HomeMy WebLinkAbout2013-05-28; City Council; 21246; Approval Agreement Backus Higher EducationCITY OF CARLSBAD - AGENDA BILL
AB#
MTG.
DEPT.
21.246
5/28/13
CED
APPROVAL OF A PROFESSIONAL SERVICES
AGREEMENT WITH K. BACKUS & ASSOCIATES
FOR HIGHER EDUCATION CONSULTING SERVICES
DEPT. DIRECTOR
CITY ATTORNE
CITY MANAGE
13
RECOMMENDED ACTION: 2013-127
ADOPT City Council Resolution No. " to approve the professional services agreement with K.
Backus and Associates for higher education consulting services in an amount not to exceed $110,000
and authorizing the Administrative Services Director to appropriate and distribute said funds.
ITEM EXPLANATION:
On March 12, 2013, City Council approved the release of a Request for Proposals (RFP) for higher
education consulting services. The RFP solicited in-depth, technical expertise to further the Council's
strategic goal to create world class educational opportunities in Carlsbad.
Five proposals were received and ranked by a selection committee composed of city staff members on
the higher education goal team. Proposals were evaluated based on proposed services and
methodology, overall response to request, best value, related experience of the firm and project team
and client reference information. Based on these criteria the selection committee has chosen K. Backus
& Associates as the consultant to lead this effort. Their team has extensive experience in helping both
municipalities and higher education institutions meet their strategic goals, including assisting the
Cornell-Technion partnership with their successful bid for New York City's applied sciences campus.
The city has negotiated a professional services agreement with K. Backus & Associates and is
recommending approval ofthe attached agreement to initiate the higher education consulting services.
The scope of work set forth by K. Backus & Associates includes:
• Develop local & regional academic profiles
• Identify local industry needs
• Potential partner identification
• Strategy development
• Implementation plan development
This agreement includes project deliverables, timelines and milestones including periodic reporting and
presentations to the project team and City Council. It provides for a one year term that is renewable for
an additional one year period.
DEPARTMENT CONTACT: Kathy Dodson, 760-602-2744, kathv.dodson^carlsbadca.gov
FOR C/ry CLERKS USE O/VLY.
COUNCIL ACTION: APPROVED
DENIED
CONTINUED
WITHDRAWN
AMENDED
•
•
•
•
CONTINUED TO DATE SPECIFIC •
CONTINUED TO DATE UNKNOWN •
RETURNED TO STAFF •
OTHER - SEE MINUTES •
Page 2
FISCAL IMPACT:
K. Backus & Associates and the city have negotiated a budget not to exceed $110,000 to perform the
consulting services outlined in the Professional Services Agreement. This amount includes $100,000 for
consulting services and $10,000 for reimbursable expenses (travel, etc.). Since the project aims to fulfill
one ofthe City Council's strategic goals, staff requests that the funding for this project come from the
City Council Contingency fund and be appropriated to community and economic development.
Economic development staff would manage the project on behalf of the city.
ENVIRONMENTAL IMPACT:
Pursuant to Public Resources Code section 21065, this action does not constitute a "project" within the
meaning of CEQA in that it has no potential to cause either a direct physical change in the environment,
or a reasonably foreseeable indirect physical change in the environment, and therefore does not
require environmental review.
EXHIBITS:
1. Resolution 2013-127
2. Professional Services Agreement with K. Backus & Associates
3. Benefits of a Higher Education Institution Summary
EXHIBIT 1
1 RESOLUTION NO. 2013-127
2 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CARLSBAD,
CAUFORNIA, APPROVING A PROFESSIONAL SERVICES AGREEMENT
^ WITH K. BACKUS AND ASSOCIATES AND AUTHORIZING THE
4 ADMINISTRATIVE SERVICES DIRECTOR TO APPROPRIATE AND
DISTRIBUTE SAID FUNDS.
5 "
^ WHEREAS, the City Council has established strategic goals of attracting world class
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educational opportunities and attracting talent to the city; and
WHEREAS, the city requires technical and in-depth expertise in academic profiling,
market analysis, strategy and implementation plan development to successfully recruit a world
11 class institution to Carlsbad; and
12 WHEREAS, a request for proposals for professional services was issued on March 22,
2013 and a total of five (5) proposals were received; and
WHEREAS, the city's goal team to attract higher educational opportunities rated K.
Backus and Associates as the top professional services provider for the consulting services
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because they were considered most experienced, had the greatest analytical capacity to
18 complete the work and presented an approach that best addressed city's goals and objectives;
19 and
NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of Carlsbad,
California, as follows that:
1. The above recitations are true and correct.
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24 2. That the professional services agreement with K. Backus & Associates is hereby
2^ approved.
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3. That subcontractor Appleseed, Inc. is an approved subcontractor.
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4. That the City Manager is hereby authorized and directed to execute the professional
services agreement with K. Backus & Associates for said higher education consulting
services.
5. That the Administrative Services Director is hereby authorized to appropriate
$110,000 from council contingency and distribute said funds to community and
economic development, for payment to vendor and contract administration as set
forth within the professional services agreement.
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PASSED, APPROVED AND ADOPTED at a Regular Meeting ofthe City Council ofthe City
of Carlsbad on the 28th day of May 2013, by the following vote to wit:
AYES:
NOES:
ABSENT:
Council Members Hall, Packard, Wood, Blackburn, Douglas.
None.
None.
MATT HALL, Mayor
ATTEST:
BA^^BlSiffit^tdESON, Clerk
1 ' 1
• 1 II h II 1 II11 JUL- 1
K. BACKUS 8c ASSOCIATES, INC.
REAL ESTATE CONSULTANTS
May 21, 2013
Kathryn Dodson
Director
City of Carlsbad
1635 Faraday Avenue
Carlsbad, CA 92008
Re: K. Backus and Associates Agreement for Higher Education Consulting Services
Dear Ms. Dodson:
This letter is to confirm that, in reference to the professional services agreement referenced above; Appleseed
will serve as a subconsultant to K. Backus & Associates.
As outlined in our proposed scope of services response to the City of Carlsbad's Request for Proposals that we
submitted to the City of Carlsbad on April 12, 2013, the primary tasks to be undertaken by Appleseed are as
follows:
• Participate in meetings with local business leaders in Carlsbad's cluster industries to identify principal
challenges and needs related to workforce development.
• Assess gaps and deficiencies in local academic institutions' science, technology, and engineering
teaching and research programs relative to the needs identified by local industry leaders
• Assist K. Backus & Associates in the evaluation of academic programs and institutions that may be
appropriate for partnerships with City of Carlsbad
• Identify and assess menu of alternative strategies for meeting identified economic development needs
• Work with City of Carlsbad leadership to evaluate and determine feasibility of identified strategies
• Assist K. Backus & Associates on development of implementation plan and potential phasing
• Assist in drafting of final report and presentation of findings
A breakdown of each of these tasks and associated hours is included in the attached detailed fee estimate.
Sincerely,
Karen Backus
President
K. Backus & Associates and Appleseed
Carlsbad Higher Education Consultant Services
Fee Estimate (04/12/13))
K. Backus
$375/hour
S.Jacobs
S250/hour
KBA Jr Associate
$100/hour
H. O'Neill
S250/hour
Deborah Morris
S140/hour
Anna Chelius
$100/hour
Total
Hours Fee Hours Fee Hours Fl ee Hours Fee Hours Fee Hours Fee Hours Fee
Task 1: Develop Detailed Local and Regional Academic Assessments
• Meet with project leadership to confirm project goals and timeline, tour Carlsbad sites *(TRtP 1)
• Research comparable projects involving innovation-related development, academic institutions
• Review existing programs at regional colleges and universities
Develop profiles and data analysis of regional colleges and universities
10 hrs $
$
2 hrs $
3,750
750
10 hrs
8 hrs
4 hrs
6 hrs
$ $
S $
2,500
2,000
1,000
1,500
16 hrs $
16 hrs S
16 hrs $
1,600
1,500
1,500
10 hrs $ 2,500 30 hrs
24 hrs
20 hrs
24 hrs
S $ $ $
8,750
3,600
2,600
3,850
Task 1 Si
Task 2: Identify Local Business Needs and Potential Partnerships
ibtotal 12 hrs $ 4,500 28 firs $ 7,000 48 hrs $ 4,800 10 hrs $ 2,500 0 hrs $ 0 hrs $ 98 hrs $ 18,800
• Work with City leadership to set up meetings with local business leaders in Carlsbad's principal industry sectors
• Attend meetings with business leaders "(TRIP 1)
• Synthesize learnings from meetings, assess gaps and deficiencies, identify follow up items
$
10 hrs $
4 hrs $
3,750
1,500
8 hrs
10 hrs
8 hrs
S $ $
2,000
2,500
2,000
10 hrs $
4 hrs $
2,500
1,000
8 hrs $
16 hrs $
1,120
2,240
16 hrs
30 hrs
32 hrs
$ $ $
3,120
8,750
6,740
Task 2 Si
Task 3: Program Identification and Strategy
jbtotal 14 hrs $ 5,250 26 hrs $ 5,500 Ohrs $ 14 hrs S 3,500 24 hrs $ 3,360 Ohrs i 78 hrs $ 18,610
• Based on Task 2, identify programs and institutions that may meet local needs
• In-depth evaluation of academic institutions with appropriate research programs to meet needs
Advise City leadership how potential partnerships may be structured; identify optimal partners to engage
2 hrs S
2 hrs $
4 hrs $
750
750
1,500
8 hrs
8 hrs
8 hrs
$ $ $
2,000
2,000
2.000
15 hrs S 1,600 4 hrs $
4 hrs $
1,000
1,000
S 30 hrs
10 hrs
16 hrs
$ $ $
5,350
2,750
4,500
Task 3 Si
Task 4: Strategy and Implementation Plan
ibtotal 8 hrs $ 3,000 24 hrs s 5,000 16 hrs $ 1,600 8 hrs $ 2,000 Ohrs $ Ohrs i 56 hrs s 12,600
• Identify and assess menu of alternative strategies for meeting identified economic development needs
• Work with City leadership to evaluate and determine feasibility/efficacy of identified strategies
• Engage client re implementation and potential phasing - including potential process for any solicitation
• Draft final report and presentation materials
• Trip to Carlsbad to present final report and meet with stakeholders *{TRIP 2)
4 hrs $
4 hrs $
2 hrs $
2 hrs $
15 hrs $
1,500
1,500
750
750
6,000
12 hrs
12 hrs
8 hrs
8 hrs
16 hrs
s
s $
s
s
3,000
3.000
2.000
2,000
4,000
16 hrs $ 1,500
8 hrs $
8 hrs $
4 hrs $
4 hrs $
16 hrs $
2,000
2,000
1,000
1,000
4,000
8 hrs $
8 hrs $
8 hrs $
8 hrs $
1,120
1,120
1,120
1,120 12 hrs S 1,200
32 hrs
32 hrs
22 hrs
50 hrs
48 hrs
$
s $ $ $
7,620
7,620
4,870
7,670
14.000
Task 4 Subtotal 28 hrs $ 10,500 56 hrs s 14,000 )6 hrs $ 1,600 40 hrs $ 10,000 32 hrs $ 4,480 12 hrs $ 1,200 184 hrs $ 41,780
SUBTOTAL $ 91,790
CONTINGENCY (10%) $ 9,179
iTotal 62 lirs $ 23,250 134 hrs $ 33.500 80 hrs $ t 3.000 72 hrs $ 18.000 56 hrs $ 7.840 12 hrs $ 1.200 416 hrs $ 100,969
•Assumes KBA-Appleseed travel to San Diego/Carlsbad; tasks and travel may be combined, as possible
EXHIBIT 3
CARLSBAD
Why Attract a Higher Education Institution ?
"But even for these 'global' universities, the economic impact of their activities is skewed toward their
local communities."^
A Higher Education Institution (HEI) brings in outside resources to the local community
• Human Capital: Highly educated faculty and students represent an influx of knowledge and
talent
• Financial resources: HEIs bring in money (often out-of-state) in the form of grants, federal aid,
and private funding that then gets spent within the local economy.
• Business: Companies will choose to locateclose to an HEI, especially when the focus ofthe
institution complements their work
• Visitors: HEIs attract visitors regularly for events such as graduations and conferences who will
invest in the local economy during their stay
HEIs become economic generators of demand in the
local economy
Demand for housing: Students and faculty will look for housing
in the local market
Demand for goods and services: Business is generated to
support the needs ofthe institution's population (e.g.- retail,
grocery, restaurants, dry cleaners, etc.)
Employment demand: The HEI creates new direct jobs and
produces new jobs for the local community (e.g.- construction
jobs, maintenance and supply, goods and services)
Based on 2006 figures, of the
approximately $4.5 billion received by
Stanford, about $621 million was
directly spent in Palo AltO, the city
of its main campus. Of the money
spent in the county almost half
(46.5%) was spent in Palo Alto,
Connections with the business community create a more robust & prosperous
economy
Technology transfer: Innovative outputs (e.g.- licenses and patents) by the institution are sold
commercially, usually to businesses in the immediate vicinity of the HEI
HEI-Business connections: Faculty and students will often work as consultants and/or
collaborators will local businesses to provide industry skills and expertise.
Public forum: HEIs provide the space to create a continuing dialogue between the research
within the institution and its application to business and society. This space often produces the
greatest benefit to the local economy.^
^ Richard K. Lester. "Universities, Innovation, and the Competitiveness of Local Economies." Local Innovation
Svstems Proiect. 13 Dec 2005. Massachusetts Institute of Technology. 18 Sep 2012
<http://web.mit.edu/lis/papers/LIS05-010.pdf>.
^ Lester 25.
iTABILIZER: HEIs are pillars to a local community that help ensure long-term economic prosperity
• Adaptation: The knowledge and talent of an HEI can help the local business community stay
relevant and adaptive to changing times, helping to contextualize outside ideas to the local
market.^
• Retention: Students don't have to move when an HEI is in their community and graduates tend
to stay and work locally after completing their studies
Stanford at a Glance (based on 2006figuresf
Summary of Impact to Palo Alto:
Description Amount (in Milliions)
Local Spending by Stanford Employees $184
Direct Purchases of Goods and Services $258
Construction & Capital $129
Visitor and Student Spending $87
Property Tax from Stanford Lands $2
Sales Tax Generated $7
Utility Users Tax and Purchases by Stanford
Research Park 8i Stanford Shopping Center
$48
Transient Occupancy Tax Paid by Hotels $2
Total $717
Total in County $1,541
Percent of County Total Spent in Palo Alto 46.5%
UCSan Diego Highlights (based on FY2006-7)^
Nearly one-third of UCSD alumni currently reside in San Diego County.
The impact of spending by UC San Diego in the City of San Diego was $2,275 billion in total
spending, 20,790 jobs, and $1,228 billion in personal income.
UC San Diego Extension offers 2,000 continuing education courses to working professionals
and other adult residents in the region.
UC San Diego faculty and alumni have started hundreds of successful companies in San
Diego, California, and around the world.
An estimated $1,710 billion in salaries and wages, goods and services, and construction
were spent by UC San Diego in the County of San Diego.
The 1.431 million visitors to UC San Diego spent $6,266 million in San Diego County in FY
2006-07.
Lester 3.
^ Frederick Biedenweg and Catherine Gardner. "Stanford University: Economic Impact Study 2008." Stanford
University Office of Public Affairs. Summer 2008. Stanford University. 18 Sep 2012
<http://www.stanford.edu/dept/govcr/documents/economic-impact-study.pdf>.
^ Amy L Herman, Courtney Rash and Justin Bain. "A Study ofthe Economic Impact and Benefits of UC San Diego."
CBRE Consulting, Inc. 7 Jul 2008. .University of California San Diego. 18 Sep 2012
<http://ucsdnews.ucsd.edu/economicimpact/>.
AGREEIVIENT FOR HIGHER EDUCATION CONSULTING SERVICES
K. Backus & Associates, Inc.
THIS AGREEMENT is made and entered into as of the <A^'^ day of May,
2013, by and between the CITY OF CARLSBAD, a municipal corporation, ("City"), and K.
Backus & Associates, Inc., ("Contractor").
RECITALS
A. City requires the professional services of a Research Consultant that is
experienced in conducting in-depth, comprehensive educational and regional analyses of higher
education institutions and recruitment.
B. Contractor has the necessary experience in providing professional services and
advice related to higher education research and impact analyses and recruitment plan
development and implementation.
C. Contractor has submitted a proposal to City and has affirmed its willingness and
ability to perform such work.
NOW, THEREFORE, in consideration of these recitals and the mutual covenants
contained herein. City and Contractor agree as follows:
1- SCOPE OF WORK
City retains Contractor to perform, and Contractor agrees to render, those services (the
"Services") that are defined in attached Exhibit "A", which is incorporated by this reference in
accordance with this Agreement's terms and conditions.
2- STANDARD OF PERFORMANCE
While performing the Services, Contractor will exercise the reasonable professional care and
skill customarily exercised by reputable members of Contractor's profession practicing in the
Metropolitan Southern California Area, and will use reasonable diligence and best judgment
while exercising its professional skill and expertise.
3. TERM
The term of this Agreement will be effective for a period of one (1) year from the date first above
written. The City Manager may amend the Agreement to extend it for an additional one-year
period or parts thereof in an amount not to exceed one hundred ($100,000) and up to an
additional ten thousand dollars ($10,000) for expense reimbursement, (travel, etc.) for a total
maximum of ($110,000) per year, or as prorated for a lesser Agreement period. Extension will
be based upon a satisfactory review of Contractor's performance. City needs, and appropriation
of funds by the City Council. The parties will prepare a written amendment indicating the
effective date and length of the extended Agreement.
4. TIME IS OF THE ESSENCE
Time is of the essence for each and every provision of this Agreement.
5 COMPENSATION
The total maximum fee payable for the Services to be performed during the initial Agreement
term will be one hundred ten thousand dollars ($110,000). No other compensation for the
Services will be allowed except for items covered by subsequent amendments to this
Agreement. The City reserves the right to withhold a ten percent (10%) retention until City has
accepted the work and/or Services specified in Exhibit "A".
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Incremental payments, if applicable, should be made as outlined in attached Exhibit "B".
6- STATUS OF CONTRACTOR
Contractor will perform the Services in Contractor's own way as an independent contractor and
in pursuit of Contractor's independent calling, and not as an employee of City. Contractor will be
under control of City only as to the result to be accomplished, but will consult with City as
necessary. The persons used by Contractor to provide services under this Agreement will not
be considered employees of City for any purposes.
The payment made to Contractor pursuant to the Agreement will be the full and complete
compensation to which Contractor is entitled. City will not make any federal or state tax
withholdings on behalf of Contractor or its agents, employees or subcontractors. City will not be
required to pay any workers' compensation insurance or unemployment contributions on behalf
of Contractor or its employees or subcontractors. Contractor agrees to indemnify City within
thirty (30) days for any tax, retirement contribution, social security, overtime payment,
unemployment payment or workers' compensation payment which City may be required to
make on behalf of Contractor or any agent, employee, or subcontractor of Contractor for work
done under this Agreement. At the City's election. City may deduct the indemnification amount
from any balance owing to Contractor.
7. SUBCONTRACTING
Contractor will not subcontract any portion of the Services without prior written approval of City.
If Contractor subcontracts any of the Services, Contractor will be fully responsible to City for the
acts and omissions of Contractor's subcontractor and of the persons either directly or indirectly
employed by the subcontractor, as Contractor is for the acts and omissions of persons directly
employed by Contractor. Nothing contained in this Agreement will create any contractual
relationship between any subcontractor of Contractor and City. Contractor will be responsible for
payment of subcontractors. Contractor will bind every subcontractor and every subcontractor of
a subcontractor by the terms of this Agreement applicable to Contractor's work unless
specifically noted to the contrary in the subcontract and approved in writing by City.
8. OTHER CONTRACTORS
The City reserves the right to employ other Contractors in connection with the Services.
9- INDEMNIFICATION
Contractor agrees to indemnify and hold harmless the City and its officers, officials, employees
and volunteers from and against all claims, damages, losses and expenses including attorney's
fees arising out of the performance of the work described herein caused by any negligence,
recklessness, or willful misconduct of the Contractor, any subcontractor, anyone directly or
indirectly employed by any of them or anyone for whose acts any of them may be liable.
The parties expressly agree that any payment, attorney's fee, costs or expense City incurs or
makes to or on behalf of an injured employee under the City's self-administered workers'
compensation is included as a loss, expense or cost for the purposes of this section, and that
this section will survive the expiration or early termination of this Agreement.
10. INSURANCE
Contractor will obtain and maintain for the duration of the Agreement and any and all
amendments, insurance against claims for injuries to persons or damage to property which may
arise out of or in connection with performance of the services by Contractor or Contractor's
agents, representatives, employees or subcontractors. The insurance will be obtained from an
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insurance carrier admitted and authorized to do business in the State of California. The
insurance carrier is required to have a current Best's Key Rating of not less than "A-:VM". OR
with a surplus line insurer on the State of California's List of Eligible Surplus Line Insurers
(LESLI) with a rating in the latest Best's Key Rating Guide of at least "A:X".
10.1 Coverages and Limits.
Contractor will maintain the types of coverages and minimum limits indicated below, unless Risk
Manager or City Manager approves a lower amount. These minimum amounts of coverage will
not constitute any limitations or cap on Contractor's indemnification obligations under this
Agreement. City, its officers, agents and employees make no representation that the limits of
the insurance specified to be carried by Contractor pursuant to this Agreement are adequate to
protect Contractor. If Contractor believes that any required insurance coverage is inadequate,
Contractor will obtain such additional insurance coverage, as Contractor deems adequate, at
Contractor's sole expense.
10.1.1 Commercial General Liabilitv Insurance. $1,000,000 combined single-limit
per occurrence for bodily injury, personal injury and property damage. If the submitted policies
contain aggregate limits, general aggregate limits will apply separately to the work under this
Agreement or the general aggregate will be twice the required per occurrence limit.
10.1.2 Automobile Liabilitv (if the use of an automobile is involved for
Contractor's work for City). $1,000,000 combined single-limit per accident for bodily injury and
property damage.
10.1.3 Workers' Compensation and Employer's Liabilitv. Workers' Compensation
limits as required by the California Labor Code. Workers' Compensation will not be required if
Contractor has no employees and provides, to City's satisfaction, a declaration stating this.
10.1.4 Professional Liability. Errors and omissions liability appropriate to
Contractor's profession with limits of not less than $1,000,000 per claim. Coverage must be
maintained for a period of five years following the date of completion ofthe work.
I I If box is checked. Professional Liability
City's Initials Contractor's Initials Insurance requirement is waived.
10.2. Additional Provisions. Contractor will ensure that the policies of insurance required under
this Agreement contain, or are endorsed to contain, the following provisions:
10.2.1 The City will be named as an additional insured on Commercial General
Liability which shall provide primary coverage to the City.
10.2.2 Contractor will obtain occurrence coverage, excluding Professional
Liability, which will be written as claims-made coverage.
10.2.3 This insurance will be in force during the life of the Agreement and any
extensions of it and will not be canceled without thirty (30) days prior written notice to City sent
by certified mail pursuant to the Notice provisions of this Agreement.
10.3 Providing Certificates of Insurance and Endprsements. Prior to City's execution of this
Agreement, Contractor will furnish certificates of insurance and endorsements to City.
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10.4 Failure to Maintain Coverage. If Contractor fails to maintain any of these insurance
coverages, then City will have the option to declare Contractor in breach, or may purchase
replacement insurance or pay the premiums that are due on existing policies in order to
maintain the required coverages. Contractor is responsible for any payments made by City to
obtain or maintain insurance and City may collect these payments from Contractor or deduct the
amount paid from any sums due Contractor under this Agreement.
10.5 Submission of Insurance Policies. Citv reserves the right to require, at any time,
complete and certified copies of any or all required insurance policies and endorsements.
11. BUSINESS LICENSE
Contractor will obtain and maintain a City of Carlsbad Business License for the term of the
Agreement, as may be amended from time-to-time.
12. ACCOUNTING RECORDS
Contractor will maintain complete and accurate records with respect to costs incurred under this
Agreement. All records will be clearly identifiable. Contractor will allow a representative of City
during normal business hours to examine, audit, and make transcripts or copies of records and
any other documents created pursuant to this Agreement. Contractor will allow inspection of all
work, data, documents, proceedings, and activities related to the Agreement for a period of
three (3) years from the date of final payment under this Agreement.
13. OWNERSHIP OF DOCUMENTS
All work product produced by Contractor or its agents, employees, and subcontractors pursuant
to this Agreement is the property of City. In the event this Agreement is terminated, all work
product produced by Contractor or its agents, employees and subcontractors pursuant to this
Agreement will be delivered at once to City. Contractor will have the right to make one (1) copy
of the work product for Contractor's records.
14. COPYRIGHTS
Contractor agrees that all copyrights that arise from the services will be vested in City and
Contractor relinquishes all claims to the copyrights in favor of City.
15. NOTICES
The name of the persons who are authorized to give written notices or to receive written notice
on behalf of City and on behalf of Contractor under this Agreement.
For Citv For Contractor
Name Kathy Qodson Name Karen Backus
Title Economic Development Mgr. Title President
Department CED Address 230 W. 41'* Street, Suite 1102
City of Carlsbad New York, NY 10036
Address 1635 Faraday Avenue Phone No. 212-460-8601
Carlsbad, CA 92008 Email kbackus@kbackusre.com
Phone No. 760-602-2744
Each party will notify the other immediately of any changes of address that would require any
notice or delivery to be directed to another address.
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16. CONFLICT OF INTEREST
Contractor shall file a Conflict of Interest Statement with the City Clerk in accordance with the
requirements of the City of Carlsbad Conflict of Interest Code. The Contractor shall report
investments or interests in all four categories.
17. GENERAL COMPLIANCE WITH LAWS
Contractor will keep fully informed of federal, state and local laws and ordinances and
regulations which in any manner affect those employed by Contractor, or in any way affect the
performance of the Services by Contractor. Contractor will at all times observe and comply with
these laws, ordinances, and regulations and will be responsible for the compliance of
Contractor's services with all applicable laws, ordinances and regulations.
Contractor will be aware of the requirements of the Immigration Reform and Control Act of 1986
and will comply with those requirements, including, but not limited to, verifying the eligibility for
employment of all agents, employees, subcontractors and consultants whose services are
required by this Agreement.
18. DISCRIMINATION AND HARASSMENT PROHIBITED
Contractor will comply with all applicable local, state and federal laws and regulations prohibiting
discrimination and harassment.
19. DISPUTE RESOLUTION
If a dispute should arise regarding the performance of the Services the following procedure will
be used to resolve any questions of fact or interpretation not othen/vise settled by agreement
between the parties. Representatives of Contractor or City will reduce such questions, and their
respective views, to writing. A copy of such documented dispute will be forwarded to both
parties involved along with recommended methods of resolution, which would be of benefit to
both parties. The representative receiving the letter will reply to the letter along with a
recommended method of resolution within ten (10) business days. If the resolution thus
obtained is unsatisfactory to the aggrieved party, a letter outlining the disputes will be forwarded
to the City Manager. The City Manager will consider the facts and solutions recommended by
each party and may then opt to direct a solution to the problem. In such cases, the action ofthe
City Manager will be binding upon the parties involved, although nothing in this procedure will
prohibit the parties from seeking remedies available to them at law.
20. TERMINATION
In the event of the Contractor's failure to prosecute, deliver, or perform the Services, City may
terminate this Agreement for nonperformance by notifying Contractor by certified mail of the
termination. If City decides to abandon or indefinitely postpone the work or services
contemplated by this Agreement, City may terminate this Agreement upon written notice to
Contractor. Upon notification of termination. Contractor has five (5) business days to deliver any
documents owned by City and all work in progress to City address contained in this Agreement.
City will make a determination of fact based upon the work product delivered to City and of the
percentage of work that Contractor has performed which is usable and of worth to City in having
the Agreement completed. Based upon that finding City will determine the final payment of the
Agreement.
Either party upon tendering thirty (30) days written notice to the other party may terminate this
Agreement. In this event and upon request of City, Contractor will assemble the work product
and put it in order for proper filing and closing and deliver it to City. Contractor will be paid for
work performed to the termination date; however, the total will not exceed the lump sum fee
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payable under this Agreement. City will make the final determination as to the portions of tasks
completed and the compensation to be made.
21. COVENANTS AGAINST CONTINGENT FEES
Contractor warrants that Contractor has not employed or retained any company or person, other
than a bona fide employee working for Contractor, to solicit or secure this Agreement, and that
Contractor has not paid or agreed to pay any company or person, other than a bona fide
employee, any fee, commission, percentage, brokerage fee, gift, or any other consideration
contingent upon, or resulting from, the award or making of this Agreement. For breach or
violation of this warranty. City will have the right to annul this Agreement without liability, or, in
its discretion, to deduct from the Agreement price or consideration, or othenA/ise recover, the full
amount of the fee, commission, percentage, brokerage fees, gift, or contingent fee.
22. CLAIMS AND LAWSUITS
By signing this Agreement, Contractor agrees that any Agreement claim submitted to City must
be asserted as part of the Agreement process as set forth in this Agreement and not in
anticipation of litigation or in conjunction with litigation. Contractor acknowledges that if a false
claim is submitted to City, it may be considered fraud and Contractor may be subject to criminal
prosecution. Contractor acknowledges that California Government Code sections 12650 et seg..
the False Claims Act applies to this Agreement and, provides for civil penalties where a person
knowingly submits a false claim to a public entity. These provisions include false claims made
with deliberate ignorance of the false information or in reckless disregard of the truth or falsity of
information. If City seeks to recover penalties pursuant to the False Claims Act, it is entitled to
recover its litigation costs, including attorney's fees. Contractor acknowledges that the filing of a
false claim may subject Contractor to an administrative debarment proceeding as the result of
which Contractor may be prevented to act as a Contractor on any public work or improvement
for a period of up to five (5) years. Contractor acknowledges debarment by another jurisdiction
is grounds for City to terminate this Agreement.
23. JURISDICTIONS AND VENUE
Any action at law or in equity brought by either of the parties for the purpose of enforcing a right
or rights provided for by this Agreement will be tried in a court of competent jurisdiction in the
County of San Diego, State of California, and the parties waive all provisions of law providing for
a change of venue in these proceedings to any other county.
24. SUCCESSORS AND ASSIGNS
It is mutually understood and agreed that this Agreement will be binding upon City and
Contractor and their respective successors. Neither this Agreement or any part of it nor any
monies due or to become due under it may be assigned by Contractor without the prior consent
of City, which shall not be unreasonably withheld.
26. ENTIRE AGREEMENT
This Agreement, together with any other written document referred to or contemplated by it,
along with the purchase order for this Agreement and its provisions, embody the entire
Agreement and understanding between the parties relating to the subject matter of it. In case of
conflict, the terms of the Agreement supersede the purchase order. Neither this Agreement nor
any of its provisions may be amended, modified, waived or discharged except in a writing
signed by both parties.
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26. AUTHORITY
The individuals executing this Agreement and the instruments referenced in it on behalf of
Contractor each represent and warrant that they have the legal power, right and actual authority
to bind Contractor to the terms and conditions of this Agreement.
CONTRACTOR
K. Backus &. Associates, Inc.
fn here)
Karen Backus, President
(print name/title)
CITY OF CARLSBAD, a municipal
corporation of the State of California
Mayor.
ATTEST:
BARBARA ENGLESON
City Clerk
(print nanrte/title)
If required by City, proper notarial acknowledgment of execution by contractor must be
attached. If a corporation. Agreement must be signed by one corporate officer from each of the
following two groups.
Group A
Chairman,
President, or
Vice-President
Group B
Secretary,
Assistant Secretary,
CFO or Assistant Treasurer
Otherwise, the corporation must attach a resolution certified by the secretary or assistant
secretary under corporate seal empowering the officer(s) signing to bind the corporation.
APPROVED AS TO FORM:
CELIA A. BREWER, City Attorney
ssistant City Attorney
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EXHIBIT "A"
SCOPE OF SERVICES
The City agrees to engage, and Consultant agrees to perform the services described below:
Task 1. Development of Detailed Local and Regional Academic Assessments
• Meet with project leadership in the City of Carlsbad to confirm project goals and interim
milestones, and establish structure and schedule for meeting and workshops with project
leadership, City agencies, elected officials, business leaders and other entities.
• Review all background and technical information already compiled by the City of
Carlsbad and develop a profile of Carlsbad's population and workforce, the local
economy, its strengths and weaknesses and the City's place within the broader San
Diego County economy.
• Review existing programs at local 4-year and 2-year academic institutions in San Diego
County and Orange County to develop a profile of research strengths and priorities,
research funding sources and grant activity, existing industry partnerships and
relationships and projected program development and planned capital projects. Analysis
will also identify education, training and employment gaps in Carlsbad and the greater
San Diego region.
• Develop geographic profiles for incoming students as well as postDgraduate information
at local institutions.
• Identify data on application, acceptance, and enrollment for relevant programs.
Task 2. Identify Local Business Needs and Potential Partnerships
• Work with City leadership to set up meetings with local business leaders in Carlsbad's
cluster industries (life sciences, information and communications technology, action
sports manufacturing, and clean technology) to identify principal challenges and needs
related to workforce development. Meetings should be held with principals at companies
both in Carlsbad and elsewhere in San Diego County in order to more clearly define
regional needs and shortcomings.
• Based on findings from Task 1, assess gaps and deficiencies in local academic
institutions' science, technology and engineering teaching and research programs
relative to the needs identified by local industry leaders.
Task 3. Program Identification and Strategy
• Based on the research & development, workforce training and other needs identified by
local industry, identify the academic disciplines and programs that support these needs
and the leading institutions - academic, corporate, nonDprofit, other - in these fields that
may be attracted to Carlsbad.
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• Research academic institutions and other entities - both in the United States and abroad
•with the appropriate research programs, reputation and institutional objectives to
potentially serve as suitable partners for existing entities in Carlsbad or San Diego
County and for which a Carlsbad location may be appropriate.
• Research and advise City leadership how potential partnerships may be structured and
work with City leadership to engage selected academic and other nonDprofit institutions
to better understand their needs and objectives.
Task 4. Strategy and Implementation Plan
• Identify and assess a menu of alternative strategies for meeting the identified economic
development needs of the City of Carlsbad and its leading businesses. These strategies
could include, but should not necessarily be limited to:
o Working with the major academic institutions in San Diego County - and
potentially Orange County and the Inland Empire (ie, UC Irvine and the
Claremont Colleges) - to explore how they might expand or modify their
programs to meet the needs of Carlsbad employers and residents more
effectively.
o Ascertain the potential interest of these institutions (and institutions outside the
region) in establishing a satellite campus or center in Carlsbad. In addition to
professional and technical education programs, these centers could potentially
include research and entrepreneurial development programs.
o Determine whether education and training providers other than academic
institutions can meet the workforce development needs of the City's leading and
growing industries in addition to local residents.
o Explore the feasibility of establishing a center in Carlsbad where a consortium of
institutions and other providers could offer professional and technical training
programs.
o Assessment of applicable local, state and federal incentives for higher education
and research institutions
o Work with City leadership, elected officials and local industry leaders to
investigate the practicability of developing programs aimed at attracting and
retaining graduates of local academic institutions in Carlsbad in addition to
attracting graduates in targeted STEM disciplines from outside the region.
• The Appleseed• KBA team would work closely with the City of Carlsbad to determine the
efficacy and viability of each of these alternative strategies and the municipal resources
that might be available to support them. Resources may include sale or longDterm lease
of CityDowned properties, including the former Farmers Insurance property. City
investments in infrastructure improvements, incentive programs and other means.
• Based on our evaluation of each of the strategies outlined above, the AppleseedDKBA
team would engage the City of Carlsbad in developing an implementation strategy and
phasing plan for those strategies that are determined to be most impactful, effective and
feasible. Should it be determined, for example, that a solicitation effort to attract
academic institutions to Carlsbad is a viable action, we would develop an
implementation plan that address key components of this effort, including:
o The target audience for the solicitation
o Number of rounds in the selection process (ie, a Request for Expressions of
Interest followed by a formal and detailed Request for Proposals)
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o The potential role of local academic institutions and, potentially, a consortium of
academic institutions and businesses
o Required City investment of resources and property that would be committed to
this effort and potential transaction and conveyance structures
o Project timeline
Based on client comments and feedback, the findings of all six tasks outlined above,
including the implementation plan, would be compiled into a draft final report and
presentation materials for selected audiences. The AppleseedDKBA team would work
with appropriate stakeholders to finalize the report as required.
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EXHIBIT "B"
INCREMENTAL PAYMENT SCHEDULE
The Contractor will be paid a maximum of one hundred thousand dollars ($100,000) for all work
necessary to carry out the requirements of this agreement. The Contractor shall be paid within
30 days for work accomplished, in response to invoice, and invoices are expected to be
received monthly. The final 10% percent will be paid, not to exceed the maximum amount
provided in this agreement, upon acceptance of the work and services to be provided in Exhibit
A, and within 30 days after receipt of invoice.
In addition. Contractor may receive up to a maximum of ten thousand dollars ($10,000) for
reimbursable travel expenses which shall include transportation, lodging, meals and incidental
expenses such as tips. The City will not reimburse the cost of alcoholic beverages.
Reimbursement for tips will not be made in excess of 20%. All reimbursable expenses shall be
documented with detailed receipts accompanying the invoice.
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K. BACKUS & ASSOCIATES, INC.
REAL ESTATE CONSULTANTS
May 29, 2013
ICathryn B. Dodson, Ph.D.
Economic Development Manager
City of Carlsbad
Community & Economic Development
1635 Faraday Ave.
Carlsbad, CA 92008
Dear Kathryn:
As requested, please accept this letter as certification of the following:
• Karen Backus, President of K. Backus & Associates, Inc. (ICBA), incorporated under
the laws of the State of New York, is the sole owner and officer of KBA.
• As the sole owner and officer of KBA, Karen is fully authorized to bind the
company to any contract with her signature alone.
If you have any questions, feel free to contact me at (212) 460-8601 or
kbackus@kbackusre.com.
Sincerely,
Kairen Backus
President
230 WEST 41ST ST. SUITE no2 NEW YORK. NY 10036 T 212 460 8601 F 212 533 0789 kbackusre.com
Approval of Professional Services
Agreement for Higher Education
Consultant Services
Kathy Dodson
May 28, 2013
1
Higher Education Institution
Benefits to the Local Community
•Creates world class educational opportunities
•Supports hiring, training and research needs of local
businesses
2
•Builds on Carlsbad’s
reputation and identity
as a leader in innovation
and discovery
Benefits to the Local Community
•Higher education institutions act as catalysts for
economic growth
•Highly educated faculty and students bring
knowledge and talent to the community
•Demand is created for local goods and services
•New jobs are created
•Research drives new technology, products and
services
3
Prior Action
•On March 12, city council approved issuing an RFP for a higher education consultant to
–Develop regional academic profile
–Determine local industry needs
–Identify potential partners
–Develop strategy &
implementation plan
4
Higher Education Institution
•Five proposals were received and evaluated
•Best value was K. Backus & Associates
–Worked with Cornell University on winning bid for
New York City applied sciences campus
competition
–Worked with NYU to plan a college in the UAE
–Working with Washington DC to find academic
anchor for St. Elizabeth’s East Innovation Hub
5
Scope of Work
The consultant will:
–Develop a detailed local and regional academic
assessment
–Identify local needs and potential partnerships
–Identify the academic disciplines and programs that
support local need and the leading institutions
–Develop a strategy and implementation plan for
attracting a higher education or research institution
6
Recommendation
Approve the professional services agreement with K.
Backus and Associates for higher education and
consulting services in an amount not to exceed
$110,000 and authorize the administrative services
director to appropriate and distribute said funds.
8