HomeMy WebLinkAbout1986-04-01; City Council; Info; Progress report-Funding Convention &Visitor Bureaui,
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March 14, 1986
City Council
City of Carlsbad
1200 Elm Avenue
Carlsbad, CA 92008
Dear Mayor Casler and Council Members:
When the Council determined to fund a Convention and
Visitors Bureau last year, it asked that a progress
report be made at a six-month interval. This letter
will formally request that we be placed on the agenda
to give our six-month report.
This report is primarily to review our achievements
over the past several months, and our 1986 goals and
objectives. Although you will be supplied with our
revised budget, finances are not the focus of this
report. We will review our financial status thoroughly
when we come before you in May for our refunding.
The presentation, which will include audio-visual materials,
will run approximatley 15 minutes in length. Within this
review, we will discuss some modifications to the original
program of work, including the implementation of two
world-class sporting events to promote tourism in Carlsbad.
We are requesting an agenda date of March 25, with April 1
as an alternative. If at all possible, we would like to
be put on the agenda towards the start of the Council
meeting.
Please advise us as soon as possible if either of these
dates is feasible.
-continued-
Carlsbad Convention & Visitors Bureau P.O. Box 4297, Carlsbad, CA 92008 (619) 729-1786
Division of the Carlsbad Chamber of Commerce I
March 14, 1986
City Council
Page two
Enclosed you will find some budget information which
should be added to your notebooks. These notebooks
have already been distributed to you.
Thank you for your consideration.
Sincerely ,
Carlsbad Convention and Visitors Bureau
Hannah E. Frost
Manager
Enclosure
C: City Clerk
HEF:kr
2
REVISED BUDGET: July - December, 1985
Budget Actual Variance
Income:
city: $100,000 $100,000 -0-
Previous City
Funding:
Private Sector $ 10,000 $ 795 $ (9,205)
(car ry-over) $ 45,000 $ 45,000 -0-
TOTAL INCOME: $155,000 $145,795 $ (9,205)
Expenses
Fixed Costs:
Account ing /
Legal $ 500 -0- $ . 500
Auto Mileage $ 1,500 $ 1,102 $ 398
Employee
Benefits $ 500 $ 311 $ 189
Equipment $ 3,000 $ 3,437 $ (437)
Insurance $ 250 $ -0- $ 250
Off ice
Supplies $ 2,500 $ 2,832 $ (332)
Payroll Taxes $ 2,000 $ 1,978 $ 22
Postage $ 200 $ 27 $ 173
Misc, Office
Expenses $ 1,500 $ 1,850 $ (350)
Salaries $ 25,000 $ 23,623 $ 1,377
Telephone $ 500 $ 319 $ 181
Utilities $ 250 $ -0- $ 250
TOTAL FIXED COSTS:$ 37,700 $ 35,479 $ 2,221 -
-continued-
Carlsbad Convention & Visitors Bureau - P.O. Box 4297, Carlsbad, CA 92008 * (619) 729-1786
Division of the Carlsbad Chamber of Commerce
3
REVISED BUDGET
continued
Budget
Expenses
Variable Costs:
Advertising $ 60,000
Business
Expenses $ 500
Conference /
Trade Shows $ 8,500
Dues/
Subsciptions $ 1,500
Miscellaneous $ 1,250
Printing $ 17,000
Professional
Special Projects $ 21,550
Services $ 7,000
TOTAL VARIABLE
COSTS: $117,300
Actual
$ 59,140
$ 261
8,562
$ 1,119
$ 19
$ 13,351
$ 6,509
$ 19,956
$108,917
TOTAL EXPENSES: $155,000 $144,396
Variance
$ 860
$ 239
$ (62)
$ 381
$ 1,231
$ 3,649
$ 491
$ 1,594
$ 8,383
$ 10,604
COST PERCENTAGES
Budget Actual Percentage of Total Budget
Fixed Costs $37,700 $35,475 24%
Advert is ing $60,000 $59,140 39%
Conf er enc e s /
Trade Shows $ 8,500 $ 8,562 5%
Special Projects $21,550 $19,956 14%
Printing $17,000 $13,351 11%
Other $10,250 $ 7,904 7%
si
2nd Quarter
3rd Quarter
4th Quarter
.- A
TOT INCREASES: 1985
1984 % Increase - 1985
$263,530 $242,447 9%
$350,460 $280,114 22% *
$233,819 $216,692 8%
b
QUARTERLY TRANSIENT
OCCUPANCY TXX 400