HomeMy WebLinkAbout1988-08-02; City Council; 9554; APPROVAL OF AGREEMENT FOR COORDINATORS AND TEMPORARY SCULPTURE EXHIBIT WITH APPROPRIATION OF FUNDS,
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APPROPRIATION OF FUNDS
Adopt Resolution No.. ~~-~~'? - approving Agreement between t
City of Carlsbad, Annette Ridenour and Terri Rodgers a authorizing the Mayor of the City of Carlsbad to execute sa Agreement for and on behalf of the City of Carlsbad.
ITEM EXPLANATION
The Arts Commission recommended Annette Ridenour and Ter Rodgers as coordinators for the temporary sculpture exhib as outlined in the attached proposal. The fee for t
exhibition is $20,000 to include rental fees of ten works art, installation fees, publicity and coordinator's fee.
Locations within City limits will be explored, such
Library, parks and City Hall.
FISCAL IMPACT
The $20,000 will be appropriated from the Public Art Fund N
142-840-4210-2495, leaving approximately $59,175 in the fun
EXHIBITS
1. Resolution
2. Exhibit "A"
3. Proposal
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RESOLUTION NO. 88-258
A RESOLUTION OF THE CITY COUNCIL OF THE CITY
A TEMPORARY SCULPTURE EXHIBIT AND APPROPRIATION
OF FUNDS
OF CARLSBAD, CALIFORNIA RECOMMENDING APPROVAL or
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The City Council of the City of Carlsbad, Califo
hereby resolve as follows:
1. That certain agreement between the City of
and Annette Ridenour and Terri Rodgers, as coordinatc
temporary sculpture exhibit of public art in Carlsbad, i
which is attached hereto marked Exhibit "A" and made a par
is hereby approved.
2. That the Mayor of the City of Carlsbad
authorized and directed to execute said agreement for and
of the City of Carlsbad.
3. That funds in the amount of $20,000 a
appropriated in Civic Arts Fund No. 142-840-4210-2495
purpose and that any and all unexpended appropriation \
arts fund shall be carried forward into the 1989/90 fisc<
NOW, THEREFORE, BE IT FURTHER RESOLVED that I
Council of the City of Carlsbad, California that:
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PASSED, APPROVED AND ADOPTED at a regular meeting of '
Council of the City of Carlsbad, California, held on the 2nl
August, 1988 by the following vote, to wit:
AYES: Council Members Lewis, Kulchin, Pettine, Mamaux 2
NOES: None
ABSENT: None
LL&&$Q- ALETHA L. RAUTENKRANZ, City
(SEAL)
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THE
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To: Carl
1200
Carl PROPOSAL TO CARLSBAD CULTURAL AXTS
TFJPQRARY SCULPTURE EXHIBIT
Introduction
We are delighted to submit our proposal fur pro fect producer/curatar far Carlsbad Temporary Sculpture ExhLbiLt 1988.
This proposal is submitted as a joint venture between Annette Ridenour a
Terri 0. Rodgers. Annette Ridenour has been an art consultant and art d
fur more than 15 years, Terry Rodgers has wvrkcd as a professional writ
marketing and publlc relations for more than 20 years. Annette and Terr
have worked together on several projects in the past coordinating arc ex
and presentations.
This proposal is joint ventured because the requirements to successfully
and install, and those LO elucidate and publicize this event require twc
different sets of qualifications - knowledge of artists and art Fnstslle
on the one hand, and familiarity with the production of colleteral matez
media contact and publicity generation on the other. Enclosed with thi:
proposal are resumes on both Annette Ridenour and Terri 0, Rodgers. We
a temporary sculpture exhibit that will open new eyrs to contemporary CP
artists, and deepen the uoderstandlng - especially by Carlsbad ‘8 school
children - of the art cresting process.
Method of Curating
The Aesthetics Collection, Inc. has a vast slide library of Southern Ca;
Sculptors. We would cap intu additional slide libraries such as COVA ai
and prepare a mailing to prospective artists. Mailer would announce thc
and Invite artisp co submit slides of available existing pieces they w(
interested in displaying in this exhibit, All terms and cvndltions wou:
outlined in this prospectus. We approximate we will mail out: about 250
Annette Ridenour will review slides and coordinate a presentation to thl
Cultural Arts Commission with her recommended choices and reasons far t choice. The Arts Commission will have the right to review all artists‘
submitted and approve all recommendations, There will be no fees ckiarg
artists to participate in this project.
Recommendations will be made on the basis of quality and content of art
well as presenting a range of current styles, techniques, and rnateri-als
tnstsllation of the sculpture will be coordinated by Mrs, Ridenour. Ar
will need to be transputtable and securable.
The Ofl rewfce for custom art In otl mMa’ Qandmade furrirtdru phot;yraphy JrchtKChirdl grapbkcs Crd EL . 1 - .---
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Annette Ridenour, as director uf The Aesthetics Coliection, 'has many :pars
experience in coordinating large art prograss. Her work has involved proj from single major pieces of sculpture to the cuoordinatiqn of projects wit
over 300 pieces. A partial list of the major collections she has coordina
are attached to this proposal. She has recently instituted and condu-ted
the employees of Scripps Clinic & Research Foundation a comprehensive art
education program based on a nation-wide survey of the experiences of art
advisors and arts administrators.
b;e propose ro structure an exhibit of ten contemporary Southern Californil
sculptors that will make the meaning and the impact of their work eccessi' to children and adults alike, whether OF not they have had any prior art
education. The purpose of the exhibit is tu examine why artists create w'
what issues are they exploring? khat statementa are they trying ro make?
The structure of the exhibit is tu combine the works themselves with the
possible veriety of educational aids permitted by budget - a comprahensiv brochure, an extensive docent training and lecture program, videotapes an
lectures by the artists themselves. The starting place for all calktera
material will be ground zero - no previous knowledge of art history ill
presumed. But that doesn't mean the exhibit or the materials will be dic
or dull., Our objective is to excite and intrigue the people who visit cl
inviting outdoor exhibit.
Left to their own devices, must people gravitate to what makes them feel
comfortable, to the familiar.
Eiuc that is not what contemporary art is about.
our psychologfcal, political and social relationships,
Too often, people who approach contemporary art do so with misconception
misgivings, Critics and museums have made it seem inaccessible, like so
visual health food: different, odd-tasting, and weird-looking, Without
simple tods to unlock the ideas behind the art, they turn away. Not un
standing, they ridicule and reject.
We want to change that.
We want to select ten southern California artists who each explore diffe
ideas in different styles. For example, many contemporary sculptors ha1
working in a neo-constructivist idiom; some continue the more formal dil
of reductive minimalism; others are dealing with site specific issues ai investigating physical spaces that impinge on psychvlogical spaces. St:
others are working on issues of shelters and boundaries, or Eigurative t
that 's both realistic arid expressionistic, or forging metal into abstrac
realistic forms that convey confusion, humor and vulnerabillty.
What boundaries are they pushing?
Good contemporary art c!
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Wc want to create an exhiblc in which sruder,ts an? ~dults participate in
of these issues, arid from whir:h they ualk awy :(r,c~hed by the art because
have a little bit more understanding sf the r;h:;s behirid irs creation,
TG succeed in this venture requires good art, good education, and good coordination of the two.
Some of the artists we would he interested in iricludirig are: T.J. Dixon
Jeffrey Laudenslager; Mario Lara; Ron Tatro; Donna Salem; Ellen Phillips Harold Pastorius; Johanna Jordan; Joyce Kohl; and aeccy Gold.
excellent teachers or lecturers as well as fine artists; they are both v
and eloquent about their art.
Bud ple t
$l.0,000,00
$5,000.00
All ate
Art rental and transportation fees.
Consultant time to include preparation of media and cool
of educational materials mailing and reproduction,
1) 2) h press releases,
1 page "Call to Artists" (quantity 250, mailed).
a, Announcing "Call to Arrists",
b.
c.
d. (mid-event) Announcing second event and w-ging
1 multi-page backgrounder hand-out on project, the
and the art,
Announcing choice of artists to newpapers.
Announcing opening of show and schedule of even
all media.
to newspapers.
3)
4) (If possible) 10-12 minute video tape.
$5,000,00 Insurance, typesetting, artwork, printing, brochure an
visual aids and press releases.
I€ we get the contract, we will prepare a publicatiurdmedia contact li
the Committee ' s inf orrnacion ,
Conclusion
We're 1ooking.forward to working with you on this exhibit and event.
already excited about the possibilities and would welcome the chance 1 any groups of volunteers with our enthusiasm. It's a marvelous opporf
let the residents of Carlsbad explore new levels of creativity and un
Respectfully submitted,
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Annette Ridenaur
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Terri 0, Rodger8
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ANNETTE RIDENOUR, an entrepreneur in the air world since 1972, has
combined her expertise in contemporary art and in business to create a dj
corporate art consulting company.
Through The Aesthetics Collection, which she founded in 1980, Ms. R;
has become recognized regionally for her creative work in developing coht
artistic environments and visual statements for corporations and health
facilities, with both existing and specifically commissioned works of a
Ms. Ridenour is highly skilled at initiating, coordinating, and see
completion corporate art projects and long-term art programs with client
involving artist, engineers, architects, contractors and interior design
A high-energy businesswoman wlth a passiori for arc, creative ideas,
and the acumen and drive to make her ideas work, she has worked with mor
GOO companies, many of which are medical facilities. The concentration work has been in Southern California, bur she has also handled major prc
in Arizona and Northern California, She has planned, organized and coo: art programs for some clients for nearly a decade.
Ms. Ridenour built The Aesthetics Collection from a one-woman cons
firm into a continually growing company that includes a staff of 15 con
af art consultants, professional framers and support staff, She rcainta library of at least 5,000 artists and works personally with hundreds of
These artists work in a variety of media including paintings, graphics
sculpture in all media; tapestries: polarized light collages; fine craf
antique art as well4 a3 specially designed environmental art pieces. Tc
her work current and dynamic, she spends a quarter of her time looking She meets with artists at their studios; attends trade shows, lectures
seminars; studies art books; reviews artists slides; and visits museum!
galleries throughout the United States and Europe, In the summer of 1'
and her husband, pruf essional sculptor and furniture designer Norman R
spent a month researching art and architecture in Europe.
Ms. Ridenour's forte is bringing together artist and client to de
unique visual statements tbar may support or enhance a company's image
a11 ambiance that could sooth patients, Stimulate creativity in employs
educate and inspire visitors, customers and staff, or simply please ti
She works closely with the client: to determine their goals, then fdlc
with the purchase or commission of art, creation of B master art plan
placement, lighting, frame design, installation, inventory sct-upI ma:
long-term acquisition goals, and art education if appropriate.
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With & business background nnd a growing interest in art that led to a
year-long tour of Europe-and then arc study at the h'ew Fchuol for Social Research and independent study under nationally kcawn artists, Ms. Ridenour opened a craft gallery and pottery studio in New York City in 1972. Tn 197E she moved to California and opened Main Street Gallery in Le Jolla, the ther
largest: mixed-media gallery 111 San Diego County.
Familiar with the East Coast art world, she became aware of the emerge1
in the 1970s of the field of corporate art consulting, Once she recognized
nerd for such services in Southern California, she sold her successful gall
to create The Aesthetics Collection.
Ns. Ridenour frequently lectures about her work, and has addressed the
Massachusetts Institute of Technology's Enterprise Forum, Artist's Equity, che San biego Sculpture Competition's lecture series, among others.
New items about The Aestherics Collection have been published in the
San Diego Union, the San Diego Transcript, San Diego MaRazine, Sen Diego Ht
ors and Designers West magazine. Ms. Ridenour has been pu:
in Hidden Leaves, the publication of the Ilan-Lael Foundation, which is
dedicated to promoting art and architecture.
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TERRI 0. RODGERS
Tern 0, Rodgers has been a marketing comrnunicacions professianal since '
She is B farmer Vice President/Creatlve Group Head for New Yuck and Phil2
advertising agencies, where she created and executed Karketing and public
programs in all media for clients as diverse as Du Font carpet fibers an Philadelphia Museum of Art, as well as national consumer goods and servic
from Crest Toorhpasteto Alyo Dog Food. Since moving to Sen Diego, she h written video programs for the Carlsbad Chamber of Commerce and San Barn
County, fund raising and membership brochures for the Sen Diego Museum c and SDSU, publicity for local art shows and community volunteer activitj
Her advertising work includes The U.S. Grant: Hotel, The Hahn Company, Cc
Cable, and Home Federal Savings,
She has won many national awards, including the prestlgeous CLIO Award; she has won the Silver SanDi Award each year since she has been here.
Terri is a former Chair uf the Philadelphia Council of the American Ass
of Advertising Agencies and a trustee of IAAS, its professional tralnin
She is currently 8 board member of the San Diego Chapter of American WC
Radio and Television.
In this project, Terri will be responsible for preparing, producing am
distributing all publicity, background and collateral materials, initii media contact8 and following up on them.
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PABTlAL LIST OF CORPORATE COLLECTIONS
COORDINATED BY ANNETTE R1T)ENOUR
Medical
Kaiser Permanentc - Orange County & San Diego County - 20 facilities
Lorna Linda Medical Center
Mercy Hospital
Scripps Clinic I!? Research Foundation and all satellites
Scripps Memorial Hospital
Western Health
Co c P ora t e,
Arthur Young & Company
Bank of La Costa
Dtltec Corporation
Energy Factors
Horton Grand Hate1 La Jolla Bank & Trust Plaza National Bank of Fairbanks Ranch
National Bank of La Jolla
Park Manor Hotel
San Diego Gas & Electric Company
San Diego Trust & Savings - 20 Branches US Home Savinga
The k'avetec Corporation
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