info@carlsbad-village.com
ken.gray@brookfieldproperties.com