HomeMy WebLinkAbout2014-12-09; City Council; 21806; Approve Master Plans Aviara, Pine Avenue, Poinsettia ParksCITY OF CARLSBAD - AGENDA BILL 16
APPROVE UPDATED MASTER PLANS FOR
AVIARA, PINE AVENUE, AND POINSETTIA
COMMUNITY PARKS, AND DIRECT STAFF TO
PURSUE PROPOSALS FOR A FEASIBILITY
STUDY AND BUSINESS PLAN FOR A
MULTIUSE, MULTIGENERATIONAL
COMMUNITY CENTER AT POINSETTIA
COMMUNITY PARK, ACQUIRE PROJECT
MANAGEMENT SUPPORT TO OVERSEE AND
IMPLEMENT ALL PHASES OF THE UPDATED
MASTER PLANS, AND COVERT TWO EXISTING
TENNIS COURTS AT LAGUNA RIVIERA PARK
FOR DEDICATED PICKLEBALL USE
DEPT.DIRECTOR
CITY ATTY.
CITY MGR.
RECOMMENDED ACTION:
Adopt Resolution No. 2014-280 approving updated master plans for Aviara, Pine Avenue, and
Poinsettia Community Parks, and direct staff to pursue proposals for a feasibility study and business plan
for a multiuse, multigenerational community center at Poinsettia Community Park, acquire project
management support to oversee and implement all phases of the updated master plans, and convert
two existing tennis courts at Laguna Riviera Park for dedicated pickleball use.
ITEM EXPLANATION:
Background
On Dec. 17, 2013, the City Council accepted the Parks 8i Recreation Department's needs assessment. The
report included a comprehensive action plan which has and will continue to serve as a guide for priority
development, capital improvement project planning, and park, facility, and amenity development for a
five year period.
A component ofthe needs assessment was to identify system wide community needs and vision. Based
on the report findings, key action items were created and divided into three groups: short term (0-3
years), midterm (4-5 years), and ongoing tasks. These three specific parks master plan updates were
undertaken based on a recommended short term action item, "Update master plans for future facilities
to ensure amenities are consistent with the community vision as identified in the needs assessment."
DEPARTMENT CONTACT: Mick Calarco 760-434-2859 mick.calarco@carlsbadca.gov
FOR CLERK USE.
COUNCIL ACTION: APPROVED CONTINUED TO DATE SPECIFIC •
DENIED • CONTINUEDTO DATE UNKNOWN •
CONTINUED • RETURNED TO STAFF •
WITHDRAWN • OTHER - SEE MINUTES
AMENDED • REPORT RECEIVED •
Approved with amendment to resolution removing pickleball, see minutes.
Page 2
In May 2014, after concluding an extensive request for proposals process, PROS Consulting and RHA
Landscape Architects-Planners were selected to partner with staff to develop the department's updated
master plans for Aviara, Pine Avenue, and Poinsettia Community Parks (Exhibit 2).
Master Plan Updates to Aviara, Pine Avenue, and Poinsettia Community Parks
The purpose ofthe master plan updates process is to ensure that planned (and yet to be realized)
facilities and amenities at Aviara, Pine Avenue, and Poinsettia Community Parks are consistent with
community needs and with the department's long term vision - "to strengthen community connectivity
through world class offerings and exceptional customer service."
After an initial project kickoff meeting and review of all existing planning documents, staff worked with
PROS Consulting to conduct a trends analysis. The demographic projection study performed as a part of
the needs assessment was reviewed and equity maps were consulted to assess where services are
offered currently, how equitable the service distribution and delivery is across the city, and how effective
the service is as it compares to population density.
Special emphasis was placed on collecting public input for the master plan update process; a unique
crowdsourcing website was created (www.carlsbadparksplan.com) to serve as a central reference and
distribution point for all project related information. Additionally, the site provided a user-friendly forum
for public input and feedback directly via the homepage and a link to an online survey. The department
received more than 100 open responses from the "your parks &. recreation input" box on the homepage,
and more than 600 online survey responses.
Stakeholder interviews and three open public meetings (one for each park) completed the public input
process. All ofthe data collected during the needs assessment and master plan research, and public
input process contributed to the proposed updates to Aviara, Pine Avenue, and Poinsettia Community
Parks master plans.
Master plan updates focused primarily on those areas of Poinsettia, Aviara, and Pine Avenue Community
Parks that have yet to be realized or constructed per the original master plan.
Aviara Community Park
A proposed community center (featuring meeting rooms, multifunction space, and banquet facilities) is
the final element yet to be realized from the 2001 master plan.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
city's consultant is recommending:
• A large passive outdoor community gathering space including landscaped areas,
walkways, a small amphitheater, decorative seat walls, fire pit(s), family picnic areas,
and a modest community room with a warming kitchen complete with food and
beverage service. This proposed design concept will leverage the location and the views
afforded from it in the best way possible to allow for broad community use and also
address the needs assessment facility priority for an amphitheater.
Page 3
Pine Avenue Community Park
Originally master planned in 2002 and revised in 2010 and again in 2011, the remaining elements yet to
be realized include a community center/gymnasium and a botanical/ornamental garden.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
city's consultant is recommending:
• An expansion ofthe original community center concept to include an approximately
18,000 square foot, two story, multiuse, multigenerational facility. The building will
feature indoor recreational space, teen and fitness space, an activity center, a lounge,
offices, storage, and an outdoor rooftop sport court space. In combination with the
senior center, Pine Avenue Community Park will now offer a true multigenerational
experience which has been the focus ofthe needs assessment recommendations.
• A landscaped botanical/ornamental garden with a fountain, walkways, seating,
decorative elements, and community gathering areas, including a raised planter
community garden similar to the new Calavera Schoolhouse Community Garden.
Poinsettia Community Park
The remaining elements yet to be realized from the 1992 master plan include a tennis clubhouse, a
tournament court, warm up wall, community center/gymnasium, playground, and an enclosed soccer
arena.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
city's consultant is recommending:
• Replace clubhouse, tournament court, and warm up wall with an expanded, two story,
multigenerational community recreation center (consistent with big idea #1 as
described in the needs assessment). The new center will be located at the entrance of
the park, creating a true signature facility and destination park.
• Expand on proposed multiuse sports arena to include soccer, futsal, field hockey, and
lacrosse.
• Collocate two separate playground areas (existing plus one new) into one area,
featuring customized playground equipment for children ages 2-5 years, and 5-12 years.
• Add an off leash dog park in an underutilized area near the center ofthe park, with
separate fenced in areas to accommodate both large and small dogs.
The short term action plan states that the department should complete a feasibility study/business plan
on the potential for programming, partnering, financial projections and pro-forma, and operational
indicators of success for the proposed indoor, multipurpose, multigenerational community center, and if
found feasible, commence development within that same timeframe. Funding has been identified in the
current fiscal year capital improvement program budget to conduct this study.
Page 4
Needs Assessment Priority Rankings
The purpose ofthe needs assessment priority rankings is to provide an ordered list of facility/amenity
needs for the community served by the department based on quantitative and qualitative data, including
a statistically reliable survey, demographics, trends, facility and program assessment, levels of service,
community input, and the consultant's professional evaluation.
When making recommendations, careful consideration was given to the park's geographic location, and
community input received, with a special emphasis on the needs assessment findings. The proposed
master plan updates recommendations include a list of highlights (15 out of 25 priorities) taken directly
from the needs assessment facility/amenity priority rankings featured on page 8 ofthe report:
Table 1. Proposed facility/amenity additions to Aviara, Pine, and Poinsettia Community Parks master
plans based on the Parks &. Recreation Department Needs Assessment and Comprehensive Action Plan
priority rankings.
Overall Proposed Aviara Pine Poinsettia
Ranking New Facility/Amenity Community Avenue Communhy
Additions (Based on Needs Assessment Park Community Park
Priority Rankings) Park
1 Family Picnic Areas V V
3 Botanical or Ornamental Gardens V
4 Community Gardens V
5 Off Leash Dog Parks V
6 Amphitheater V
7 Playground Equipment V
8 Dining/Retail V
10 Youth Multipurpose Fields V
11 Multigenerational Community Center V V
13 Adult Multipurpose Fields V
17 Concessions V
19 Teen Center V
20 Arena/Speed Soccer V
21 Outdoor Basketball V V
22 Synthetic Turf Fields V
While outdoor pickleball courts (ranked #23 out of #25 overall) and a BMX park (ranked #24 out of #25
overall) facility priorities are not specifically addressed in these master plan updates, there will be an
opportunity for outdoor pickleball play with the proposed conversion of two existing tennis courts at
Laguna Riviera Park for dedicated pickleball use in 2015.
Page 5
The expressed desire for a BMX park is addressed in the future development ofthe needs assessment Big
Idea #2, an outdoor adventure activity park that may feature a variety of fitness and wellness
programming such as adventure and education, youth summer camps, mountain biking/BMX track, rock
wall climbing, and ropes courses.
The needs assessment action plan states that within the first three years (2014-2017) the department
should complete a feasibility study/business plan on the potential for programming, partnering, financial
projections and pro-forma, and operational indicators of success for an outdoor adventure activity park.
If Big Idea #2 is found feasible, the department may commence with the planning, funding, and
development process.
Conclusion and Next Steps
On November 12, both the Senior and Parks & Recreation Commissions voted unanimously to only
approve the master plan updates and recommended City Council acceptance. Next steps were
formulated by department staff forthe Council's consideration afterthe Commissions' recommendation
based on the findings ofthe master plan updates report.
Staff is recommending implementation ofthe following course of action to expedite the execution ofthe
updates to the master plans:
• Pursue proposals for a feasibility study and business plan for a multiuse, multigenerational
community center at Poinsettia Community Park (Big Idea #1). Funding for this study/plan has
already been included in the department's approved 2014-2015 capital improvement program
budget.
• Acquire project management support to oversee and implement all phases ofthe park
development projects called out in the master plan updates (with the exception ofthe
community center at Poinsettia Community Park) - from the request for proposals process, to the
development of refined concept plans and construction documents, to the actual construction
activity. It is anticipated that the project management support and the request for proposals
funding will be requested as part of a future off-cycle 2014-2015 capital improvement program
request.
• Convert two existing tennis courts at Laguna Riviera Park for dedicated pickleball use in 2015.
FISCAL IMPACT:
Funding in the amount of $90,000 for Poinsettia Community Park's multiuse, multigenerational
community center feasibility study and business plan is included in the Parks & Recreation Department
2014-2015 capital improvement program budget.
There is no direct fiscal impact at this time associated with approving the updates to the master plans
and directing staff to implement a course of action, including project management support, to expedite
the execution of those plans.
The cost of converting the two existing tennis courts at Laguna Rivera Park will be accommodated in the
2014-15 Parks 8i Recreation Department operating budget.
5
Page 6
ENVIRONMENTAL IMPACT:
Pursuant to Public Resources Code Section 21065, approval of updated master plans for the three parks
does not constitute a "project" within the meaning of CEQA in that it has no potential to cause either a
direct physical change in the environment, or a reasonably foreseeable indirect physical change in the
environment, and therefore does not require environmental review. Approval ofthe master plans, for
example, will not approve or fund improvements proposed by the master plan. Further, these
improvements may have environmental impacts, only conceptual information about the improvements is
known at this time, and therefore meaningful environmental review cannot be conducted. Once refined
and detailed plans are prepared, applications that propose the improvements will be submitted to the
city's Planning Department for discretionary and environmental review.
Activities to pursue proposals for a feasibility study and business plan and to acquire project
management support are also not considered "projects" under CEQA pursuant to Public Resources Code
Section 21065 and Guidelines Section 15378(b)(5) in that they simply represent administrative activities
that will not result in direct or indirect physical changes in the environment.
Conversion of tennis courts into pickleball courts at Laguna Rivera Park is exempt from environmental
review per State CEQA Guidelines Section 15301 - minor alteration of existing facilities involving
negligible or no expansion.
EXHIBITS:
1. Resolution No. 2014-280 approving updated master plans for Aviara, Pine Avenue, and
Poinsettia Community Parks, and directing staff to pursue proposals for a feasibility study and
business plan for a multiuse, multigenerational community center at Poinsettia Community Park,
acquire project management support to oversee and implement all phases ofthe updated master
plans, and convert two existing tennis courts at Laguna Riviera Park for dedicated pickleball use.
2. Final master plan updates report (November 2014) - on file in the Office ofthe City Clerk, and also
on the city's website at the following link:
http://www.carlsbadca.gov/citvhall/clerk/meetings/default.asp
1 RESOLUTION NO. 2014-280
2 A RESOLUTION OF THE CITY COUNCIL OF THE CITY OF CARLSBAD,
CALIFORNIA, APPROVING UPDATED MASTER PLANS FOR AVIARA,
PINE AVENUE, AND POINSETTIA COMMUNITY PARKS, AND
4 DIRECTING STAFF TO PURSUE PROPOSALS FOR A FEASIBILITY
STUDY AND BUSINESS PLAN FOR A MULTIUSE,
5 MULTIGENERATIONAL COMMUNITY CENTER AT POINSETTIA
COMMUNITY PARK, ACQUIRE PROJECT MANAGEMENT SUPPORT
^ TO OVERSEE AND IMPLEMENT ALL PHASES OF THE UPDATED
y MASTER PLANS.
8
WHEREAS, the Parks & Recreation Department, in collaboration with PROS Consulting,
9
and RHA Landscape Architects-Planners, has prepared updated master plans for Aviara, Pine
11 Avenue, and Poinsettia Community Parks; and
12 WHEREAS, considerable time and effort was devoted to strategically collecting
community input to identify needs and trends to ensure that the final updated master plans
accurately reflected community needs and were consistent with the department's vision "to
strengthen community connectivity through worid class offerings and customer service;" and
13
14
15
16
jy WHEREAS, when making recommendations, staff and the city's consultant gave careful
18 consideration to the park's geographic location, placing special emphasis on the department's
19 2013 needs assessment facility/amenity priority rankings; and
20
WHEREAS, the Senior and Parks & Recreation Commissions were only asked to approve
21
the proposed master plan updates, for Aviara, Pine Avenue, and Poinsettia Community Parks;
22
and recommend Council acceptance; and
23
24 WHEREAS, next steps were formulated for the Council's consideration after the
25 Commissions' recommendation based on the findings ofthe master plan updates report; and
26
27
28
16
17
18
19
22
23
24
25
26
27
28
WHEREAS, proposed master plan updates to Pine Avenue Community Park include a
multiuse, multigenerational community center, and a landscaped botanical/ornamental garden;
including a separate raised planter community garden; and
WHEREAS, on November 12, 2014 both the Senior and Parks & Recreation Commissions
2
voted unanimously to approve the proposed master plan updates and recommend City Council
3
approval; and
4
^ WHEREAS, proposed master plan updates to Aviara Community Park include a large
g passive outdoor community gathering space, landscaped areas, walkways, a small
7 amphitheater, decorative seat walls, fire pits, family picnic areas, and a modest community
8 room; and
9
10
11
12
13 WHEREAS, proposed master plan updates to Poinsettia Community Park include a
14 multiuse, multigenerational community center, multiuse sports arena, additional playground
15 equipment, and an off leash dog park; and
WHEREAS, department staff formulated a recommended course of action to expedite
the execution ofthe master plan updates; and
WHEREAS, staff will pursue proposals for a feasibility study and business plan for the
20 multiuse, multigenerational community center at Poinsettia Community Park; and
21 WHEREAS, staff will work to acquire project management support to oversee and
implement all phases ofthe proposed master plan updates; and
WHEREAS, funding in the amount of $90,000 for Poinsettia Community Park's feasibility
study and business plan is included in the Parks & Recreation Department 2014-2015 capital
improvement program budget; and
1 NOW, THEREFORE, BE IT RESOLVED by the City Council of the City of Carlsbad,
^ California, as follows that:
3
1. The above recitations are true, correct, and incorporated herein.
4
The City Council hereby approves the Parks & Recreation Department's updated
^ master plans for Aviara, Pine Avenue, and Poinsettia Community Parks as set
7 forth in Exhibit 2.
8 3. The City Council hereby directs staff to pursue proposals for a feasibility study
9
10
11
12
oversee and implement all phases ofthe updated master plans.
14 //
15 //
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20
23
24
25
26
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28
//
//
//
//
21 //
22 //
//
//
//
and business plan for a multiuse, multigenerational community center at
Poinsettia Community Park.
The City Council hereby directs staff to acquire project management support to
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PASSED, APPROVED AND ADOPTED at a Regular Meeting ofthe City Council ofthe City
of Carisbad on the 9^^ day of December, 2014, by the following vote to wit:
AYES:
NOES:
Council Members Hall, Packard, Wood, Schumacher, Blackburn.
None.
ABSENT: None.
MATT HALL, Mayor
ATTEST:
It
BARBARA ENGl^ ESON, City Clerk
(SEAg;c;?:--;;^:c^^
Morgen Fry
From:
Sent:
To:
Subject:
Help
Thursday, December 04, 2014 10:46 AM
Morgen Fry
FW: Bike trails
All Receive - Agenda Item # jj^
For' the tnformalion of the:
CITY COUNCIL
ACM CA_j^CCj/\
Date -',%t/it/City Manager y
—Original Message—
From: Daniel Pitard [mailto:danieljamespitard(5)gmai!.com]
Sent: Thursday, December 04, 2014 3:25 AM
To: Help
Subject: Bike trails
Please give us trails and places to ride. Don't be the fun police and shut everything down.
Date:_
Distributioh:
City Clerk
Asst. City Clerk
Deputy Clerk
Book
Morgen Fry
From:
Sent:
To:
Subject:
Council Internet Email
Thursday, December 04, 2014 10:43 AM
Morgen Fry
FW: Carlsbad park plan - no bikes?
From: Jeanne Runkle [mailto:jmrunkle5@gmail.com]
Sent: Wednesday, December 03, 2014 6:27 PM
To: Council Internet Email; Help; parkandrec@carlsbadca.gov
Cc: President@sdmba.com
Subject: Carlsbad park plan - no bikes?
Hello - I'm a member of the San Diego Mountain Bike Association and am writing to you regarding the current
park plan. I understand that it doesn't include a bike park nor trails. The survey that your City sponsored showed
that nearly half of the respondents want a bike park. I'd encoiu-age you to reconsider the plans - both kids and
adults need a safe, approved place to ride their bikes. Bikes give off no emissions and require energy except
fiom the rider and vwth a park, riders are in no danger from being on the road v^th cars. It also teaches kids
confidence and gets them outside - two things that are sorely needed.
I hope that you'll reconsider your plan and work vwth SDMBA to include a bike park that both your current and
future residents want!
Thank you for your time.
Jeanne Runkle
Morgen Fry
From: Council Internet Email
Sent: Thursday, December 04, 2014 10:42 AM
To: Morgen Fry
Subject: FW: bike parks and trails
—Original Message—
From: hosman6@cox.net [mailto:hosman6@cox.net]
Sent: Wednesday, December 03, 2014 8:06 PM
To: Council Internet Email
Cc: parkandrec@carlsbadca.gov
Subject: bike parks and trails
please do what 44 % of what your residences would like to see and include bike skills parks and multi use trails into your
parks plan, make Carlsbad city a better place and destination for others to visit. VOTE FOR APPROVAL OF THESE
THINGS, THANKS DAN HOSMAN
Morgen Fry
From: Council Internet Email
Sent: Thursday, December 04, 2014 10:42 AM
To: Morgen Fry
Subject: FW: Please Support a Bike Park and Multi-Use Trails
From: Amy de Leon [mailto:amyjdeleon@gmail.com]
Sent: Thursday, December 04, 2014 12:09 AM
To: Matthew Hall; Council Internet Email; Help; parkandrec@carlsbadca.gov
Subject: Please Support a Bike Park and Multi-Use Trails
Attention Mayor Matt Hall and Carlsbad Parks Department,
Biking is an excellent sport for individuals and families to get out into the fresh air and exercise. In addition, it is a
great way to socialize and connect with the community. I try to get out on my bike a few times a week.
I'm writing in hopes to persuade the Carlsbad Parks Department to include a bike park and multi-use trails in the
new parks plan. The cycling community is massively underrepresented in the current plan. As the survey states,
44% of respondents want a bike park and multi-use trails. Just about every garage has a mountain bike - we need a
real plan which addresses this!
Please consider the needs and wants of the community and support a bike park and multi-use ttails.
Sincerely,
Amy de Leon
650.922.9255
Marketing | Events | Publicity
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RightOn Productions, LLC
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Morgen Fry
From: Council Internet Email
Sent: Thursday, December 04, 2014 10:40 AM
To: Morgen Fry
Subject: FW: Bike Parks
From: harley phillips [mailto:harleypjr@att.net]
Sent: Thursday, December 04, 2014 9:57 AM
To: Council internet Email
Subject: Bike Parks
Hello Matt and Chris,
I'm writing to express the will of the cycling community for a bike park within the master Park Plan currently
being considered. Are you aware that 44% of respondents to the city's own survey expressed a desire for a bike
park? So far, the requests of the largest group of respondents is seemingly being ignored by your respective
offices. Is this true? Does the Mayor's office and the Parks Department support a bike park? If not, why not? if
yes, what specific actions are being taken to make It happen? I look forward to your responses, as well as your
positive support and specific actions to make this a reality.
I will attend the City Council meeting on 12/09 to add my voice to the chorus of support for a bike park in
Carlsbad.
I have been in North County for over 40 years, using your trails and other
cities also. I've seen the reduction of trails and open space over the years.
It's not getting any better, please support a Bike Park.
You have skate parks all over, now is time for Bikes.
Thanks
Harley Phillips
Morgen Fry
From:
Sent:
To:
Subject:
Council Internet Email
Thursday, December 04, 2014 12:18 PM
Morgen Fry
FW: Bike trails in new park
—Original Message—
From: mary Shackelford [mailto:qtr7103@att.net]
Sent: Thursday, December 04, 2014 11:12 AM
To: Council Internet Email
Subject: Bike trails in new park
Being a Carlsbad resident for over 30yrs. and a cyclist family.
We urge the City Parks & City to include a bike trail in the new park that is planned.
Mary & Rod Shackelford
Andrea Dykes
From:
Sent:
To:
Subject-
Chris Dye <nuculur@gmail.com>
Saturday, December 06, 2014 4:40 PM
Council Internet Email
Bike Park
All Receive - Agenda Item #
For the Information of the:
GITY COUNCIL
ACM ^ CA ^CC ^
Date '*|g[i^. City Manager.
I just read that the topic of Dec 9tii's City Council meeting will be fhe proposed bike park in Carlsbad. Just
wanted to write and communicate my support. I hope all goes well - I'd come up and try it, and my friends and
their kids would likely do so too I
Chris
Clairemont Dr, San Diego, CA
Date:
ioST Distributi
City Cierk
Asst. Oty Clerk
Deputy Clerk
Book
Andrea Dykes
From: Doug Johnson <m-c-c@pacbell.net>
Sent Friday, December 05, 2014 6:24 PM
To: Parks; Chris Hazeltine; Council Internet Email
Subject Carlsbad Master Plan
Dear Mayor Matt Hall,
As a business owner and cycling enthusiast, I would appreciate you supporting a bike park, and multi-use trails in
Carlsbad. While cycling may not be considered a conventional sport, it does continue to grow year after year in
popularity. Several High Schools and Colleges now have teams/clubs that participate in interscholastic cycling events.
Kids need easily accessible locations to ride their bikes and Carlsbad continues to lose open space to development.
Residences are left with nowhere to ride off road locally. This also takes revenue away from the City. Several of my
friends and I regularly travel to Carlsbad from San Diego to mountain bike in the Calavera Hills area. After each ride we
patronize the local restaurants or breweries. Tapping into this resource would enhance the community ofCarlsbad.
This October I was up in Truckee mountain biking. Well there I visited their bike park. In my opinion it's an excellent
example of a quality bike park. Toddlers to grown adult like myself with various skill levels enjoying a health activity.
Please reconsider and include a bike park, and multi-use trails in the Carlsbad Master Plan.
Thank you,
Douglas Johnson (Owner)
Management Counseling Corporation
5059 Newport Ave. Ste 206
San Diego, CA 92107
CC: Chris Hazeltine
This email has been checked for viruses by Avast antivirus software.
www.avast.com
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Andrea Dykes
from: Michael Phillippi <Michael.Phillippi@mitchell.com>
Sent Friday, December 05,2014 1:35 PM
To: Council Internet Email; 'parkandrec@carlsbad.gov'
Subject Bike Park
I'm writing this email to express my dismay at Carlsbad's inability or disinterest in establishing a bike park.
My sons (9 and 13) and I are avid cyclists. Our family generally makes a 2800 mile trip every year to Vancouver and an
1600 mile trip every year to Park City. Each of those trips generally costs a few thousand dollars. And, who to I meant in
these cittes? People from all over the world that have travelled to these locations. Just last summer I met Kiwis, Swiss,
French, Aussies that spent thousands of dollars on these trips. Mountain biking is a tourist destination.
Growing up as a skateboarder in the seventies 1 heard about all the reasons why we could not build skate parks.
Somehow, that attitude changed in San Diego. But, our attitude toward mountain biking and BMX has not changed. The
demand from locals as well as future tourists is there. You need to figure out how to provide this recreational activity to
meet the communities needs as well as provide an attraction that will draw tourists.
Michael Phillippi
Andrea Dykes
From: Shannon Johnson <avidtest@gmail.com>
Sent Friday, December 05, 2014 7:47 AM
To: Chris Hazeltine
Cc: Matthew Hall; Parks; Council Internet Email
Subject: Re: bike park - Park Plan
Hello Chris,
Not trying to be rude, but I'm more interested in written facts rather than a verbal conversation, so I encourage
you to respond via email, or on a public forum so that there are no misconceptions and their is a clear
understanding the positions of both offices, and what, if anything, is being done to make it happen. Our other
intent is to simply add our voices to the large contingent of locals that want both offices to take the bike park
request seriously, and work towards making it a reality. Thank you.
Shannon Johnson
Gloria Johnson
CoUin Johnson
On Thu, Dec 4, 2014 at 12:56 PM, Chris Hazeltine <Chris.Hazeltine@carlsbadca.gov> wrote:
Hi Shannon, Gloria and Collin-
Please give me a call at your convenience to discuss your below email.
Thanks
-Chris Hazeltine
Director, Parks & Recreation
760-434-2887
From: Shannon Johnson rmailto:avidtest@gmail.coml
Sent: Thursday, December 04, 2014 9:03 AM
To: Matthew Hall; Chris Hazeltine; Parks
Subject: bike park - Park Plan
Hell Matt and Chris,
I'm writing to express the will of the cycling community for a bike park vdthin the master Park Plan currently
being considered. Are you aware that 44% of respondents to fhe city's own survey expressed a desire for a
bike park? So far, the requests of the largest group of respondents is seemingly being ignored by your
respective offices. Is this true? Does the Mayor's office and the Parks Department support a bike park? If not,
why not? Ifyes, what specific actions are being taken to make it happen? I look forward to your responses, as
well as your positive support and specific actions to make this a reality.
I will attend the City Council meeting on 12/09 to add my voice to the choms of support for a bike park in
Carlsbad.
Sincerely,
Shannon Johnson
Gloria Johnson
Collin Johnson
Andrea Dykes
From: Sumner Lee <sumner.lee@fuseintegration.com>
Sent Thursday, December 04, 2014 8:00 PM
To: Council Internet Email
Subject: biking in Carlsbad and the San Diego area
Hello,
1 understand thqt the Carlsbad Council will soon be discussing the most recent Parks Plan Update, and that it does not
include a bike park or bike trails. I am writing to voice my support for SDMBA and its considerable effort in
communicating the need and desire for a bike park. It appears that the Parks Department and Mayor's Office continues
to ignore requests for biking trails and a bike park. I have been informed that in the most recent city sponsored survey,
44% of respondents indicated a desire for a bike park!!! The Cyclingcommunity vastly exceeded all other groups with a
desire for representation.
Please support making more space available for bicycling both on road, and on trails!
Thanks,
Sumner Lee
Sumner Lee
Fuse Integration
Sumner.iee(5)fuseintegration.com
619.925.0154
Tiie inforn-'ation in this message is coriT^-'jn:;;,! and/or proprietary infc-rmauon and intende.d forthe acic^'esse-a' recipient only. Ifyou are ncf the iniendeci
rer;-i?r'ii piesse contaci the sender immediateiy and delete MIIS message and ail attachments.
Andrea Dykes
From: chuck hickey <chickeyl91@gmail.com>
Sent Thursday, December 04, 2014 7:46 PM
To: Council Internet Email
Subject: Trails for Mountain Bikes
Dear Mayor Hall,
I understand that recent polling revealed that 44% of respondents were in favor of a bike park or mountain bike
ttails in Carlsbad and understand that this was the highest response to questions asked, yet nothing seems to be
being done about it. Bike Parks are being built all over the world in response to the needs of Mountain Bikers
and those areas are seeing great economic results of their forward thinking.
I'm sure you have been made award that ttails are closing aU over our area. Mission Trails - now known as
"Missing Trails" is shutting down areas that have traditionally be open to the public and bikes and riders are
seerrdngly forgotten ia planning for more ttails.
I will not be able to attend fhe upcoming public meeting to support fhis effort m Carlsbad however I can ^sure
you that "if you build it...they will come. I attended the Mission Trails protest ride earher this year along with
several hundred other riders and woxild love to attend the meeting. Our problems are that there aren't many
trails and what there are, are typically more like fire roads than the single ttack trails we love to ride. Riding on
pubhc roads is dangerous and it is ttagic that our area is not a mecca for riding that it could be. I know that this
siunmer I spent time in Utah, Nevada and Colorado spinning my mountaui bike wheels at some marvelous ttail
centers. Me and several hundred others - spending time, cash and energy. I plan my vacations arotmd going
places to ride. My daily rides get very old because I ride tiiem so often - and some of them are being shut
down.
I hope that you will consider the wisdoni of providing the many locals who seek these locations out and give us
all an altemative to ridiag undeveloped areas by providing safe places to ride. I'm sure your constituents would
agree that it is good for business, general economy and helps keep them healthy and happy ill the process.
I am not a Carlsbad resident -1 leave in the Poway area, but if I will drive all the way to Mt. Laguna to ride or
Crested Butte, MT, or to Park City, UT because ofthe designated riding areas; that I will certainly drive the
short way to Carlsbad. As a voltmteer ttail crew member of the IMB A (Intemational Mountain Bike Assoc)
attd the SDMBA (San Diego Mountain Biking Assoc) I know that it is not difficult to get volmteer help to bmld
the ttails to augment a Supervised staff. I have been Working at Cuyamaca State Park for ahnost 2 years
helping the Rangers there cut trail through Cold Springs and have spent probably lOO-i- hoiirs at Mission Trails
only to see my handiwork there closed down. Also, at Daley Ranch. I'm sure I could spend some of those
hours up Ul your neck of the woods.
Thank you for your consideration
Chuck Hickey
11729 Aspen View Dr.
San Diego, CA 92128
chuck h
IBA #191
Slainte
AH Receive - Agenda Item # lk.
For the Information of the:
CITYCOUNCIL y
ACM /_CA_sl_CC__^
Datel^ipCity Manager ^
ALL RECEIVED
JIM COLCLASER
1049 GOLDENEYE VIEW
CARLSBAD, CA 92011
December 6, 2014
To: Mayor Matt Hajl and Council Members Mark Packard,
Keith Blackburn, Lorraine Wood, and Michael Schumacher.
Re: Poinsettia Park/Dog Park
I understand that this item will be on the agenda for the December 9* council meeting. I cannot attend
that meeting, but i do have some concerns that should be addressed.
1. Poinsettia Park is a well-used park now with no dogs allowed. Adding a dog park could
negatively impact the other features of the park.
2. Dog owners will need access from the parking lot or other locations, regardless of where the
designated "dog park" is located. This means that dogs will be present in all areas ofthe park
whether intended for dogs or not.
3. A lot of small children use all parts of the park including the tot lot and the green expanses.
Some children are afraid of dogs and would not want to go to a park with dogs.
4. Most dog owners are responsible. They follow the rules and pick up leavings, but some are not.
There would likely be dogs off leash and messes left.
5. Parking is already a problem when there is any event (soccer games, softball tournaments, jazz,
etc.) and the addition ofa dog park makes that worse. This would impact parking on
neighboring streets.
I am not opposed to dog parks in general, but not in established parks like Poinsettia.
Sincerely,
<1 Jim Colclaser
760 431-5052 or timc6854(S)roadrunner.com
CC: Parks and Recreation
Date: /a.
Distribution:
City Clerk
Asst. City Clerk
Deputy Clerk
Book
Andrea Dykes
From: Pablo Pareja <pablo@pareja.ws>
Sent Monday, December 08, 2014 3:16 PM
To: Council Internet Email
Subject: Laguna Rivera Tennis Courts - "NO" to pickleball courts!
Dear City Council/Sirs:
I would like to address an Item on your agenda tomorrow night (12/9/14), specifically it is item #16 on
the agenda: AB# 21,806 (Resolution 2014-280). Unfortunately, I am traveling out of the state tomorrow
morning and will not be able to attend in person to make my case.
I simply wanted to state my family's opposition to the conversion of the two tennis courts at the Laguna
Rivera Park into permanent pickleball courts. My family (wife and 3 girls) utilize these courts on a regular
basis, including most, if not, every weekend to play tennis together. Whether it is my wife or I hitting
with one ofthe girls, or as a family together, we really appreciate the location and the state the courts are
in (we recognize that they were upgraded about a year or so ago). In addition, during the summer
months we frequently use the courts late into the night as a family, hitting balls until well after the sun
sets.
My girls also play at Bobby Riggs tennis courts in Encinitas, and the pickleball leagues that play there
bring their own nets and set them up every time - and tear them down when they are through
playing. Why can't the interested pickleball players in Carlsbad do the same? Not once in 6-7 years of
using these courts have I ever seen anyone do the same at Laguna Rivera. That would be my first
recommendation. 2nd, if the City wants to convert any courts, the courts at Calavera should be
converted, not Laguna Rivera. The city invested the money to upgrade them, let them stand as tennis
courts!
I can also safely say that during the weekends the courts are generally full with tennis players of all ages,
especially during the morning hours on Saturdays, Sundays and any regular holiday.
Please keep these courts as TENNIS courts, our family and the local community will greatly appreciate it!
Thank you for listening. Regards,
P^blo Pareja
949-279-5311
619-988-7285
pabloPpareja.ws
P.S. As a side note, Paul Meadows from your Park and Recreation department (I think?) was very helpful
in Feb of 2012 in addressing our concerns with the state of the courts (trash left there, vandalism of the
walls). Since then, they have been.in excdient shape!
• _ )^si'./ :(h.m90
-. 1
Andrea Dykes
from: Kevin Loomis <KevinLoomis@xyonglobal.com>
Sent Friday, December 05,2014 2:40 PM
To: Council Internet Email
_ Chris Hazeltine; sdmbaboard@yahoogroups.com; Jason Martel O"asonmartel@me.com)
Subject Desire to set a Meeting - San Diego Mountain Biking President / Bike Skills Park
Hello Mayor HaU,
I am the President of San Diego Mountain Biking Association (SDMBA) and the person who wrote
the postings regarduig the Bike Skills Park. I had a wonderful conversation this aftemoon with
Director Chris Hazeltine regardmg the Master Plan and of course the calls/emails.
From the begmiung our desire has been to meet and discuss what 44% of your surveyed constituent's
desire - a bikes skills park along with multi-use fa-ails established within the plan. Speaking with
Chris revealed we appear to be more closely aligned than believed. He also expressed deep
enthusiasm and genuine willingness to meet - it truly was a wonderful conversation.
With that in mind, I'd like to schedule a meeting (at your earfiest convenience) with Chris, myself and
Jason Martel. The purpose is to open a dialog and truly listen and understand each parties
position/desires. Far too often broken commtmication is the reason for mistmderstandings.
In the spirit of cooperation, I'll let the cycHng community know dialog is bemg established and ask
everyone to hold back on the calls/emails. While we'U still encourage cyclists to attend Tuesday's
meeting, the focus will be on collaboration and support/desire for a true partnership with the city.
I'm available at your convenience. If possible, Wednesday wo.uld be best as I'll be attendhig a
luncheon at The Crossings.
Thank you ui advance for your time and consideration. If you wish to reach me personally (anytime),
my ceU is 619.838.4781.
All my best,
hdevllA. W. L.DOV\A.ls> <><
SDMBA President
President@sdmba.com
619/501-4567
www.sdmba.com
Parks & Recreation Department
Park Master Plan Updates
November 2014
Park Master Plan Updates | DRAFT Report
i
Acknowledgements
City of Carlsbad Council Members
Mayor Matt Hall
Mayor Pro Tem Mark Packard
Council Member Keith Blackburn
Council Member Michael Schumacher
Council Member Lorraine Wood
City of Carlsbad Parks & Recreation Commission
Chair Diane Proulx
Jason Hansen
Leonard Martyns
Roy Meenes
Matt Simons
Jodi Rudick Stein
Ron Withall
City of Carlsbad Senior Commission
Chair David Tweedy
Jack Nelson
Ray Pearson
Kevin Min
Sheri Sachs
City of Carlsbad Parks & Recreation Department Project Team
Mick Calarco
Chris Hazeltine
Liz Ketabian
Kyle Lancaster
Sue Spickard
Project Lead Consultants
Neelay Bhatt, Vice-President and Principal Consultant - PROS Consulting
Sarah Durham, Project Consultant – PROS Consulting
Project Sub-Consultants
Doug Grove, Principal RHA Landscape Architects-Planners, Inc.
City of Carlsbad
ii
Table of Contents
CHAPTER ONE - EXECUTIVE SUMMARY .............................................................................. 1
1.1 PLAN GOALS AND OBJECTIVES ............................................................................................... 1
1.2 COMMUNITY PROFILE ............................................................................................................ 2
1.3 COMMUNITY INPUT ............................................................................................................... 4
1.4 PROGRAM AND FACILITY/AMENITY NEEDS RANKINGS ......................................................... 7
1.5 UPDATED SITE MAPS AND PARK CONCEPT PLANS .............................................................. 10
1.6 COST ESTIMATES .................................................................................................................. 13
1.7 PRIORITY RANKINGS ............................................................................................................. 14
1.8 CONCLUSION ........................................................................................................................ 15
CHAPTER TWO – DEMOGRAPHICS / TRENDS AND MARKET CONDITIONS ANALYSIS ...... 17
2.1 DEMOGRAPHIC OVERVIEW .................................................................................................. 17
2.2 CITY OF CARLSBAD POPULACE ............................................................................................. 20
CHAPTER THREE - COMMUNITY INPUT ............................................................................ 25
3.1 INPUT OPPORTUNITIES ........................................................................................................ 25
3.2 STAKEHOLDER INTERVIEWS AND OPEN PUBLIC MEETINGS ................................................ 26
3.3 CROWDSOURCING PROJECT WEBSITE ................................................................................. 28
3.4 ONLINE SURVEY .................................................................................................................... 30
CHAPTER FOUR – PROGRAM AND AMENITY NEEDS DEVELOPMENT .............................. 35
4.1 FACILITY/AMENITY AND PROGRAM PRIORITY RANKINGS ................................................... 35
CHAPTER FIVE – UPDATED SITE MAPS AND PARK CONCEPT PLANS ................................ 38
5.1 SUMMARY OF CHANGES TO PARK MASTER PLANS ............................................................. 38
5.2 SITE INVENTORY AND ANALYSIS .......................................................................................... 41
CHAPTER SIX – PARTNERSHIPS AND OPERATIONS ........................................................... 51
CHAPTER SEVEN – CONCLUSION ...................................................................................... 52
APPENDIX A PARK INVENTORY ......................................................................................... 53
CARLSBAD FACILITIES INVENTORY ............................................................................................. 53
APPENDIX B INDIVIDUAL PUBLIC MEETING RESPONSES .................................................. 56
AVIARA COMMUNITY PARK INDIVIDUAL RESPONSES ............................................................... 56
PINE AVENUE COMMUNITY PARK INDIVIDUAL RESPONSES...................................................... 61
POINSETTIA COMMUNITY PARK INDIVIDUAL RESPONSES ........................................................ 70
APPENDIX C ONLINE SURVEY RESPONSES ........................................................................ 76
APPENDIX D PARTICIPATION TRENDS ............................................................................. 112
NATIONAL PARTICIPATORY TRENDS ANALYSIS ........................................................................ 112
LOCAL SPORT AND MARKET POTENTIAL .................................................................................. 117
Park Master Plan Updates | DRAFT Report
1
CHAPTER ONE - EXECUTIVE SUMMARY
1.1 PLAN GOALS AND OBJECTIVES
1.1.1 BACKGROUND AND INTRODUCTION
In December 2013, the City Council accepted the Parks & Recreation Department’s needs assessment
report. The report included a comprehensive action plan which has and will continue to serve as a guide
for priority development, CIP planning and park, facility, and amenity development for a five year period.
Based on the report findings, key action items were created and divided into three groups; short term (0-
3 years), midterm (4-5 years), and ongoing tasks. The decision to conduct parks master plan updates for
Aviara, Pine Avenue and Poinsettia Community Parks was undertaken based on a recommended short
term action item, “Update master plans for future facilities to ensure amenities are consistent with the
community vision as identified in the needs assessment.”
In continuing with the department’s strong focus on implementation and responsiveness to community
needs, in May 2014, after concluding an extensive request for proposals process, PROS Consulting along
with RHA Landscape Architects-Planners, was selected to partner with staff to help commence the
implementation process and develop the department’s master plan updates (Exhibit 1).
1.1.2 MASTER PLAN UPDATES TO AVIARA, PINE AVENUE, AND POINSETTIA
COMMUNITY PARKS
The purpose of the master plan updates process is to ensure that planned (and yet to be realized) facilities
and amenities at Aviara, Pine Avenue, and Poinsettia Community Parks are consistent with community
needs and with the department’s long term vision “to strengthen community connectivity through world
class offerings and exceptional customer service.”
After an initial project kickoff meeting and review of all existing planning documents, the demographic
projection study performed as a part of the needs assessment was reviewed and equity maps were
consulted to assess where services are offered currently, how equitable the service distribution and
delivery is across the city and how effective the service is as it compares to population density.
Special emphasis was placed on collecting public input for the master plan updates process; a unique
crowdsourcing website was created (www.carlsbadparksplan.com) to serve as a central reference and
distribution point for all project related information. Additionally, the site provided a user-friendly forum
for public input and feedback directly via the homepage and a link to an online survey. The department
received more than 100 open responses from the “your parks & recreation input” box on the homepage,
and more than 600 online survey responses.
Stakeholder interviews and three open public meetings (one for each park) completed the public input
process. All of the data collected during the needs assessment and master plan research and public input
process contributed to the proposed master plan updates for Aviara, Pine Avenue, and Poinsettia
Community Parks.
Note: Master plan updates focused primarily on those areas of Aviara, Pine Avenue and Poinsettia
Community Parks that have yet to be realized or constructed per the original master plan.
City of Carlsbad
2
1.2 COMMUNITY PROFILE
The demographic analysis utilizes data obtained from San Diego Association of Governments (SANDAG)
and Environmental Systems Research Institute, Inc. (ESRI), the largest research and development
organization dedicated to Geographical Information Systems (GIS) and specializing in population
projections and market trends. All data was acquired in 2013 as a part of the needs assessment, and
reflects the actual numbers as reported in the 2000 and 2010 Census and estimates for 2012 and 2017 as
obtained by ESRI. The City of Carlsbad geographic boundary was utilized as the demographic analysis
boundary. All projections should be utilized with the understanding that unforeseen circumstances during
or after the time of the projections could have a significant bearing on the validity of the final projections.
Park Master Plan Updates | DRAFT Report
Park Master Plan Updates | DRAFT Report3
1.2.1 TOTAL POPULATION
The City of Carlsbad has experienced rapid growth in recent years. From 2000 to 2010, the city’s total
population experienced a sizeable increase of 34.6 percent, and is expected to continue to grow over the
next five years. Based on predictions through 2018, the city is expected to have approximately 118,241
residents living within 44,087 households.
1.2.2 AGE SEGMENT
Overall, the city's population age segments
exhibits a consistent age distribution over
time. Currently the largest segment by
population is the 35-54 with 30.6 percent and
the smallest is the 18-34 population with 18.2
percent which indicates a large range of
variation between all the age groups. In the
next five years, the 55+ segment will grow to
comprise nearly 30 percent of the total
population, making it the single largest age
segment by 2017.
1.2.3 HOUSEHOLDS AND INCOME
Income characteristics certainly exhibit growth trends. The median household income was $65,172 in
2000 and is projected to continually increase to $102,211 by 2017. The per capita income is also projected
to increase from $34,863 in 2000 to $51,661 by 2017.
Based on the 2012 estimate, the median household income in the City of Carlsbad is $94,436, and its per
capita income is $44,732. Carlsbad’s comparative income characteristics are significantly higher than the
state and national income averages.
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2000 Census 2010 Census 2012 Estimate 2017 Projection
55+
35-54
18-34
<18
City of Carlsbad: Population by Age Segments
City of Carlsbad
4
1.3 COMMUNITY INPUT
There was extensive public input and participation as part of the Parks & Recreation Needs Assessment
and Comprehensive Action Plan process in 2013. Building on the momentum from previous planning, the
process for updating the individual Park Master Plans involved a series of stakeholder interviews, public
meetings, online survey and the crowdsourcing website (www.carlsbadparksplan.com) to obtain
community input specific to the vision for the Aviara, Pine Avenue, and Poinsettia Community Parks.
1.3.1 STAKEHOLDER INTERVIEWS AND OPEN PUBLIC MEETINGS
PROS Consulting conducted a full day of stakeholder interviews targeting each park, along with one (1)
open public meeting per park to allow broad community input for each park. The goal of these meetings
was to share findings from the Needs Assessment and Comprehensive Action Plan and obtain participant
input and vision for assets and amenities desired for each park.
The following summarizes the feedback attained during this process, with items in bold representing
frequent responses. Individual responses from these meetings can be found in the Appendix.
1.3.2 AVIARA COMMUNITY PARK MASTER PLAN
Q1. WOULD YOU LIKE TO SEE CHANGES TO THE CURRENT MASTER PLAN, OR HAVE IT REMAIN
THE SAME?
Would like to see changes.
Q2. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO SEE ADDED TO
THE PARK?
Bike trails, BMX/bike skills area
Pickleball courts
Q3. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO MODIFY OR
RENOVATE?
There is a lot of open space around the city that can be used for parks or botanical gardens.
1.3.3 PINE AVENUE PARK MASTER PLAN
Q1. WOULD YOU LIKE TO SEE CHANGES TO THE CURRENT MASTER PLAN, OR HAVE IT REMAIN
THE SAME?
Would like it to remain the same, with minor changes.
Q2. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO SEE ADDED TO
THE PARK?
Community Garden
Pickleball Courts
Botanical Garden
Dog Park
Swimming Pools
Skate Park
Park Master Plan Updates | DRAFT Report
Park Master Plan Updates | DRAFT Report5
Q3. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO MODIFY OR
RENOVATE?
Completion of ornamental garden
Add culinary arts to the community center
Swings and playground amenities for children
Family picnic area
1.3.4 POINSETTIA COMMUNITY PARK MASTER PLAN
Q1. WOULD YOU LIKE TO SEE CHANGES TO THE CURRENT MASTER PLAN, OR HAVE IT REMAIN
THE SAME?
Would like to see some things unchanged but also see changes to some part of the Master Plan.
Q2. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO SEE ADDED TO
THE PARK?
Keep the community center/make it multigenerational
Dedicated pickleball courts separate from tennis courts/eliminate dual use
High opposition to stadium tennis/preference for pickleball courts
A community garden
Q3. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO MODIFY OR
RENOVATE?
One shared community center for Aviara and Poinsettia
More community garden space
1.3.5 CROWDSOURCING PROJECT WEBSITE
From the date the project website went live on Aug. 12, 2014 until Sept. 30, 2014 a total of 91 individual
responses were received via the “Your Parks Input” box on the homepage that pertained directly to the
three parks that are part of the master plan updates process – Aviara, Pine Avenue and Poinsettia
Community Parks.
More than 50 additional responses pertained to a variety of different topics or parks that were not part
of this project. This data was not included in this summary report, but, in some cases, parks and
recreation staff responded directly to the individual providing input, or the comments were forwarded
to the responsible department for a response.
Input was grouped into the following facility/amenity categories. The number in parenthesis is the total
number of responses received in each category.
Bike (BMX) park (40)
Pickleball (14)
Community Garden (13)
Playgrounds (7)
Tennis courts (5)
Passive recreation (places to gather) (3)
Dog park (3)
Community center (2)
Athletic fields (1)
City of Carlsbad
6
Campgrounds (1)
Skateboard park (1)
Walking paths (1)
1.3.6 ONLINE SURVEY
In addition to the crowdsourcing website, the project team also solicited user feedback in the form of an
online survey conducted through www.surveymonkey.com to obtain valuable input on the vision of the
Aviara, Pine Avenue, and Poinsettia Community Parks. The survey consisted of a short series of questions
that pertained to the Master Plan updates and sought specific action items for each of the three parks.
For a more in-depth analysis, the results were totaled as a whole, and then filtered to reflect the
preferences of only survey respondents residing in the City of Carlsbad. A total of 634 responses were
received from September through October of 2014. The table below provides a brief summary of the
results.
Summary of Online Survey Responses
1. 634 Total Responses.
a. This points to a high level of participation and engagement by residents.
2. Approximately 75% of respondents were residents of the City of Carlsbad.
3. Aviara Community Park preferred amenity action.
a. Overall: 50% split on whether to keep or replace existing community center.
b. Residents Only: Slightly higher preference (55%) to keep existing community center.
4. Pine Avenue Community Park preferred amenity actions.
a. Overall: 70% would like to keep existing community center.
b. Residents Only: 71% would like to keep existing community center.
c. Overall: 52% would like to keep the botanical / ornamental garden.
d. Residents Only: 53% would like to keep the botanical / ornamental garden.
5. Poinsettia Community Park preferred amenity actions.
a. Overall: 75% would like to keep existing community center.
b. Residents Only: 76% would like to keep existing community center.
c. Overall: 62% would like to keep existing arena soccer complex.
d. Residents Only: 62% would like to keep existing arena soccer complex.
e. Overall: 58% would like the tennis stadium court and pro shop to be replaced.
f. Residents Only: 55% would like the tennis stadium court and pro shop to be replaced.
Park Master Plan Updates | DRAFT Report
Park Master Plan Updates | DRAFT Report7
1.4 PROGRAM AND FACILITY/AMENITY NEEDS RANKINGS
1.4.1 FACILITY/AMENITY AND PROGRAM PRIORITY RANKINGS
The facility/amenity rankings were developed as a part of the 2013 needs assessment report and are the
strongest influence behind the recommendations for amenities at each of the parks. The purpose of the
facility/amenity and program priority rankings is to provide an ordered list of facility/amenity needs and
recreation program needs for the community served by the department.
This program and facility/amenity rankings evaluated both quantitative and qualitative data. Quantitative
datum includes the statistically reliable community survey, which asked Carlsbad residents to list unmet
needs and rank their importance. Qualitative datum includes resident feedback obtained through
community input and demographics and trends. This scoring system considers the following:
Community survey:
o Unmet needs for facilities and recreation programs.
o Importance ranking for facilities.
Consultant evaluation:
o Factor derived from the consultant’s evaluation of program and facility priority based on
survey results, demographics, trends, facility and program assessment, levels of service
and overall community input.
The weighted scores were as follows:
60 percent from the statistically reliable community survey results.
40 percent from consultant evaluation using demographic and trends data, community focus
groups and public meetings, and levels of service.
The combined total of the weighted scores is the total score based on which the facility/amenity and
program priority is determined.
City of Carlsbad
8
1.4.2 FACILITY/AMENITY PRIORITY RANKINGS
The top five facility/amenity priorities as determined by the community were family picnic areas, outdoor
swimming pools, botanical or ornamental gardens, community gardens, and off leash dog parks.
Park Master Plan Updates | DRAFT Report
Park Master Plan Updates | DRAFT Report9
1.4.3 PROGRAM PRIORITY RANKINGS
The top five program priorities as determined by the community were adult fitness and wellness
programs, culinary arts programs, aquatics programming, adult sports programs, and cultural arts
programs.
Carlsbad
Program Priority Rankings
Overall
Ranking
Adult fitness and wellness programs 1
Culinary arts (cooking, baking, etc.)2
Aquatics programming (swim lessons, recreation/lap
swim, competitive training, etc.)3
Adult sports programs 4
Cultural arts programs 5
City sponsored special events 6
Dancing 7
Outdoor skills / adventure programs 8
Youth sports programs 9
Senior programs 10
Dog training 11
Tennis programs 12
Environmental education programs 13
Youth summer camp programs 14
Youth fitness and wellness programs 15
Preschool programs 16
Teen programs 17
Unstructured indoor play 18
Before and after school programs 19
Martial arts programs 20
Gymnastics and tumbling programs 21
Programs for individuals with disabilities 22
Full service party planning 23
City of Carlsbad
10
1.5 UPDATED SITE MAPS AND PARK CONCEPT PLANS
1.5.1 AVIARA COMMUNITY PARK
The vision for this park included a balance of active and passive use. It proposed a community center
which would not have a gymnasium but would feature meeting rooms, a large multifunction space, and
banquet facilities. The aesthetics of the building would be a warmer, inviting architecture. Additionally,
public art was also proposed to be integrated into the final design. This is the final element yet to be
realized from the 2001 master plan.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
consulting team recommends:
A large passive outdoor community gathering space including landscaped areas, walkways, a small
amphitheater, decorative seat walls, fire pit(s), family picnic areas, and a small community room
with a warming kitchen complete with food and beverage service.
This will leverage the location and the views afforded from it in the best way possible to allow for
broad community use and also address the needs assessment priority for a family picnic area and
an amphitheater in the community.
Park Master Plan Updates | DRAFT Report
Park Master Plan Updates | DRAFT Report11
1.5.2 PINE AVENUE COMMUNITY PARK
This park was master planned in 2002 and revised in 2010 and again in 2011. The vision for this park
included a balance of active and passive use and a proposed design that best reflects the needs of the
community. It had proposed a community center / gymnasium with lobby, offices, teen room, fitness
room, an activity room, restrooms and storage, multipurpose sports fields, a skate park, picnic areas and
open play areas, community garden and ½ basketball courts too. The community center and a community
garden space are the remaining elements yet to be realized.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
consulting team recommends:
Expand on the original community center concept to include a two story, approximately 18,000
sq. ft. multiuse and multigenerational facility. This will feature indoor recreational space, teen
and fitness space, an activity center, a lounge, offices, storage, and an outdoor rooftop sport court
space.
Thus, in combination with the senior center, the Pine Avenue community park area will now offer
a true multigenerational experience which has been the focus of the needs assessment report’s
recommendations as well.
A landscaped botanical/ornamental garden with a fountain, walkways, seating, decorative
elements and community gathering areas, including a raised bed community garden similar to
the new Calavera Schoolhouse Community Garden.
City of Carlsbad
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1.5.3 POINSETTIA COMMUNITY PARK
The design for the park envisioned a place that not only provides for active sport and recreation, but also
for family activities and passive uses, and most importantly, a place that will serve as a primary public
amenity for the surrounding neighbors and the City. The goal was to balance active organized sports fields
and courts with areas that provided for passive or un-programmed recreation activities. The remaining
elements yet to be realized from the 1992 master plan include a tennis clubhouse, a tournament court,
warm up wall, community center/gymnasium, playground and an enclosed soccer arena.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
consulting team recommends:
Replace clubhouse, tournament court, and warm up wall with an expanded, two story, and
multiuse, multigenerational community recreation center (consistent with big idea #1 as
described in the 2013 needs assessment). This will be located at the entrance of the park thus
creating a true signature facility and a sense of destination at Poinsettia Community Park.
Expand proposed multiuse sports arena to include soccer, futsal, field hockey and lacrosse.
Collocate two separate playground areas (existing plus one new) into one, featuring customized
playground equipment for children ages 2-5 years, and 5-12 years.
Add an off leash dog park in an underutilized portion towards the center of the park, with
separate fenced in areas to accommodate both large and small dogs.
The short term action plan states that the department should complete a feasibility study/business plan
on the potential for programming, partnering, financial projections, 5 year pro-forma and operational
indicators of success for the proposed indoor, multipurpose, multigenerational community center, and if
found feasible, commence development within that same timeframe. Funding has been identified in the
current fiscal year 2014-15 CIP budget to conduct this study.
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1.6 COST ESTIMATES
The summary costs estimates for hard costs associated with each of the three parks are as below. It must
be kept in mind that there is the potential for variance in the cost estimates especially for Pine Avenue
and Poinsettia Community Park based on the actual amenities and types of spaces designed within the
community centers at each of those parks.
Additionally, a 15% contingency has been built in to accommodate cost increases over time based on
when the actual design and construction of the three parks would take place.
SUMMARY
PINE AVENUE PARK $7,357,122
COMMUNITY CENTER 6,057,938$
GARDEN AREAS 1,299,184$
AVIARA COMMUNITY PARK $1,757,286
TURF AMPHITHEATER & PICNIC AREAS 1,757,286$
POINSETTIA COMMUNITY PARK $2,139,814
MULTI-GENERATIONAL CENTER TBD (Cost per sf to be developed
after the Feasbility Study)
MULTI-USE ARENA 1,128,739$
DOG PARK 513,642$
PLAYGROUND 497,433$
TOTAL $11,254,221
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1.7 PRIORITY RANKINGS
Every amenity recommendation in each of the park designs in Section 1.6 was carefully considered based
on the park’s geographic location, and community input received, with a special emphasis on the needs
assessment findings included in Section 1.4. The goal was to address as many diverse community needs
as possible in a sustainable manner.
The proposed master plan updates recommendations will help serve a wide number of facility/amenity
priority rankings (in order) as can be seen below. Some of the other needs identified within the needs
assessment, while not being served specifically at these three parks, will be addressed by the Parks &
Recreation Department in other parts of the city.
Facility/Amenity Addition Park Location Priority Ranking
Served
Family picnic areas Aviara and Poinsettia Community Parks #1
Botanical or ornamental gardens Pine Avenue Community Park #3
Community gardens Pine Avenue Community Park #4
Off leash dog parks Poinsettia Community Park #5
Amphitheater Pine Avenue Community Park #6
Playground equipment Poinsettia Community Park #7
Dining/retail Aviara Community Park #8
Youth multipurpose fields Poinsettia Community Park #10
Multigenerational Community
Center – Big Idea #1
Poinsettia Community Park #11
Adult multipurpose fields Poinsettia Community Park #13
Teen center Pine Avenue Community Park #19
Arena/speed soccer Poinsettia Community Park #20
Outdoor basketball Pine Avenue and Poinsettia Community
Parks
#21
Synthetic turf fields Poinsettia Community Park #22
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Park Master Plan Updates | DRAFT Report15
1.8 CONCLUSION
In conclusion, this master plan update process is one more step that the Parks and Recreation Department
has taken to complete the recommended implementation steps outlined in the 2013 needs assessment.
This process, and the subsequent recommendations, are aimed at ensuring that facilities and amenities
at Aviara, Pine Avenue, and Poinsettia Community Parks are consistent with community needs and with
the department’s long-term vision - “to strengthen community connectivity through world class offerings
and exceptional customer service.”
Extensive community input, broad based in person and online engagement (www.carlsbadparksplan.com)
and a community-focused iterative process were the key facets of the master plan update.
Two topics frequently discussed were outdoor pickleball courts and a BMX park facility (#23 and #24
priorities respectively in the needs assessment) are not specifically addressed in these proposed master
plan updates.
However, the department is cognizant of the community’s expressed need for these amenities and will
offer an opportunity for outdoor pickleball play with the forthcoming conversion of two existing tennis
courts at Laguna Riviera Park for exclusive pickleball use.
The request for a BMX park is addressed in the future development of the needs assessment Big Idea #2,
an outdoor adventure activity park that could feature a variety of fitness and wellness programming such
as adventure and education, youth summer camps, mountain biking/BMX track, rock wall climbing, and
ropes courses.
The proposed master plan updates cover a broad variety of community needs ranging from an
amphitheater and dining elements at Aviara Community Park to a community center and ornamental /
botanical garden at Pine Avenue Community Park. A multisport arena, dog park, additional playgrounds
and Big Idea #1 from the needs assessment, an indoor multipurpose, multigenerational community
recreation center at Poinsettia Community Park.
This last item (Big Idea #1) will require a feasibility study (set to be developed right after the master plan
updates are accepted) to identify potential partners and actual design, operational and financial details,
the remaining items are set to be developed in the near future and will ensure Carlsbad continues to be
a world class community where people continue to want to live, work and play.
City of Carlsbad
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The needs assessment action plan states that within the first three years (2014-2017) the department
should complete a feasibility study/business plan on the potential for programming, partnering, financial
projections and pro-forma and operational indicators of success for an outdoor adventure activity park. If
Big Idea #2 is found feasible, the department will commence with the planning, funding and development
processes in the midterm (2018-2019).
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CHAPTER TWO – DEMOGRAPHICS / TRENDS AND MARKET
CONDITIONS ANALYSIS
A demographics, trends, and market conditions analysis was performed as a part of the 2013 needs
assessment report. The demographic analysis numbers are consistent with those from the previous
report as well as City of Carlsbad’s population projections. The trends data has been updated to include
the latest information available up to the year 2013.
The demographic analysis provides an understanding of the population within the City of Carlsbad. This
analysis is reflective of the total population, and its key characteristics such as age segments, income
levels, race, and ethnicity. It is important to note that future projections are all based on historical
patterns; unforeseen circumstances during or after the time of the projections could have a significant
bearing on the reliability of the final projections.
2.1 DEMOGRAPHIC OVERVIEW
The total population of the City of Carlsbad substantially increased approximately 34.6 percent from
78,247 in 2000 to 105,328 in 2010. The current estimated population for 2013 is 106,895 and it is
projected to grow to 118,241 in 2018.
According to the U.S. Census reports, the total number of households in the target area grew by a
staggering 31.2 percent, from 31,521 in 2000 to 41,345 in 2010. The City is estimated to have 42,082
households in 2012, and is expected to grow to 44,087 households by 2018.
The target area’s median household income ($94,436) and per capita income ($44,732) are well above
both California state and national averages.
Based on the 2010 Census, the population of the City of Carlsbad is older (40.5 years) than the median
age of the U.S. (37.2 years). Projections show that by 2017 the target area will continue to slowly age,
with the 55+ group being the only age segment experiencing a growing trend, representing nearly 30
percent of the total population.
The gender balance of the city’s residents is slightly skewed towards females (50.9 percent), which
represent 54,636 of the estimated 2012 population.
The estimated 2013 population of the service area is mostly White alone (82.12 percent). The Asian
category is estimated to represent 7.32 percent of the current population, and has the most significant
representation among minorities within the city. From 2000 to 2010, the City of Carlsbad’s racial
composition was relatively unchanged, with the White alone category decreasing from 86.55 percent to
82.79 percent, and the Asian group increasing from 4.24 percent to 7.08 percent. Future projections show
that by 2017 the city will remain limited in its diversity, and continue to be predominately White alone
(80.96 percent), with the Asian category representing 8.09 percent of the total population. People of
Hispanic ethnicity comprise a significant portion of the population, representing 13.96 percent of the
current 2012 estimate and expected to grow to 15.78 percent of the total population by 2017.
City of Carlsbad
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2.1.1 METHODOLOGY
A variety of demographic data for the analysis was obtained from the San Diego Association of
Governments (SANDAG), U.S. Census Bureau, and from Environmental Systems Research Institute, Inc.
(ESRI), the largest research and development organization dedicated to Geographical Information Systems
(GIS) and specializing in population projections and market trends. All data was acquired in July 2013 and
reflects actual numbers as reported in the 2000 and 2010 Censuses, and estimates for 2013 and 2018 as
obtained from the City of Carlsbad were based on the Planning Department’s projections. The geographic
boundary of the City of Carlsbad was utilized as the demographic analysis boundary shown in Figure 1.
Figure 1-City of Carlsbad Boundaries
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2.1.2 RACE AND ETHNICITY DEFINITIONS
The minimum categories for data on race and ethnicity for Federal statistics, program administrative
reporting, and civil rights compliance reporting are defined as below. The Census 2010 data on race are
not directly comparable with data from the 2000 Census and earlier censuses; caution must be used when
interpreting changes in the racial composition of the US population over time. The latest (Census 2010)
definitions and nomenclature are used within this analysis.
American Indian – This includes a person having origins in any of the original peoples of North and
South America (including Central America), and who maintains tribal affiliation or community
attachment.
Asian – This includes a person having origins in any of the original peoples of the Far East,
Southeast Asia, or the Indian subcontinent including, for example, Cambodia, China, India, Japan,
Korea, Malaysia, Pakistan, the Philippine Islands, Thailand, and Vietnam.
Black – This includes a person having origins in any of the black racial groups of Africa.
Native Hawaiian or Other Pacific Islander – This includes a person having origins in any of the
original peoples of Hawaii, Guam, Samoa, or other Pacific Islands.
White – This includes a person having origins in any of the original peoples of Europe, the Middle
East, or North Africa.
Hispanic or Latino – This is an ethnic distinction, a subset of a race as defined by the Federal
Government; this includes a person of Mexican, Puerto Rican, Cuban, South or Central American,
or other Spanish culture or origin, regardless of race.
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2.2 CITY OF CARLSBAD POPULACE
2.2.1 POPULATION
The City of Carlsbad has undergone rapid growth in recent years. From 2000 to 2010, the city’s total
population experienced a sizeable increase of 34.6 percent or a growth rate of nearly 3.5 percent. This is
well above national growth averages which were just over one percent annually. Projecting ahead, the
City of Carlsbad is expected to continue to grow over the next five years. Based on predictions through
2018, the city is expected to have approximately 118,241 residents living within 44,087 households.
Figure 2 - Total Population
78,247
105,328 107,251
118,241
-
20,000
40,000
60,000
80,000
100,000
120,000
140,000
2000 Census 2010 Census 2012 Estimate 2018 Projection
City of Carlsbad: Total Population
Total Population
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2.2.2 AGE SEGMENT
Evaluating the distribution by age segments, the City of Carlsbad is somewhat balanced between youth,
young adult, family, and senior populations. In 2010, the highest segment by population is the 35-54 age
group representing 31.3 percent, and the lowest is the 18-34 segment which constitutes 18 percent of the
population.
The overall composition of the population for the City of Carlsbad is projected to gradually age. The
Census results from 2000 and 2010 show decreases in the 18-34 (from 19.5 percent to 18 percent) and
35-54 (from 34.5 percent to 31.3 percent) populations, while the <18 group recognized a minimal increase
from 23.3 percent to 24.1 percent. In the 10 year period between Censuses, the largest shift was in the
55+ segment, which jumped from 22.6 percent in 2000 to 26.6 percent in 2010. Projections for 2017 show
that each age segment, except the 55+ group, will experience small decreases in size as compared to the
population as a whole. The 55+ segment is expected to gradually grow to be the largest age segment
representing approximately 29.7 percent of the population by 2017. This is consistent with general
national trends where the 55+ age group has been growing as a result of increased life expectancies and
the baby boomer population entering that age group.
Figure 3-Population Age by Segments
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2000 Census 2010 Census 2012 Estimate 2017 Projection
55+
35-54
18-34
<18
City of Carlsbad: Population by Age Segments
City of Carlsbad
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2.2.3 RACE AND ETHNICITY
In analyzing race and ethnicity, the City of Carlsbad is very limited in diversity. The 2012 estimate shows
that the majority of the population falls into the White only (82.12 percent) category. The Asian group is
the minority with the most notable representation within the City of Carlsbad, comprising 7.32 percent of
current population based on 2012 estimates.
In the time between Censuses of 2000 and 2010, the City of Carlsbad recognized little diversification as
the White Only category reduced slightly from 86.55 percent to 82.79 percent, while the Asian minority
grew from 4.24 percent to 7.08 percent. The Hispanic ethnic distinction exhibits notable growth,
representing 13.96 percent of the population in 2012 and expected to grow to 15.78 percent of the total
population by 2017.
Predictions for 2017 expect the City of Carlsbad to remain predominately White alone (80.96 percent),
while the Asian (8.09 percent) and Hispanic (15.78 percent) populations will continue to slowly grow.
(Figure 4 and Figure 5.)
Figure 4-Population by Race
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2000 Census 2010 Census 2012 Estimate 2017 Projection
City of Carlsbad: Population by Race
Two or More Races
Some Other Race
Pacific Islander
Asian
American Indian
Black Alone
White Alone
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2.2.3.1 PARTICIPATION TRENDS BY RACE/ETHNICITY
Utilizing the ethnicity study performed by American Sports Data, Inc., a national leader in sports and
fitness trends, participation rates among recreational and sporting activities were analyzed and applied
to each race/ethnic group.
The White alone population as a whole participates in a wide range of activities, including both team and
individual sports of a land and water based variety; however, the White alone populace has an affinity for
outdoor nontraditional sports.
Ethnic minority groups in the United States are strongly regionalized and urbanized, with the exception of
Native Americans, and these trends are projected to continue. Different ethnic groups have different
needs when it comes to recreational activities. Ethnic minority groups, along with Generations X and Y,
are coming in ever-greater contact with Caucasian middle-class baby-boomers with different recreational
habits and preferences. This can be a sensitive subject since many baby-boomers are the last
demographic to have graduated high school in segregated environments, and the generational gap
magnifies numerous ideals and values differences which many baby-boomers are accustomed to. This
trend is projected to increase as more baby-boomers begin to retire, and both the minority and youth
populations continue to increase.
Hispanic and Latino Americans have strong cultural and community traditions with an emphasis placed
on the extended family, many times gathering in large recreational groups where multiple activities
geared towards all age segments of the group may participate. Large group pavilions with picnicking
amenities and multipurpose fields are integral in the communal pastime shared by many Hispanics.
The Black alone population has historically been an ethnic group that participates in active team sports,
most notably football, basketball, and baseball. The African-American populace exhibits a strong sense
of neighborhood and local community through large special events and gatherings with extended family
and friends, including family reunions. Outdoor and water based activities, such as, hiking, water skiing,
rafting, and mountain biking, are not much of a factor in the participatory recreational activities.
Figure 5- Hispanic/Latino Population
11.72%13.28%15.78%
0%
10%
20%
30%
40%
50%
60%
70%
80%
90%
100%
2000 2010 2017
Target Area: Hispanic/Latino Population
All Others
Hispanic /
Latino Origin
(any race)
City of Carlsbad
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The Asian population a very different yet distinct ethnic group compared with the three main groups in
the U.S. – Caucasian, African-American, and Hispanic. The Asian population has some similarities to the
Hispanic population, but many seem to shy away from traditional team sports and outdoor and water
based activities.
2.2.4 HOUSEHOLDS AND INCOME
The City of Carlsbad’s
income characteristics
demonstrate rapid
growth trends. The
median household
income was $65,172 in
2000 and $94,436 in
2012. It is projected to
grow to $102,211 by
2017. The median
household income
represents the earnings
of all persons age 16 years
or older living together in
a housing unit. The per
capita income is also
projected to increase
from $34,863 in 2000 and
$44,732 in 2012 to $51,661 by
2017 (Figure 6).
As seen in Figure 7, The City of
Carlsbad’s median household income
($94,436) is significantly higher than the
state ($61,632) and national ($52,762)
averages. The City’s Per Capita Income
($44,732) is also much higher than state
($29,634) and national ($27,915)
averages. This household income over
and above the state and national
averages indicate the presence of
disposable income and greater price
elasticity.
Figure 7-Comparative Income Characteristics
Figure 6- Household Income Characteristics
$-
$20,000
$40,000
$60,000
$80,000
$100,000
$120,000
$140,000
2000 Census 2012 Estimate 2017 Projection
Median
Household
Income
Average
Household
Income
Per Capita
Income
City of Carlsbad: Household Income Characteristics
$-
$10,000
$20,000
$30,000
$40,000
$50,000
$60,000
$70,000
$80,000
$90,000
$100,000
Median
Household
Income
Per Capita
Income
City of
Carlsbad
California
U.S.A
City of Carlsbad: Comparative Income Characteristics
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CHAPTER THREE - COMMUNITY INPUT
There was extensive public input and participation as part of the Parks & Recreation Needs Assessment
and Comprehensive Action Plan process in 2013. Building on the momentum from previous planning, the
process for updating the individual Park Master Plans involved a series of stakeholder interviews, public
meetings, online survey and the crowdsourcing website to obtain community input specific to the vision
for the Aviara, Pine Avenue, and Poinsettia Community Parks.
3.1 INPUT OPPORTUNITIES
The qualitative and quantitative data collected included multiple stakeholder interviews, open public
meetings, online survey and crowd-sourced information from the project website. A summary of the
public input received is provided below.
Note: The findings listed below are solely the opinion of the individual attendees and website responses,
and may not reflect the overall community, staff or the consultant team’s opinion.
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Stakeholder group interviews and open public meetings were conducted over the course of three
days. The results are representative, but not exhaustive, of interests of the community affecting
parks & recreation for Aviara, Pine Avenue, and Poinsettia Community Parks.
A customized project website (www.carlsbadparksplan.com) that served as an interface for
crowd-sourced information. This site allowed users that were not able to attend the public
meetings the opportunity to voice their opinions. Data was gathered from users and non-users
to help understand community’s vision for the future development and improvements of the
three featured community parks within the City of Carlsbad.
3.2 STAKEHOLDER INTERVIEWS AND OPEN PUBLIC MEETINGS
PROS Consulting conducted a full day of stakeholder interviews targeting each park, along with one open
public meeting per park to allow broad community input for each individual park. The goal of these
meetings was to share findings from the Needs Assessment and Comprehensive Action Plan and obtain
their input and vision for assets and amenities desired for each park.
The following summarizes the feedback attained during this process, with items in bold representing
frequent responses. Individual responses from these meetings can be found in the Appendix.
3.2.1 AVIARA COMMUNITY PARK MASTER PLAN
Q1. WOULD YOU LIKE TO SEE CHANGES TO THE CURRENT MASTER PLAN, OR HAVE IT REMAIN
THE SAME?
Would like to see changes.
Q2. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO SEE ADDED TO
THE PARK?
Bike trails, BMX/bike skills area
Pickleball courts
Q3. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO MODIFY OR
RENOVATE?
There is a lot of open space around the city that can be used for parks or botanical gardens.
Q4. ADDITIONAL COMMENTS:
City should use amphitheater for performing arts and concerts to generate additional revenue.
Lack of attendance at public input meetings indicates that residents don’t care much about parks
in this area.
Add solar panel shade structures, similar to Alga Norte.
Need new parks in southeast quadrant.
3.2.2 PINE AVENUE PARK MASTER PLAN
Q1. WOULD YOU LIKE TO SEE CHANGES TO THE CURRENT MASTER PLAN, OR HAVE IT REMAIN
THE SAME?
Would like it to remain the same, with minor changes.
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Q2. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO SEE ADDED TO
THE PARK?
Community Garden
Pickleball Courts
Botanical Garden
Dog Park
Swimming Pools
Skate Park
Q3. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO MODIFY OR
RENOVATE?
Completion of ornamental garden
Add culinary arts to the community center
Swings and playground amenities for children
Family picnic area
Q4. ADDITIONAL COMMENTS:
More emphasis of Hispanic history and culture / more Hispanic influence in parks
Build Community Center at Holiday Park where it would be quieter
No community gardens
Current skate parks overcrowded
3.2.3 POINSETTIA COMMUNITY PARK MASTER PLAN
Q1. WOULD YOU LIKE TO SEE CHANGES TO THE CURRENT MASTER PLAN, OR HAVE IT REMAIN
THE SAME?
Would like to see some things unchanged but see some changes from the previous plan.
Q2. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO SEE ADDED TO
THE PARK?
Keep the community center/make it multi-generational
Dedicated pickleball courts separate from tennis courts/eliminate dual use
High opposition to stadium tennis/preference for pickleball courts
A community garden
Q3. BASED ON THE PRIORITY RANKINGS, WHAT AMENITIES WOULD YOU LIKE TO MODIFY OR
RENOVATE?
One shared community center for Aviara and Poinsettia
More community garden space
Q4. ADDITIONAL COMMENTS:
More activities for Seniors
Renovate synthetic field
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3.3 CROWDSOURCING PROJECT WEBSITE
From the date the project website went live on Aug. 12, 2014 until Sept. 30, 2014 a total of 91 individual
responses were received via the “Your Parks Input” box on the homepage that pertained directly to the
three parks that are part of the master plan updates process – Aviara, Pine Avenue and Poinsettia,
Community Parks.
More than 50 additional responses pertained to a variety of different topics or parks that were not part
of this project. This data was not included in this summary report, but, in some cases, parks and recreation
staff responded directly to the individual providing input, or the comments were forwarded to the
responsible department for a response.
3.3.1 OVERVIEW
Input was grouped into the following facility/amenity categories. The number in parenthesis is the total
number of responses received in each category.
Bike (BMX) park (40)
Pickleball (14)
Community Garden (13)
Playgrounds (7)
Tennis courts (5)
Passive recreation (places to gather) (3)
Dog park (3)
Community center (2)
Athletic fields (1)
Campgrounds (1)
Skateboard park (1)
Walking paths (1)
3.3.2 SUMMARY DESCRIPTION
ATHLETIC FIELDS
One respondent noted that there is a huge need for more athletic fields at all three of the parks.
BIKE (BMX) PARK
By far the most popular category with 40 total responses. The San Diego Mountain Biking Association
provided a direct link to www.carlsbadparksplan.org, and publicized the input and survey process in their
blog and email outreach. The preferred location for a bike park was fairly evenly divided between Aviara
(18), and Poinsettia (15) Community Parks. The remainder of the votes went to Pine (2) and “we’d be
happy with a bike park in one or all of the three parks” (5).
CAMPGROUNDS
One respondent requested we add camping spaces to our parks (was not park specific).
COMMUNITY CENTER
Two respondents asked us to build the community center at Poinsettia Community Park as planned.
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COMMUNITY GARDEN
Generally speaking, those individuals that responded in favor of community gardens expressed a desire
and preference for a community garden to be added to all three parks (6). Two respondents specified
Poinsettia, two requested Pine, and three people thought Aviara was an ideal location for a community
garden.
DOG PARK
Three respondents requested a dog park be added to Poinsettia Community Park.
PASSIVE RECREATION (PLACES TO GATHER)
Three respondents requested more passive recreation areas – places to gather for meditation and
relaxation, such as green spaces, and shaded public seating. Two of the responses were not park specific,
one response specified Aviara Community Park.
PICKLEBALL
Pickleball remained a popular topic, with seven respondents requesting Pickleball courts be added to
Poinsettia, four requesting Aviara, three requesting Pine Avenue Community Park.
PLAYGROUNDS
Seven respondents requested improvements and expansions to existing playgrounds in Poinsettia (4),
Aviara (1), and Pine Avenue Community Parks (2).
SKATEBOARD PARK
One respondent requested that a skateboard park be added to Pine Avenue Community Park.
TENNIS COURTS
Four respondents requested that we leave tennis programming and the courts “as-is” and not add or
covert any of the courts to Pickleball. One respondent requested a full tennis program be implemented.
WALKING PATH
One respondent requested additional walking paths linking the park to the businesses on Paseo del Norte
through the open space.
3.3.3 CONCLUSION
The top three categories by percentage of total responses are Bike (BMX) Park (44%), Pickleball (15%),
and community gardens (14%). Unless otherwise specified (by checking the do not contact box), all
respondents were added to the master plan updates email distribution list to be kept abreast of future
project updates.
City of Carlsbad
30
3.4 ONLINE SURVEY
In addition to the crowdsourcing website, the project team also solicited user feedback in the form of an
online survey. Surveymonkey.com was utilized during the survey process to obtain valuable input on the
vision of the Aviara, Pine Avenue, and Poinsettia Community Parks. The survey consisted of a short series
of questions that pertained to the Master Plan updates and sought specific action items for each of the
three parks.
For a more in-depth analysis, the results were totaled as a whole, and then filtered to reflect the
preferences of only survey respondents residing in the City of Carlsbad. A total of 634 responses were
received from September through October 2014. The table below provides a brief summary of the results.
Summary of Online Survey Responses
1. 634 Total Responses.
a. This points to a high level of participation and engagement by residents.
2. Approximately 75% of respondents indicated they were residents of the City of Carlsbad.
3. Aviara Community Park preferred amenity action.
a. Overall: 50% split on whether to keep or replace existing community center.
b. Residents Only: Slightly higher preference (55%) to keep existing community center.
4. Pine Avenue Community Park preferred amenity actions.
a. Overall: 70% would like to keep existing community center.
b. Residents Only: 71% would like to keep existing community center.
c. Overall: 52% would like to keep the botanical / ornamental garden.
d. Residents Only: 53% would like to keep the botanical / ornamental garden.
5. Poinsettia Community Park preferred amenity actions.
a. Overall: 75% would like to keep existing community center.
b. Residents Only: 76% would like to keep existing community center.
c. Overall: 62% would like to keep existing arena soccer complex.
d. Residents Only: 62% would like to keep existing arena soccer complex.
e. Overall: 58% would like the tennis stadium court and pro shop to be replaced.
f. Residents Only: 55% would like the tennis stadium court and pro shop to be replaced.
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3.4.1 ARE YOU A CITY OF CARLSBAD RESIDENT?
Approximately 74% of the total respondents indicated they were residents of the City of Carlsbad. The
fact that one-fourth of responses were from outside residents suggests that the communities surrounding
the city are very interested in parks within Carlsbad and that the parks and recreation department has the
capability to draw a large user base from outside of city limits.
3.4.2 FROM THE ORIGINAL PARK MASTER PLAN FOR AVIARA COMMUNITY PARK,
WHAT ACTION WOULD YOU LIKE TO TAKE THE PLANNED AMENITY THAT IS
CURRENTLY UNDEVELOPED?
There was an even split among survey respondents on whether to keep or replace the community center
in the Aviara Community Park.
Yes
No
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Community
Center
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Keep it Replace it
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3.4.3 RESIDENTS ONLY: FROM THE ORIGINAL PARK MASTER PLAN FOR AVIARA
COMMUNITY PARK, WHAT ACTION WOULD YOU LIKE TO TAKE THE PLANNED
AMENITY THAT IS CURRENTLY UNDEVELOPED?
Among residents surveyed, there was a slightly higher preference than the overall responses to keep the
existing community center at Aviara Community Park, with just over 55% reporting they would like it to
remain in the park.
3.4.4 FROM THE ORIGINAL PARK MASTER PLAN FOR PINE AVENUE COMMUNITY
PARK, WHAT ACTION WOULD YOU LIKE TO TAKE FOR EACH OF THE PLANNED
AMENITIES THAT ARE CURRENTLY UNDEVELOPED?
Just over 70% of those surveyed would like for the current community center to remain at Pine Avenue
Community Park, while there was a nearly even split on whether to keep or replace the botanical /
ornamental garden.
Community
Center
Botanical or Ornamental
Garden
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Keep it Replace it
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3.4.5 RESIDENTS ONLY: FROM THE ORIGINAL PARK MASTER PLAN FOR PINE
AVENUE COMMUNITY PARK, WHAT ACTION WOULD YOU LIKE TO TAKE FOR
EACH OF THE PLANNED AMENITIES THAT ARE CURRENTLY UNDEVELOPED?
When filtered to represent only respondents that are residents of Carlsbad, the results are very similar to
the overall responses. Approximately 71% of residents surveyed would like to keep the existing
community center, while just over 53% of residents would like for the botanical / ornamental garden to
remain at the site.
3.4.6 FROM THE ORIGINAL PARK MASTER PLAN FOR POINSETTIA COMMUNITY
PARK, WHAT ACTION WOULD YOU LIKE TO TAKE FOR EACH OF THE PLANNED
AMENITIES THAT ARE CURRENTLY UNDEVELOPED?
Of the three amenities in question, the community center and the arena soccer complex both reflected a
preference to remain in place among respondents, with 75% and 62%, respectively, of responses
suggesting to “keep it”. On the other hand, the tennis stadium court and gift shop received nearly 58% of
responses voting to “replace it”.
Community Center
Tennis Stadium
Court and Pro Shop
Arena Soccer
Complex
0% 10% 20% 30% 40% 50% 60% 70% 80% 90% 100%
Keep it Replace it
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3.4.7 RESIDENTS ONLY: FROM THE ORIGINAL PARK MASTER PLAN FOR
POINSETTIA COMMUNITY PARK, WHAT ACTION WOULD YOU LIKE TO TAKE FOR
EACH OF THE PLANNED AMENITIES THAT ARE CURRENTLY UNDEVELOPED?
The preferences of residents for what action to take for planned amenities at Poinsettia Community Park
closely reflect the overall survey results. An even 76% of residents surveyed would like to keep the existing
community center and just over 62% would like to keep the arena soccer complex onsite, while
approximately 55% residents would like for the tennis stadium court and pro shop to be replaced.
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CHAPTER FOUR – PROGRAM AND AMENITY NEEDS DEVELOPMENT
4.1 FACILITY/AMENITY AND PROGRAM PRIORITY RANKINGS
As a part of the City of Carlsbad’s Needs Assessment and Comprehensive Action Plan in 2013, the
consultant team completed priority rankings of facilities/amenities and programs within the city. The
purpose of the facility/amenity and program priority rankings is to provide a prioritized list of
facility/amenity needs and recreation program needs for the community served by the department.
This rankings model evaluated both quantitative and qualitative data. Quantitative datum includes the
statistically reliable community survey, which asked residents to list unmet needs and rank their
importance. Qualitative datum includes resident feedback obtained from community input and
demographics and trends.
A weighted scoring system was used to determine the priorities for parks & recreation facilities/amenities
and recreation programs. For instance as noted below, a weighted value of three for the unmet desires
means that out of a total of 100 percent, unmet needs make up 30 percent of the total score. Similarly,
importance ranking also makes up 30 percent, while consultant evaluation makes up 40 percent of the
total score, thus totaling 100 percent.
This scoring system considers the following:
Statistically reliable community survey
o Unmet needs for facilities and recreation programs – this is used as a factor from the total
number of households mentioning whether they have a need for a facility/program and
the extent to which their need for facilities and recreation programs has been met.
Survey participants were asked to identify this for 25 different facilities/amenities and 23
recreation programs.
o Importance ranking for facilities – this is used as a factor from the importance allocated
to a facility or program by the community. Each respondent was asked to identify the top
four most important facilities and recreation programs.
Consultant evaluation
o Factor derived from the consultant’s evaluation of program and facility priority based on
survey results, demographics, trends and overall community input.
The weighted scores were as follows:
60 percent from the statistically reliable community survey results.
40 percent from consultant evaluation using demographic and trends data, community focus
groups and public meetings, and levels of service.
These weighted scores were then summed to provide an overall score and priority ranking for the system
as a whole. The results of the priority ranking were tabulated into three categories: high priority (top
third), medium priority (middle third) and low priority (bottom third).
The combined total of the weighted scores for community unmet needs, community importance, and
consultant evaluation is the total score based on which the facility/amenity and program priority is
determined.
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As seen below, family picnics areas – covered and uncovered, outdoor swimming pools, botanical or
ornamental gardens, community gardens and amphitheater are the top five highest facility/amenity
priorities in Carlsbad.
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As seen below, adult fitness and wellness programs, culinary arts (cooking, baking, etc.), adult sports
programs, cultural arts programs and city sponsored community special events are the top five highest
program priorities in Carlsbad.
Carlsbad
Program Priority Rankings
Overall
Ranking
Adult fitness and wellness programs 1
Culinary arts (cooking, baking, etc.)2
Aquatics programming (swim lessons, recreation/lap
swim, competitive training, etc.)3
Adult sports programs 4
Cultural arts programs 5
City sponsored special events 6
Dancing 7
Outdoor skills / adventure programs 8
Youth sports programs 9
Senior programs 10
Dog training 11
Tennis programs 12
Environmental education programs 13
Youth summer camp programs 14
Youth fitness and wellness programs 15
Preschool programs 16
Teen programs 17
Unstructured indoor play 18
Before and after school programs 19
Martial arts programs 20
Gymnastics and tumbling programs 21
Programs for individuals with disabilities 22
Full service party planning 23
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CHAPTER FIVE – UPDATED SITE MAPS AND PARK CONCEPT PLANS
5.1 SUMMARY OF CHANGES TO PARK MASTER PLANS
5.1.1 AVIARA COMMUNITY PARK
A proposed community center (featuring meeting rooms, multifunction space, and banquet facilities) is
the final element yet to be realized from the 2001 master plan.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
consulting team recommends:
A large passive outdoor community gathering space including landscaped areas, walkways, a small
amphitheater, decorative seat walls, fire pit(s), family picnic areas, and a small community room
with a warming kitchen complete with food and beverage service.
This will leverage the location and the views afforded from it in the best way possible to allow
for broad community use and also address the needs assessment priority for a family picnic area
and an amphitheater in the community.
5.1.2 PINE AVENUE COMMUNITY PARK
Originally master planned in 2002 and revised in 2010 and again in 2011, the remaining elements yet to
be realized include a community center/gymnasium and a botanical/ornamental garden.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
consulting team recommends:
Expand on the original community center concept to include a two story, approximately 20,000
sq. ft. multiuse and multigenerational facility. This will feature indoor recreational space, teen
and fitness space, an activity center, a lounge, offices, storage, and an outdoor rooftop sport court
space.
Thus, in combination with the senior center, the Pine Avenue community park area will now offer
a true multi-generational experience which has been the focus of the needs assessment report’s
recommendations as well as reflects nation-wide best practices.
A landscaped botanical/ornamental garden with a fountain, walkways, seating, decorative
elements and community gathering areas, including a raised bed community garden similar to
the new Calavera Schoolhouse Community Garden.
5.1.3 POINSETTIA COMMUNITY PARK
The remaining elements yet to be realized from the 1992 master plan include a tennis clubhouse, a
tournament court, warm up wall, community center/gymnasium, playground and an enclosed soccer
arena.
Based on extensive community input, needs assessment findings, and priority rankings, staff and the
consulting team recommends:
Replace clubhouse, tournament court, and warm up wall with an expanded, two story, and
multiuse, multigenerational community recreation center (consistent with big idea #1 as
described in the 2013 needs assessment). This will be located at the entrance of the park, thus
creating a true signature facility and a sense of destination at Poinsettia Community Park.
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Expand proposed multiuse sports arena to include soccer, futsal, field hockey and lacrosse.
Co-locate two separate playground areas (existing plus one new) into one, featuring customized
playground equipment for children ages 2-5 years, and 5-12 years.
Add an off leash dog park in an underutilized portion towards the center of the park, with
separate fenced-in areas to accommodate both large and small dogs.
The short term action plan states that the department should complete a feasibility study/business plan
on the potential for programming, partnering, financial projections, 5 year pro-forma and operational
indicators of success for the proposed indoor, multipurpose, multigenerational community center, and if
found feasible, commence development within that same timeframe. Funding has been identified in the
current fiscal year 2014-15 CIP budget to conduct this study.
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5.2 SITE INVENTORY AND ANALYSIS
The original master plans, site inventory (conducted during the needs assessment) and proposed concept plans for each of the three parks are presented in this section. The detailed cost breakdowns are presented in the Appendix of this report.
5.2.1 AVIARA COMMUNITY PARK ORIGINAL MASTER PLAN
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5.2.2 AVIARA COMMUNITY PARK SITE INVENTORY
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5.2.3 AVIARA COMMUNITY PARK CONCEPT PLAN
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5.2.4 PINE AVENUE COMMUNITY PARK ORIGINAL MASTER PLAN
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5.2.5 PINE AVENUE COMMUNITY PARK SITE INVENTORY
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5.2.6 PINE AVENUE COMMUNITY PARK CONCEPT PLAN
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5.2.7 POINSETTIA COMMUNITY PARK ORIGINAL MASTER PLAN
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5.2.8 POINSETTIA COMMUNITY PARK SITE INVENTORY
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5.2.9 POINSETTIA COMMUNITY PARK CONCEPT PLAN
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CHAPTER SIX – PARTNERSHIPS AND OPERATIONS
Partnerships are joint development funding sources or operational funding sources between two separate
agencies, such as two government entities, a nonprofit and a public agency, or a private business and a
public agency. Two or more partners could jointly develop revenue producing park and recreation
facilities and share risk, operational costs, responsibilities and asset management, based on the strengths
and weaknesses of each partner. This could be an avenue for existing facilities in and around the Carlsbad
area, or for facilities potentially developed in the future e.g. the multipurpose, multigenerational
community recreation center.
A key focus on implementing some of the signature recommendations of the needs assessment included
within these park master plan updates is the development of viable partnerships: public / public, public /
private and public / not-for-profit. In the current economic times with increasing competition, effective
partnership models would be the most effective tool to ensure long term financial sustainability and
greater ability to serve the community’s needs.
A relevant example includes the multiuse, multigenerational community
center – the Muskingum Recreation Center developed in Zanesville, Ohio
which is a partnership between the Muskingum County Community
Foundation (MCCF), the Muskingum Family Y (MFY), Genesis HealthCare
System and Ohio University Zanesville (OUZ)
From the beginning, this facility has been very successful in serving the
unmet indoor recreation needs of the community. Facility design driven by community, the operations
and partnerships brought together by a feasibility study, the multiuse nature of the offerings, the focus
on revenue generation and sustainable operations and a cost recovery goal as close as possible to full
operational sustainability are all elements that would be relevant to Carlsbad.
(http://www.muskingumrecreationcenter.org/).
The feasibility study for the proposed multigenerational center at Poinsettia Community Park will certainly
require additional operational resources, but those needs will be identified via a feasibility study.
Additional staffing and operational requirements will be needed to ensure the effective implementation
of the other master plan updates recommendations. With effective planning and the continued
availability of existing resources, the Parks & Recreation Department is adequately equipped to address
those issues.
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CHAPTER SEVEN – CONCLUSION
In conclusion, this master plan update process is one more step that the Parks and Recreation Department
has taken to complete the recommended implementation steps outlined in the 2013 needs assessment.
This process, and the subsequent recommendations, are aimed at ensuring that facilities and amenities
at Aviara, Pine Avenue, and Poinsettia Community Parks are consistent with community needs and with
the department’s long-term vision - “to strengthen community connectivity through world class offerings
and exceptional customer service.”
Extensive community input, broad based in person and online engagement (www.carlsbadparksplan.com)
and a community-focused iterative process were the key facets of the master plan update.
Two topics frequently discussed were outdoor pickleball courts and a BMX park facility (#23 and #24
priorities respectively in the needs assessment) are not specifically addressed in these proposed master
plan updates.
However, the department is cognizant of the community’s expressed need for these amenities and will
offer an opportunity for outdoor pickleball play with the forthcoming conversion of two existing tennis
courts at Laguna Riviera Park for exclusive pickleball use.
The request for a BMX park is addressed in the future development of the needs assessment Big Idea #2,
an outdoor adventure activity park that could feature a variety of fitness and wellness programming such
as adventure and education, youth summer camps, mountain biking/BMX track, rock wall climbing, and
ropes courses.
The proposed master plan updates cover a broad variety of community needs ranging from an
amphitheater and dining elements at Aviara Community Park to a community center and ornamental /
botanical garden at Pine Avenue Community Park. A multisport arena, dog park, additional playgrounds
and Big Idea #1 from the needs assessment, an indoor multipurpose, multigenerational community
recreation center at Poinsettia Community Park.
This last item (Big Idea #1) will require a feasibility study (set to be developed right after the master plan
updates are accepted) to identify potential partners and actual design, operational and financial details,
the remaining items are set to be developed in the near future and will ensure Carlsbad continues to be
a world class community where people continue to want to live, work and play.
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APPENDIX A PARK INVENTORY
CARLSBAD FACILITIES INVENTORY
AVIARA COMMUNITY PARK
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PINE AVENUE PARK
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POINSETTIA COMMUNITY PARK
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APPENDIX B INDIVIDUAL PUBLIC MEETING RESPONSES
AVIARA COMMUNITY PARK INDIVIDUAL RESPONSES
AVIARA COMMUNITY PARK MASTER PLAN - 1
Would you like to see changes to the current Master Plan or have it remain the same?
o See changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Community gardens – they are an excellent and simple way to create a more sustainable
community; they are great for intergenerational activities and there remains
demonstrated need with over 100 people on the waiting list for garden plots.
Based on the priority rankings, what amenities would you like to modify or renovate?
o I think a community center should be placed at either Aviara or Poinsettia but one not
likely need at both. While each park should provide basic park activities (basketball
court/tennis court, community garden, green space, playground, restrooms etc.) each
park should also have a different specialty focus. (Tennis facilities at Poinsettia. )
Additional Comments:
o Every Park should set aside some space for community gardening to serve the local
neighborhood need; every park should make an effort to highlight environmental
educational programming relevant to the park site.
AVIARA COMMUNITY PARK MASTER PLAN - 2
Would you like to see changes to the current Master Plan or have it remain the same?
o I would like to see community gardens in each of our city parks.
Based on the priority rankings, what amenities would you like to see added to the park?
o Gardening is a highly regarded recreation that provides for a higher quality of life in our
community. A cross generational activity that contributes a highest best use of our park
facilities.
Based on the priority rankings, what amenities would you like to modify or renovate?
o Both our Smerdu and Calavera Hills Schoolhouse Community gardens provide
environmental education for thousands of our school children, teachers and community
at large.
Additional Comments:
o We live in the world’s best locations for enhancing biodiversity and growing gardens.
Carlsbad has the opportunity to be the world leaders as a city of gardens.
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AVIARA COMMUNITY PARK MASTER PLAN - 3
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Make all paths wide enough to be multi-use: bikes, roller blades, etc. Current paths are
too narrow for that.
o Build a bike skills park in place of community center and/or maintenance yard
o Add bike paths parallel to all roads (if multi-use path is not there).
Based on the priority rankings, what amenities would you like to modify or renovate?
o More bike racks. 13 bike racks vs 271 parking spaces is woefully inadequate. Provide at
least 50 bike racks and disburse them. Need bike racks near the soccer fields.
Additional Comments:
o Add solar panel shade structures like Alga Norte
o Add new parks in SE quadrant. Veteran’s Park is 7 miles from my home. Old La Costa
needs more parks. There are many vacant lots that could be made into Parks.
AVIARA COMMUNITY PARK MASTER PLAN - 4
Would you like to see changes to the current Master Plan or have it remain the same?
o Yes, we would like to see a change
Based on the priority rankings, what amenities would you like to see added to the park?
o Bike park/bmx mountain bike skills area
Based on the priority rankings, what amenities would you like to modify or renovate?
o We like very close to the park and visit it weekly. We would love to see a bike park
Additional Comments:
AVIARA COMMUNITY PARK MASTER PLAN - 5
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes to the Master plan
Based on the priority rankings, what amenities would you like to see added to the park?
o Pickleball venue
Based on the priority rankings, what amenities would you like to modify or renovate?
o Many of the items on the new list have been met this past year. Ex. Swimming pool, dog
park community garden
Additional Comments:
o I believe both players and businesses within Carlsbad can benefit from availability of a
Pickleball venue in Carlsbad.
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AVIARA COMMUNITY PARK MASTER PLAN - 6
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Outdoor Pickleball courts
Based on the priority rankings, what amenities would you like to modify or renovate?
o We have new community gardens, dog park, outdoor swimming, teen center could be
held at existing school facility. Priority 1 could be placed on current parks and no extra
space needed. Outdoor Pickleball courts should be ranked above tennis and there are
multiple tennis courts and no Pickleball courts.
Additional Comments:
o In looking at the facility priority, several could be combined. Pickleball is a multi-
generational sports for all ages. This is not a trend, but here to stay. Carlsbad is behind
in gathering recognition of tournament ready Pickleball courts.
AVIARA COMMUNITY PARK MASTER PLAN - 7
Would you like to see changes to the current Master Plan or have it remain the same?
o Make changes to include Pickleball.
Based on the priority rankings, what amenities would you like to see added to the park?
o Move Pickleball to a top Priority
Based on the priority rankings, what amenities would you like to modify or renovate?
o Pickleball is America’s fastest growing sport. Currently there are hundreds of Pball
tournaments played throughout the U.S. SoCal is a hot bed for tournaments as well as
recreational play. These events bring hundreds of players from throughout the U.S. They
stay for vacations, they solicit businesses. Hotels, restaurants, rental cars, gas etc.
Developing a venue for Pickleball in Aviara or Poinsettia would be great. This sport takes
30 minutes to learn
Additional Comments:
AVIARA COMMUNITY PARK MASTER PLAN - 8
Would you like to see changes to the current Master Plan or have it remain the same?
Based on the priority rankings, what amenities would you like to see added to the park?
o I would like to see open spaces used for botanical or ornamental gardens
Based on the priority rankings, what amenities would you like to modify or renovate?
o BMX has no business within city limits, they are noisy and have exhaust pollutants.
Additional Comments:
o I think that the lack of attendance to these important meetings is an indication that
residents don’t really care that much about the parks in this area.
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AVIARA COMMUNITY PARK MASTER PLAN - 9
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Community Center
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
AVIARA COMMUNITY PARK MASTER PLAN - 10
Would you like to see changes to the current Master Plan or have it remain the same?
o Yes we need changes to an old master plan
Based on the priority rankings, what amenities would you like to see added to the park?
o Pickleball is the new trend we need. Carlsbad needs permanent courts.
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
AVIARA COMMUNITY PARK MASTER PLAN - 11
Would you like to see changes to the current Master Plan or have it remain the same?
o Yes, I would like to see changes.
Based on the priority rankings, what amenities would you like to see added to the park?
o I think it would be great for the city of Carlsbad to have a bike park. This would bring
something to our community that not many cities have.
Based on the priority rankings, what amenities would you like to modify or renovate?
o Nothing. The plans are great just would like to add a bike park.
Additional Comments:
o Great city! Love working in this city.
AVIARA COMMUNITY PARK MASTER PLAN - 12
Would you like to see changes to the current Master Plan or have it remain the same?
o Yes
Based on the priority rankings, what amenities would you like to see added to the park?
o BMX mountain bike skills area
Based on the priority rankings, what amenities would you like to modify or renovate?
o None. The park is great. We want to add a bike area.
Additional Comments:
o Carlsbad is a great city. We need safe areas for people for all ages to ride bikes.
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AVIARA COMMUNITY PARK MASTER PLAN - 13
Would you like to see changes to the current Master Plan or have it remain the same?
o There is not much room left to change anything
Based on the priority rankings, what amenities would you like to see added to the park?
o Possible exercise sports around the park where one could walk around the perimeter –
possibly stop for sit-ups/pull ups
Based on the priority rankings, what amenities would you like to modify or renovate?
o Good idea to have community center – and of course usage would be multi-generational
I assume
Additional Comments:
o This is off subject, but why are elementary school playgrounds included in park usage?
They are always locked – weekends, after-school, and during summer.
AVIARA COMMUNITY PARK MASTER PLAN - 14
Would you like to see changes to the current Master Plan or have it remain the same?
o Build amphitheater where existing unfinished open space
Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o City could obtain revenue by booking concerts, plays in amphitheater
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PINE AVENUE COMMUNITY PARK INDIVIDUAL RESPONSES
PINE AVENUE COMMUNITY PARK MASTER PLAN - 1
Would you like to see changes to the current Master Plan or have it remain the same?
o Remain the same
Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o Be sensitive to the homes across Pine Park – on Madison – They are family homes
PINE AVENUE COMMUNITY PARK MASTER PLAN - 2
Would you like to see changes to the current Master Plan or have it remain the same?
o Same
Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
PINE AVENUE COMMUNITY PARK MASTER PLAN - 3
Would you like to see changes to the current Master Plan or have it remain the same?
o Remain the same
Based on the priority rankings, what amenities would you like to see added to the park?
o When finishing the community gate, consider having an expanded kitchen for culinary
arts classes
Based on the priority rankings, what amenities would you like to modify or renovate?
o N/A
Additional Comments:
o Finish the Park ASAP
o No community gardens
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 4
Would you like to see changes to the current Master Plan or have it remain the same?
o No changes to master plan
o Ornamental Garden
Based on the priority rankings, what amenities would you like to see added to the park?
o Family picnic Area,
o Botanical ornamental garden
o Off leash dog park
Based on the priority rankings, what amenities would you like to modify or renovate?
o Add culinary arts to the senior center or add to community center
Additional Comments:
o No community gardens
o No ball fields
o No pools
PINE AVENUE COMMUNITY PARK MASTER PLAN - 5
Would you like to see changes to the current Master Plan or have it remain the same?
o Community center to include basketball court and teen center
Based on the priority rankings, what amenities would you like to see added to the park?
o Multi-use fields used for soccer, baseball, football, LAX etc.
Based on the priority rankings, what amenities would you like to modify or renovate?
o Update the field turf
Additional Comments:
PINE AVENUE COMMUNITY PARK MASTER PLAN - 6
Would you like to see changes to the current Master Plan or have it remain the same?
o I believe the master plan is a good starting point to move forward
Based on the priority rankings, what amenities would you like to see added to the park?
o Dog park
o Community/botanical garden
o Indoor community center
o Family covered picnic areas
Based on the priority rankings, what amenities would you like to modify or renovate?
o Add and renovate play equipment
Additional Comments:
o I believe community center would have a chance to benefit all different age group. Being
in proximity of senior center, it would add to amenities targeting 55+ age group as well
as youth; Having younger generation (and kids) interacting with seniors in community
could potentially enrich quality of life of entire community
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 7
Would you like to see changes to the current Master Plan or have it remain the same?
Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o Would love to see either indoor (preferable) or outdoor Pickleball courts ‘somewhere’ in
Carlsbad. We are currently using the gym at Calavera Hills which is fine but as the ‘fastest’
growing sport in America’ we are soon going to outgrow this facility. As for demographics,
this sport is attracting everyone from teenagers to seniors (80+ yrs!). Currently we have
pickleballers coming to Calavera from La Galla, San Marcos and Vista just to have a court
on which to play. Clearly they are in demand. Carlsbad should be one of the leaders in
getting courts established
PINE AVENUE COMMUNITY PARK MASTER PLAN - 8
Would you like to see changes to the current Master Plan or have it remain the same?
o Change
Based on the priority rankings, what amenities would you like to see added to the park?
o Outdoor Pickleball courts – Sports courts. Based on size and fastest growing segment –
active adults as well as, cost and other convertible uses
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
PINE AVENUE COMMUNITY PARK MASTER PLAN - 9
Would you like to see changes to the current Master Plan or have it remain the same?
o Change
Based on the priority rankings, what amenities would you like to see added to the park?
o Pickleball courts (outdoor) – currently there is limited indoor pickleball play at Calavera
community center – difficult to see the court lines, a growing sport for active seniors and
youth
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 10
Would you like to see changes to the current Master Plan or have it remain the same?
o A pool would be my #1 priority and that would require a change
Based on the priority rankings, what amenities would you like to see added to the park?
o Given that there may not be a good space for a swimming pool, I would like the garden
area to be a little jewel for walking, with low-water plants, good lighting for safety and
plenty of benches.
Based on the priority rankings, what amenities would you like to modify or renovate?
o The current playground is great, but there are often not enough swings and equipment –
especially for kids above toddler level. It doesn’t need to be standard playground
equipment – sand, gardens – like a butterfly garden are great spaces for young and old
Additional Comments:
o Thanks for your efforts!
PINE AVENUE COMMUNITY PARK MASTER PLAN - 11
Would you like to see changes to the current Master Plan or have it remain the same?
o Change
Based on the priority rankings, what amenities would you like to see added to the park?
o Pickleball courts should be included
Based on the priority rankings, what amenities would you like to modify or renovate?
o None
Additional Comments:
PINE AVENUE COMMUNITY PARK MASTER PLAN - 12
Would you like to see changes to the current Master Plan or have it remain the same?
Based on the priority rankings, what amenities would you like to see added to the park?
o Fitness and wellness programs for all ages
Based on the priority rankings, what amenities would you like to modify or renovate?
o Modify fitness and wellness for all ages to include programs for pickleball courts. This is
a growing sport for all ages – PE classes in secondary schools offer it. Since this area has
many youth (Boys and Girls club – Parks and Rec) programs could be offered – low cost
sport. Also, many adults are becoming interested in this sport.
Additional Comments:
o Other city parks could perhaps provide courts but this area could be well served with such
a facility.
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 13
Would you like to see changes to the current Master Plan or have it remain the same?
o Yes
Based on the priority rankings, what amenities would you like to see added to the park?
o I would like to see a Mexican playa located on the Pine Park empty lot. This is the
birthplace of Carlsbad and needs to have a higher priority in this quadrant. The Barrio
lost Holiday Park when the highway came in.
Based on the priority rankings, what amenities would you like to modify or renovate?
o This could be a playa with benches and as a meeting area for neighborhood residents.
Furniture and art could have a Spanish influence with trees etc. A neighborhood
ornamental garden could be located adjacent to the playa.
Additional Comments:
o This isn’t going to be designated by any other neighborhood in the city and therefore will
always have a low priority. It is up to the city to say this is an important part of our
heritage and merits special consideration.
PINE AVENUE COMMUNITY PARK MASTER PLAN - 14
Would you like to see changes to the current Master Plan or have it remain the same?
o Change
Based on the priority rankings, what amenities would you like to see added to the park?
o Community garden with seating areas
o Pickleball courts
o Handball Courts
o Outdoor heated pool
Based on the priority rankings, what amenities would you like to modify or renovate?
o No ornamental gardens – community gardens instead
o Pool where community center is planned
o Pickleball courts where community garden is
o Handball courts at the West end Multi-use field
Additional Comments:
o Swimming pool – for people to walk to. Madison is too far away. This park is in old
Carlsbad and even through it is a park for the whole city, it should reflect the style and
needs of the N.W. quadrant – an older population. We already have the ball field for the
youth, a senior center that acts as a community center for adults and a Boys and Girls club
for youth. Pickleball – growing need for senior sports, hand ball walls – seniors playing
solitary games on wall.
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 15
Would you like to see changes to the current Master Plan or have it remain the same?
o Small changes as below
Based on the priority rankings, what amenities would you like to see added to the park?
o Larger community center – 20,000 square feet
o Move to ornamental garden area- more garden to corner of Pine and Harding
o Pickleball courts
Based on the priority rankings, what amenities would you like to modify or renovate?
o Consider moving community center to Holiday park as it’s a noisy park and that’s an inside
amenity
Additional Comments:
o Bring Holiday Park and chase field into plan
PINE AVENUE COMMUNITY PARK MASTER PLAN - 16
Would you like to see changes to the current Master Plan or have it remain the same?
o Change please
Based on the priority rankings, what amenities would you like to see added to the park?
o Pickleball courts – dedicated outdoor
Based on the priority rankings, what amenities would you like to modify or renovate?
o Where the ornamental garden is slated, change to Pickleball courts. With the draught
situation, most landscapes are going barren.
o Pickleball players can bring revenue to the village restaurants
Additional Comments:
o Pickleball is a growing sport here to stay, not a trend. Schools have added to recreation
curriculum. Tennis players are switching over to it. It is a multi-generational sport
PINE AVENUE COMMUNITY PARK MASTER PLAN - 17
Would you like to see changes to the current Master Plan or have it remain the same?
o Yes
Based on the priority rankings, what amenities would you like to see added to the park?
o Community garden- wait list is 105 and growing
o Community center with flexible, changeable space for multiple uses
o Solar lighting and power
Based on the priority rankings, what amenities would you like to modify or renovate?
o Modify the plan for an ornamental garden to a food garden on combo of both food
gardens and multi-generational, exercise and food-plus educational ornamental gardens
are none of those. (kids don’t care about roses)
o No skateboard park
Additional Comments:
o For more information on Community Gardens in Carlsbad please contact the Carlsbad
Community Garden collaborative www.carlsbadcommunitygardens.org.
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 18
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Would love to see outdoor Pickleball courts. Dedicated courts.
Based on the priority rankings, what amenities would you like to modify or renovate?
o The empty lot where the garden was planned would work.
Additional Comments:
o This is the fastest growing sport in the U.S. for young and old. Super fun.
PINE AVENUE COMMUNITY PARK MASTER PLAN - 19
Would you like to see changes to the current Master Plan or have it remain the same?
o Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
o More playground amenities used as swings and other things for small children currently
there are too few.
Additional Comments:
o A swimming pool that Residents could easily walk to would be wonderful.
PINE AVENUE COMMUNITY PARK MASTER PLAN - 20
Would you like to see changes to the current Master Plan or have it remain the same?
o PLEASE give us what was agreed on!!
Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o Homeowners on Madison St. need and want their quality of life.
PINE AVENUE COMMUNITY PARK MASTER PLAN - 21
Would you like to see changes to the current Master Plan or have it remain the same?
Based on the priority rankings, what amenities would you like to see added to the park?
o Community center – bigger in the dirt lots
o Pickleball
o Community garden
o On more soccer field
o Continuous running path with fitness obstacles
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o Or build community center at holiday park where it would be quieter for everyone
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 22
Would you like to see changes to the current Master Plan or have it remain the same?
o Remain the same
Based on the priority rankings, what amenities would you like to see added to the park?
o #1 is good. Family picnic area covered/uncovered
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o No community gardens
o Latin oriented gazebo/square
o Historical – as this is the oldest park of C.B.
o How we can raise $.
PINE AVENUE COMMUNITY PARK MASTER PLAN - 23
Would you like to see changes to the current Master Plan or have it remain the same?
o I would like to see the original plan implemented soon
Based on the priority rankings, what amenities would you like to see added to the park?
o The community center should have a place where local organizations could be held
without cost. Residents who paid for facilities like the senior center should not have to
Based on the priority rankings, what amenities would you like to modify or renovate?
o Lets get the ornamental garden done!
Additional Comments:
o Under the new housing elements, densities will increase. We need to plan for this.
PINE AVENUE COMMUNITY PARK MASTER PLAN - 24
Would you like to see changes to the current Master Plan or have it remain the same?
o Still not familiar with overall decisions made concerning MP. Would like to see Pine Park
and community center completed.
Based on the priority rankings, what amenities would you like to see added to the park?
o Skate park – current skate parks are over utilized and overcrowded, a small skate park
would take up less space than a tennis court but accommodate many more people.
o Bridge/underpass so park can be accessed from West side of railroad tracks
Based on the priority rankings, what amenities would you like to modify or renovate?
o Skate park at safety center needs renovation
o Add Skate Park to Pine Park
o Bridge/underpass across railroad at Chestnut to access park and beach
o Community center
Additional Comments:
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PINE AVENUE COMMUNITY PARK MASTER PLAN - 25
Would you like to see changes to the current Master Plan or have it remain the same?
o Approx. the same
Based on the priority rankings, what amenities would you like to see added to the park?
o Botanical/ornamental garden – yes! Trees with seating and variable. Some mounding
rather than just flatness.
o Good lighting – water perishable plants with small areas of grass. Use of recycled water,
Based on the priority rankings, what amenities would you like to modify or renovate?
o Use of color with bougainvilleas and geraniums as they use little water
o Added playground equipment
Additional Comments:
o Thank you for your consideration
o No more sports fields, no community gardens
PINE AVENUE COMMUNITY PARK MASTER PLAN - 26
Would you like to see changes to the current Master Plan or have it remain the same?
o No changes
Based on the priority rankings, what amenities would you like to see added to the park?
o The rankings shown do not necessarily address the needs of the Community – parks is
very small and half is already taken up by playing fields
o Ornamental gardens with gazebo, small water park – roses, benches would be welcomed
and considered
Based on the priority rankings, what amenities would you like to modify or renovate?
o I would like to see a more passive green park – a place where residents can visit, sit, relax,
meditate, contemplate, family picnic areas
Additional Comments:
o Being the oldest part of Carlsbad and the beginnings of the city – more consideration
should be given to the history, culture and should have special attention with more
emphasis on the Hispanic history and culture of the area.
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POINSETTIA COMMUNITY PARK INDIVIDUAL RESPONSES
POINSETTIA COMMUNITY PARK MASTER PLAN - 1
Would you like to see changes to the current Master Plan or have it remain the same?
Based on the priority rankings, what amenities would you like to see added to the park?
o An adult obstacle course
o Dg paths
o Gymnasium with senior fitness, yoga, youth adult BB, dancing.
o Indoor soccer
Based on the priority rankings, what amenities would you like to modify or renovate?
o Fix tennis court with too much grade
Additional Comments:
POINSETTIA COMMUNITY PARK MASTER PLAN - 2
Would you like to see changes to the current Master Plan or have it remain the same?
o No to tennis pro shop (people buy these items online) use area for Pickleball
Based on the priority rankings, what amenities would you like to see added to the park?
o 16 dedicated permanent lighted Pickleball courts
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
POINSETTIA COMMUNITY PARK MASTER PLAN - 3
Would you like to see changes to the current Master Plan or have it remain the same?
o Generally remains the same
Based on the priority rankings, what amenities would you like to see added to the park?
o Add community garden
Based on the priority rankings, what amenities would you like to modify or renovate?
o Reuse indoor soccer area – 4c. Replace with community garden
Additional Comments:
POINSETTIA COMMUNITY PARK MASTER PLAN - 4
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes to plan
Based on the priority rankings, what amenities would you like to see added to the park?
o Outdoor dedicated Pickleball courts
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o No more tennis courts and community centers
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POINSETTIA COMMUNITY PARK MASTER PLAN - 5
Would you like to see changes to the current Master Plan or have it remain the same?
o Add Pickleball –outdoor (not on tennis court)
Based on the priority rankings, what amenities would you like to see added to the park?
o Add Pickleball
Based on the priority rankings, what amenities would you like to modify or renovate?
o Add Pickleball, remove stadium tennis court
Additional Comments:
o Seniors need some park space too!
POINSETTIA COMMUNITY PARK MASTER PLAN - 6
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
Based on the priority rankings, what amenities would you like to modify or renovate?
o Updated play structure equipment: swings, longer area etc. Update bathrooms
Additional Comments:
POINSETTIA COMMUNITY PARK MASTER PLAN - 7
Would you like to see changes to the current Master Plan or have it remain the same?
o Addition of Pickleball Courts
Based on the priority rankings, what amenities would you like to see added to the park?
o Pickleball Courts
Based on the priority rankings, what amenities would you like to modify or renovate?
o Addition of Pickleball courts
Additional Comments:
o Perhaps in lieu of stadium tennis, Pickleball courts could be added. Dual use of tennis
courts and Pickleball courts is not a good idea.
POINSETTIA COMMUNITY PARK MASTER PLAN - 8
Would you like to see changes to the current Master Plan or have it remain the same?
o Add Pickleball courts separate from tennis courts
Based on the priority rankings, what amenities would you like to see added to the park?
o Add Pickleball courts separate from tennis courts
Based on the priority rankings, what amenities would you like to modify or renovate?
o Add Pickleball courts separate from tennis courts
Additional Comments:
o Add Pickleball courts separate from tennis courts.
o More activities for seniors
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POINSETTIA COMMUNITY PARK MASTER PLAN - 9
Would you like to see changes to the current Master Plan or have it remain the same?
o Complete the tennis complex and the community bldg.
Based on the priority rankings, what amenities would you like to see added to the park?
o Tennis pro shop
Based on the priority rankings, what amenities would you like to modify or renovate?
o To have a tennis operation similar to other parks would be ideal
Additional Comments:
POINSETTIA COMMUNITY PARK MASTER PLAN - 10
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Complete arena soccer field
o Add picnic tables where proposed community center is positioned
o Add dog park instead of tennis pro shop, stadium seating
Based on the priority rankings, what amenities would you like to modify or renovate?
o See above
Additional Comments:
o Would love to see the synthetic field renovated – it’s definitely in need of an upgrade
when you compare the quality of Alga Norte and Aviara.
POINSETTIA COMMUNITY PARK MASTER PLAN - 11
Would you like to see changes to the current Master Plan or have it remain the same?
o Would like to see changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Would love to see dedicated Pickleball Court
Based on the priority rankings, what amenities would you like to modify or renovate?
o No community center and no stadium, pro shop tennis court, you could fit a number of
Pickleball courts in place of the above
Additional Comments:
o Pickleball is the most popular sport that is upcoming at the moment. I promise you it
would do very well!!
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POINSETTIA COMMUNITY PARK MASTER PLAN - 12
Would you like to see changes to the current Master Plan or have it remain the same?
o Would like to see changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Dedicated Pickleball courts.
o The tennis courts are rarely completely full.
o Instead of a tennis pro shop and stadium court, 16 Pickleball courts could be placed in
that space.
Based on the priority rankings, what amenities would you like to modify or renovate?
o Pickleball is growing at a rapid pace. Carlsbad is a great community and needs to keep up
with the growing demand.
Additional Comments:
o With 16 Pickleball courts (instead of 4 tennis courts), 64 people can use. With 4 tennis
courts, only 16 people can use.
POINSETTIA COMMUNITY PARK MASTER PLAN - 13
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Full service community center with classes for young children – karate, ballet etc.
o Dog park
o Covered Picnic Areas
Based on the priority rankings, what amenities would you like to modify or renovate?
o New updated play equipment with swings, play surface, shade
o Update bathrooms
Additional Comments:
POINSETTIA COMMUNITY PARK MASTER PLAN - 14
Would you like to see changes to the current Master Plan or have it remain the same?
o Some changes if supported by needs assessments and cost analysis
Based on the priority rankings, what amenities would you like to see added to the park?
o Sand volleyball courts! (Relatively cost-effective)
o Arena soccer
Based on the priority rankings, what amenities would you like to modify or renovate?
o No need for community center at Aviara and Poinsettia? Perhaps draft some plans, which
would allow for better input/decision. Don’t need additional tennis court?
Additional Comments:
o Improve quality of food at Alga Norte Concessions
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POINSETTIA COMMUNITY PARK MASTER PLAN - 15
Would you like to see changes to the current Master Plan or have it remain the same?
o Tennis complex and community building s/b completed
Based on the priority rankings, what amenities would you like to see added to the park?
o Indoor soccer can be altered (low interest in survey). Mainly the tennis court and pro
shop.
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o Tennis facility can only become an income producer for the city if the pro shop facility is
completed which makes a public/private operation possible
POINSETTIA COMMUNITY PARK MASTER PLAN - 16
Would you like to see changes to the current Master Plan or have it remain the same?
o Would like to see changes
Based on the priority rankings, what amenities would you like to see added to the park?
o Dedicated Pickleball courts. It is low on the priority rankings due to the mail-in surveys.
The sport is in a growth spurt, thus many residents are not familiar with Pickleball.
Carlsbad needs to be proactive and creative with new programming. Pickleball courts are
rapidly being built in our neighboring Orange County and throughout the U.S.
Based on the priority rankings, what amenities would you like to modify or renovate?
Additional Comments:
o Thank you!
POINSETTIA COMMUNITY PARK MASTER PLAN - 17
Would you like to see changes to the current Master Plan or have it remain the same?
o Changes to the master plan
Based on the priority rankings, what amenities would you like to see added to the park?
o 16 Pickleball dedicated tournament worthy courts
Based on the priority rankings, what amenities would you like to modify or renovate?
o No more tennis courts or pro shop. No community center. Ad 16 dedicated Pickleball
courts.
Additional Comments:
o A lot of the facility/amenity priorities have already been built; others can be combined or
held at other facilities. There are no Pickleball outdoor dedicated courts. We need them.
It is not a trend, but here to stay.
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POINSETTIA COMMUNITY PARK MASTER PLAN - 18
Would you like to see changes to the current Master Plan or have it remain the same?
o Minor changes to the current plan
Based on the priority rankings, what amenities would you like to see added to the park?
o Utilize existing open area(s) to put in Pickleball courts this can be accomplished by using
one or both of the currently open/underdeveloped plots. This could be an excellent
location for Carlsbad to enter into the arena of the fastest growing sport in America.
Based on the priority rankings, what amenities would you like to modify or renovate?
o Currently I see no need for a tennis center unless the city plans to profit from it. The use
of Poinsettia park as an off leash dog park seems to be redundant. Carlsbad has two such
facilities in the south part of the city in addition to numerous trails where dogs can meet
and socialize.
Additional Comments:
o Carlsbad has the ability to have the finest recreational facilities in CA. I feel it is a shame
we cannot stay in our city to enjoy the new sport that is available in Oceanside, San
Marcos and Castle Creek. Aside from this issue, thanks for the great facilities you have
created thus far.
POINSETTIA COMMUNITY PARK MASTER PLAN - 10
Would you like to see changes to the current Master Plan or have it remain the same?
o See changes
Based on the priority rankings, what amenities would you like to see added to the park?
o A community garden – they are an excellent and simple way to creat and educate for a
more sustainable community, they are great for intergenerational activities and there
remains demonstrated need with over 100 people on the waiting list for garden plots.
Based on the priority rankings, what amenities would you like to modify or renovate?
o I think Poinsettia should highlight its tennis facilities since they are already built.
Community centers might better be constructed for Aviara or Pine Park. A community
garden could go in the zone where a community center is currently planned.
Additional Comments:
o Every park should set aside some space for community gardening to serve the local
neighborhood need. Everyone should make an effort to have environmental education.
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APPENDIX C ONLINE SURVEY RESPONSES
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APPENDIX D PARTICIPATION TRENDS
NATIONAL PARTICIPATORY TRENDS ANALYSIS
Information released by Sports & Fitness Industry Association’s (SFIA) 2014 Study of Sports, Fitness, and
Leisure Participation reveals that the most popular sport and recreational activities include: fitness
walking, treadmill, running/jogging, free weights and bicycling. Most of these activities appeal to both
young and old alike, can be done in most environments, are enjoyed regardless of level of skill, and have
minimal economic barriers to entry. These popular activities also have appeal because of the social
aspect. For example, although fitness activities are mainly self-directed, people enjoy walking and biking
with other individuals because it can offer a degree of camaraderie.
Fitness walking has remained the most popular activity of the past decade by a large margin. Walking
participation during the latest year data was available (2013), reported over 117 million Americans had
walked for fitness at least once.
From a traditional team sport standpoint, basketball ranks highest among all sports, with nearly 24 million
people reportedly participating in 2013. Team sports that have experienced significant growth in
participation are rugby, lacrosse, field hockey, ice hockey, gymnastics, beach volleyball, and ultimate
Frisbee– all of which have experienced double digit growth over the last five years. Most recently, rugby,
field hockey, and lacrosse underwent the most rapid growth among team sports from 2012 to 2013.
In the past year, there has been a slight 0.4% decrease of “inactives” in America, from 80.4 million in 2012
to 80.2 million in 2013. According to the Physical Activity Council, an “inactive” is defined as an individual
that doesn’t take part in any “active” sport. Even more encouraging is that an estimated 33.9% of
Americans above the age of 6 are active to a healthy level, taking part in a high calorie burning activity
three or more times per week.
The Sports & Fitness Industry Association (SFIA) Sports, Fitness & Recreational Activities Topline
Participation Report 2014 was utilized to evaluate national sport and fitness participatory trends. SFIA is
the number one source for sport and fitness research. The study is based on online interviews carried out
in January and February of 2014 from more than 19,000 individuals and households.
NOTE: In 2012, the Sports & Fitness Industry Association (SFIA) came into existence after a two-year
strategic review and planning process with a refined mission statement-- “To Promote Sports and Fitness
Participation and Industry Vitality”. The SFIA was formerly known as the Sporting Goods Manufacturers
Association (SGMA).
NATIONAL TRENDS IN GENERAL SPORTS
Basketball, a game originating in the U.S., is actually the most participated in sport among the traditional
“bat and ball” sports with almost 24 million estimated participants. This popularity can be attributed to
the ability to compete with relatively small number of participants, the limited amount of equipment
needed to participate, and the limited space requirements necessary – the last of which make basketball
the only traditional sport that can be played at the majority of American dwellings as a drive-way pickup
game.
As seen in Figure 8, since 2008, squash and other niche sports like lacrosse and rugby have seen strong
growth. Squash has emerged as the overall fastest growing sport, as it has seen participation levels rise
by nearly 115% over the last five years. Based on survey findings from 2008-2013, rugby and lacrosse
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have also experienced significant growth, increasing by 80.9% and 66% respectively. Other sports with
notable growth in participation over the last five years were field hockey (31.4%), ice hockey (27.9%),
gymnastics (25.1%), and beach volleyball (18.5%). From 2012 to 2013, the fastest growing sports were
rugby (33.4%), field hockey (19.2%), lacrosse (12.8%), and squash (9.6%). During the last five years, the
sports that are most rapidly declining include wrestling (45.2% decrease), touch football (down 32%), and
slow pitch softball (28.9% decrease).
In terms of total participants, the most popular activities in the general sports category in 2013 include
basketball (23.7 million), tennis (17.7 million), baseball (13.3 million), outdoor soccer (12.7 million), and
slow pitch softball (6.9 million). Although three out of five of these sports have been declining in recent
years, the sheer number of participants demands the continued support of these activities.
2008 2009 2010 2011 2012 2013 12-13 11-13 10-13 09-13 08-13
Baseball 15,539 14,429 14,198 13,561 12,976 13,284 2.4% -2.0% -6.4% -7.9% -14.5%
Basketball 26,108 25,131 25,156 24,790 23,708 23,669 -0.2% -4.5% -5.9% -5.8% -9.3%
Cheerleading 3,192 3,070 3,134 3,049 3,244 3,235 -0.3% 6.1% 3.2% 5.4% 1.3%
Field Hockey 1,122 1,092 1,182 1,147 1,237 1,474 19.2% 28.5% 24.7% 35.0% 31.4%
Football, Flag 7,310 6,932 6,660 6,325 5,865 5,610 -4.3% -11.3% -15.8% -19.1% -23.3%
Football, Tackle 7,816 7,243 6,850 6,448 6,220 6,165 -0.9% -4.4% -10.0% -14.9% -21.1%
Football, Touch 10,493 9,726 8,663 7,684 7,295 7,140 -2.1% -7.1% -17.6% -26.6% -32.0%
Gymnastics 3,975 3,952 4,418 4,824 5,115 4,972 -2.8% 3.1% 12.5% 25.8% 25.1%
Ice Hockey 1,871 2,018 2,140 2,131 2,363 2,393 1.3% 12.3% 11.8% 18.6% 27.9%
Lacrosse 1,092 1,162 1,423 1,501 1,607 1,813 12.8% 20.8% 27.4% 56.0% 66.0%
Racquetball 4,611 4,784 4,603 4,357 4,070 3,824 -6.0% -12.2% -16.9% -20.1% -17.1%
Roller Hockey 1,569 1,427 1,374 1,237 1,367 1,298 -5.0% 4.9% -5.5% -9.0% -17.3%
Rugby 654 720 940 850 887 1,183 33.4% 39.2% 25.9% 64.3% 80.9%
Soccer (Indoor)4,487 4,825 4,920 4,631 4,617 4,803 4.0% 3.7% -2.4% -0.5% 7.0%
Soccer (Outdoor)13,996 13,957 13,883 13,667 12,944 12,726 -1.7% -6.9% -8.3% -8.8% -9.1%
Softball (Fast Pitch)2,331 2,476 2,513 2,400 2,624 2,498 -4.8% 4.1% -0.6% 0.9% 7.2%
Softball (Slow Pitch)9,660 9,180 8,477 7,809 7,411 6,868 -7.3% -12.1% -19.0% -25.2% -28.9%
Squash 659 796 1,031 1,112 1,290 1,414 9.6% 27.2% 37.1% 77.6% 114.6%
Tennis 17,749 18,546 18,719 17,772 17,020 17,678 3.9% -0.5% -5.6% -4.7% -0.4%
Track and Field 4,604 4,480 4,383 4,341 4,257 4,071 -4.4% -6.2% -7.1% -9.1% -11.6%
Ultimate Frisbee 4,459 4,636 4,571 4,868 5,131 5,077 -1.1% 4.3% 11.1% 9.5% 13.9%
Volleyball (Court)7,588 7,737 7,315 6,662 6,384 6,433 0.8% -3.4% -12.1% -16.9% -15.2%
Volleyball (Sand/Beach) 4,025 4,324 4,752 4,451 4,505 4,769 5.9% 7.1% 0.4% 10.3% 18.5%
Wrestling 3,335 3,170 2,536 1,971 1,922 1,829 -4.8% -7.2% -27.9% -42.3% -45.2%
Legend:Large Increase
(greater than 25%)
Moderate Increase
(0% to 25%)
Moderate Decrease
(0% to -25%)
Large Decrease
(less than -25%)
National Participatory Trends - General Sports
NOTE: Participation figures are in 000's for the US population ages 6 and over
Participation Levels % ChangeActivity
Figure 8 - General Sport Participatory Trends
City of Carlsbad
114
NATIONAL TRENDS IN AQUATIC ACTIVITY
Swimming is unquestionably a lifetime sport. Swimming activities have remained very popular among
Americans, and both competition and fitness swimming have witnessed an increase in participation
recently. Fitness swimming is the absolute leader in multigenerational appeal with over 26 million
reported participants in 2013, a 13.5% increase from the previous year (Figure 9). NOTE: In 2011,
recreational swimming was broken into competition and fitness categories in order to better identify key
trends.
Aquatic Exercise has a strong participation base, but has recently experienced a downward trend. Aquatic
exercise has paved the way for a less stressful form of physical activity, allowing similar gains and benefits
to land based exercise, including aerobic fitness, resistance training, flexibility, and better balance.
Doctors have begun recommending aquatic exercise for injury rehabilitation, mature patients, and
patients with bone or joint problems due to the significant reduction of stress placed on weight-bearing
joints, bones, muscles, and also the affect that the pressure of the water assists in reducing swelling of
injuries.
2008 2009 2010 2011 2012 2013 12-13 11-13 10-13 09-13 08-13
Aquatic Exercise 9,512 8,965 8,947 9,042 9,177 8,483 -7.6% -6.2% -5.2% -5.4% -10.8%
Swimming (Competition)N/A N/A N/A 2,363 2,502 2,638 5.4% 11.6% N/A N/A N/A
Swimming (Fitness)N/A N/A N/A 21,517 23,216 26,354 13.5% 22.5% N/A N/A N/A
Legend:Large Increase
(greater than 25%)
Moderate Increase
(0% to 25%)
Moderate Decrease
(0% to -25%)
Large Decrease
(less than -25%)
National Participatory Trends - Aquatics
Activity Participation Levels % Change
NOTE: Participation figures are in 000's for the US population ages 6 and over
Figure 9 - Aquatic Participatory Trends
Park Master Plan Updates | DRAFT Report
115
NATIONAL TRENDS IN GENERAL FITNESS
National participatory trends in general fitness have experienced some strong growth in recent years.
Many of these activities have become popular due to an increased interest among people to improve their
health by engaging in an active lifestyle. These activities also have very few barriers to entry, which
provides a variety of activities that are relatively inexpensive to participate in and can be performed by
nearly anyone with no time restrictions.
The most popular fitness activity by far is fitness walking, which had over 117 million participants in 2013,
which was a 2.9% increase from the previous year. Other leading fitness activities based on number of
participants include running/jogging (over 54 million), treadmill (48.1 million), and hand free weights (43.2
million), and weight/resistant machines (36.3 million).
Over the last five years, the activities that are growing most rapidly are high impact aerobics (up 47.1%),
yoga (up 36.9%), running/jogging (up 31.9%), cardio kickboxing (28.7% increase), and group stationary
cycling (up 27.8%). Most recently, from 2012-2013, the largest gains in participation were in boxing for
fitness (8.7% increase), Tai Chi (up 8.3%), and high impact aerobics (up 7.1%). See Figure 10.
2008 2009 2010 2011 2012 2013 12-13 11-13 10-13 09-13 08-13
Aerobics (High Impact)11,780 12,771 14,567 15,755 16,178 17,323 7.1% 10.0% 18.9% 35.6% 47.1%
Aerobics (Low Impact)23,283 24,927 26,431 25,950 25,707 25,033 -2.6% -3.5% -5.3% 0.4% 7.5%
Aerobics (Step)9,423 10,551 11,034 10,273 9,577 8,961 -6.4% -12.8% -18.8% -15.1% -4.9%
Boxing for Fitness N/A N/A 4,788 4,631 4,831 5,251 8.7% 13.4% 9.7% N/A N/A
Calisthenics 8,888 9,127 9,097 8,787 9,356 9,356 0.0% 6.5% 2.8% 2.5% 5.3%
Cross-Training N/A N/A N/A 7,706 7,496 6,911 -7.8% -10.3% N/A N/A N/A
Cardio Kickboxing 4,905 5,500 6,287 6,488 6,725 6,311 -6.2% -2.7% 0.4% 14.7% 28.7%
Elliptical Motion Trainer 24,435 25,903 27,319 29,734 28,560 27,119 -5.0% -8.8% -0.7% 4.7% 11.0%
Fitness Walking 110,204 110,882 112,082 112,715 114,029 117,351 2.9% 4.1% 4.7% 5.8% 6.5%
Free Weights (Barbells)25,821 26,595 27,194 27,056 26,688 25,641 -3.9% -5.2% -5.7% -3.6% -0.7%
Free Weights (Dumbells)N/A N/A N/A N/A N/A 32,309 N/A N/A N/A N/A N/A
Free Weights (Hand Weights) N/A N/A N/A N/A N/A 43,164 N/A N/A N/A N/A N/A
Martial Arts 6,818 6,643 6,002 5,037 5,075 5,314 4.7% 5.5% -11.5% -20.0% -22.1%
Pilates Training 9,039 8,770 8,404 8,507 8,519 8,069 -5.3% -5.1% -4.0% -8.0% -10.7%
Running/Jogging 41,097 42,511 46,650 50,061 51,450 54,188 5.3% 8.2% 16.2% 27.5% 31.9%
Stair Climbing Machine 13,863 13,653 13,269 13,409 12,979 12,642 -2.6% -5.7% -4.7% -7.4% -8.8%
Stationary Cycling (Group)6,504 6,762 7,854 8,738 8,477 8,309 -2.0% -4.9% 5.8% 22.9% 27.8%
Stationary Cycling (Recumbent) 11,104 11,299 11,459 11,933 11,649 11,159 -4.2% -6.5% -2.6% -1.2% 0.5%
Stationary Cycling (Upright) 24,918 24,916 24,578 24,409 24,338 24,088 -1.0% -1.3% -2.0% -3.3% -3.3%
Stretching 36,235 36,299 35,720 34,687 35,873 36,202 0.9% 4.4% 1.3% -0.3% -0.1%
Tai Chi 3,424 3,315 3,193 2,975 3,203 3,469 8.3% 16.6% 8.6% 4.6% 1.3%
Treadmill 49,722 50,395 52,275 53,260 50,839 48,166 -5.3% -9.6% -7.9% -4.4% -3.1%
Weight/Resistant Machines 38,844 39,075 39,185 39,548 38,999 36,267 -7.0% -8.3% -7.4% -7.2% -6.6%
Yoga 17,758 18,934 20,998 22,107 23,253 24,310 4.5% 10.0% 15.8% 28.4% 36.9%
National Participatory Trends - General Fitness
Activity Participation Levels % Change
NOTE: Participation figures are in 000's for the US population ages 6 and over
Legend:Large Increase
(greater than 25%)
Moderate Increase
(0% to 25%)
Moderate Decrease
(0% to -25%)
Large Decrease
(less than -25%)
Figure 10 - General Fitness Participatory Trends
City of Carlsbad
116
NATIONAL TRENDS IN GENERAL RECREATION
Results from the SFIA’s Topline Participation Report demonstrate increased popularity among Americans
in numerous general recreation activities. Much like the general fitness activities, these activities
encourage an active lifestyle, can be performed individually or with a group, and are not limited by time
restraints. In 2013, the most popular activities in the general recreation category include road bicycling
(over 40 million participants), freshwater fishing (nearly 38 million participants), and day hiking (over 34
million participants).
From 2008-2013, general recreation activities that have undergone very rapid growth are adventure
racing (up 159%), non-traditional/off-road triathlons (up 156%), traditional/road triathlons (up 139.9%),
and trail running (up 49.7%). In-line roller skating, horseback riding, and skateboarding have all seen a
substantial drop in participation, decreasing by 40%, 29.4%, and 21.8% respectively over the last five
years. See Figure 11.
2008 2009 2010 2011 2012 2013 12-13 11-13 10-13 09-13 08-13
Adventure Racing 809 1,005 1,214 1,202 1,618 2,095 29.5% 74.3% 72.6% 108.5% 159.0%
Archery 6,180 6,368 6,323 6,471 7,173 7,647 6.6% 18.2% 20.9% 20.1% 23.7%
Bicycling (Mountain)7,242 7,367 7,152 6,989 7,265 8,542 17.6% 22.2% 19.4% 15.9% 18.0%
Bicycling (Road)38,527 39,127 39,730 39,834 39,790 40,888 2.8% 2.6% 2.9% 4.5% 6.1%
Bicycling (BMX) 1,896 1,858 2,090 1,958 1,861 2,168 16.5% 10.7% 3.7% 16.7% 14.3%
Camping (Recreational Vehicle)16,343 16,977 16,651 16,282 15,903 14,556 -8.5% -10.6% -12.6% -14.3% -10.9%
Camping (Within 1/4 Mile of Vehicle/Home) 32,531 34,012 32,667 31,961 31,454 29,269 -6.9% -8.4% -10.4% -13.9% -10.0%
Climbing (Sport/Indoor/Boulder)4,642 4,541 4,542 4,445 4,355 4,745 9.0% 6.7% 4.5% 4.5% 2.2%
Climbing (Traditional/Ice/Mountaineering) 2,175 2,062 2,017 1,904 2,189 2,319 5.9% 21.8% 15.0% 12.5% 6.6%
Fishing (Fly)5,849 5,755 5,523 5,581 5,848 5,878 0.5% 5.3% 6.4% 2.1% 0.5%
Fishing (Freshwater)42,095 40,646 39,911 38,864 39,002 37,796 -3.1% -2.7% -5.3% -7.0% -10.2%
Fishing (Saltwater)14,121 13,054 12,056 11,896 12,000 11,790 -1.8% -0.9% -2.2% -9.7% -16.5%
Golf 28,571 27,103 26,122 25,682 25,280 24,720 -2.2% -3.7% -5.4% -8.8% -13.5%
Hiking (Day) 31,238 32,542 32,534 33,494 34,519 34,378 -0.4% 2.6% 5.7% 5.6% 10.1%
Horseback Riding 11,457 10,286 9,782 9,335 8,423 8,089 -4.0% -13.3% -17.3% -21.4% -29.4%
Hunting (Bow)3,770 3,974 4,067 4,271 4,354 4,079 -6.3% -4.5% 0.3% 2.6% 8.2%
Hunting (Handgun)2,734 2,575 2,493 2,690 3,112 3,198 2.8% 18.9% 28.3% 24.2% 17.0%
Hunting (Rifle)10,490 10,729 10,632 10,479 10,485 9,792 -6.6% -6.6% -7.9% -8.7% -6.7%
Hunting (Shotgun)8,638 8,611 8,276 8,370 8,426 7,894 -6.3% -5.7% -4.6% -8.3% -8.6%
Roller Skating, In-Line 10,211 8,942 8,128 7,451 6,647 6,129 -7.8% -17.7% -24.6% -31.5% -40.0%
Shooting (Sport Clays)4,199 4,232 4,291 4,296 4,544 4,479 -1.4% 4.3% 4.4% 5.8% 6.7%
Shooting (Trap/Skeet)3,523 3,519 3,489 3,453 3,591 3,784 5.4% 9.6% 8.5% 7.5% 7.4%
Skateboarding 8,118 7,580 7,080 6,318 6,227 6,350 2.0% 0.5% -10.3% -16.2% -21.8%
Target Shooting (Handgun)12,551 12,919 12,485 13,638 15,418 14,370 -6.8% 5.4% 15.1% 11.2% 14.5%
Target Shooting (Rifle)12,769 12,916 12,637 13,032 13,853 13,023 -6.0% -0.1% 3.1% 0.8% 2.0%
Trail Running 4,537 4,845 4,985 5,373 5,806 6,792 17.0% 26.4% 36.2% 40.2% 49.7%
Triathlon (Non-Traditional/Off Road)543 634 798 819 1,075 1,390 29.3% 69.7% 74.2% 119.2% 156.0%
Triathlon (Traditional/Road)943 1,148 1,593 1,686 1,789 2,262 26.4% 34.2% 42.0% 97.0% 139.9%
Legend:Large Increase
(greater than 25%)
Moderate Increase
(0% to 25%)
Moderate Decrease
(0% to -25%)
Large Decrease
(less than -25%)
National Participatory Trends - General Recreation
Activity Participation Levels % Change
NOTE: Participation figures are in 000's for the US population ages 6 and over
Figure 11 - General Recreation Participatory Trends
Park Master Plan Updates | DRAFT Report
117
LOCAL SPORT AND MARKET POTENTIAL
The following charts show sport and leisure market potential data from ESRI. A Market Potential Index
(MPI) measures the probable demand for a product or service in the City of Carlsbad. The MPI shows the
likelihood that an adult resident of the target area will participate in certain activities when compared to
the U.S. National average. The National average is 100 therefore numbers below 100 would represent a
lower than average participation rate and numbers above 100 would represent higher than average
participation rate. The city is compared to the national average in four (4) categories – general sports by
activity, fitness by activity, outdoor activity, and money spent on miscellaneous recreation. The City of
Carlsbad shows high market potential index numbers for all categories.
As seen in the tables below, the following sport and leisure trends are most prevalent for residents within
the City of Carlsbad. Cells highlighted in yellow indicate the top three scoring activities based on the
purchasing preferences of residents.
GENERAL SPORTS MARKET POTENTIAL
FITNESS MARKET POTENTIAL
Participatory Trends; by Activity -
General Sports City of Carlsbad (MPI)
Participated in Baseball 98
Participated in Basketball 98
Participated in Football 86
Participated in Golf 126
Participated in Soccer 126
Participated in Softball 106
Participated in Tennis 147
Participated in Volleyball 98
Participatory Trends; by Activity -
Fitness City of Carlsbad (MPI)
Participated in Aerobics 133
Jogging/ Running 147
Participated in Martial Arts 107
Participated in Pilates 139
Participated in Swimming 130
Participated in Walking for Exercise 127
Participated in Weight Lifting 141
Participated in Yoga 162
City of Carlsbad
118
OUTDOOR ACTIVITY MARKET POTENTIAL
MONEY SPENT ON MISCELLANEOUS RECREATION
Participatory Trends; by Activity -
Outdoor Activity City of Carlsbad (MPI)
Participated in Archery 62
Participated in Backpacking/Hiking 144
Participated in Bicycling (mountain)135
Participated in Bicycling (road)134
Participated in Boating (power)104
Participated in Canoeing/Kayaking 130
Participated in Fishing (fresh water)74
Participated in Fishing (salt water)107
Participated in Horseback Riding 105
Participatory Trends; by Activity - Money Spent on
Miscellaneous Recreation City of Carlsbad (MPI)
Spent on High End Sports/Recreation Equipment <$250 97
Spent on High End Sports/Recreation Equipment >$250 123
Attend sports event: baseball game 129
Attend sports event: basketball game (college)109
Attend sports event: basketball game (pro)120
Attend sports event: football game (college)105
Attend sports event: football-Monday night game (pro)97
Attend sports event: football-weekend game (pro)117
Attend sports event: golf tournament 113
Attend sports event: ice hockey game 117
Attend sports event: soccer game 111
Attend sports event: tennis match 117
Visited a theme park in last 12 months 118
Visited Disney World (FL)/12 mo: Magic Kingdom 111
Visited any Sea World in last 12 months 117
Visited any Six Flags in last 12 months 112
Went to zoo in last 12 months 117
PARKS & RECREATION DEPARTMENT
MASTER PLAN UPDATES FOR
AVIARA, PINE AVENUE AND
POINSETTIA COMMUNITY PARKS
Agenda
2013 Needs Assessment Summary
Parks Master Plan Update Process
Key Findings
Original Plans
Proposed Design Plans
Cost Estimate
Next Steps
Recommended Action
Facility / Amenity Priority Rankings
Carlsbad
Facility/Amenity Priority Rankings
Overall
Ranking
Family picnic areas - covered and uncovered 1
Outdoor swimming pools 2
Botanical or ornamental gardens 3
Community gardens 4
Off-leash dog parks 5
Amphitheater 6
Playground Equipment 7
Dining / retail 8
Senior center (age 50+)9
Youth multi-purpose fields 10
Multi-generational community center 11
Disc golf course 12
Adult multi-purpose fields 13
Adventure facility (rock wall, ropes course)14
Tennis courts 15
Conference / trade shows / training centers 16
Concessions 17
Skateboard parks 18
Teen center 19
Arena / speed soccer 20
Outdoor basketball courts 21
Synthetic turf fields 22
Outdoor pickleball courts 23
BMX park 24
Radio controlled aircraft fields 25
Program Priority Rankings
Carlsbad
Program Priority Rankings
Overall
Ranking
Adult fitness and wellness programs 1
Culinary arts (cooking, baking, etc.)2
Aquatics programming (swim lessons,
recreation/lap swim, competitive training, etc.)3
Adult sports programs 4
Cultural arts programs 5
City sponsored special events 6
Dancing 7
Outdoor skills / adventure programs 8
Youth sports programs 9
Senior programs 10
Dog training 11
Tennis programs 12
Environmental education programs 13
Youth summer camp programs 14
Youth fitness and wellness programs 15
Preschool programs 16
Teen programs 17
Unstructured indoor play 18
Before and after school programs 19
Martial arts programs 20
Gymnastics and tumbling programs 21
Programs for individuals with disabilities 22
Full service party planning 23
Community Input Summary
Aug 2014 –Launched www.carlsbadparksplan.com
Aug. 27: Individual Master Plan Stakeholder and
Community Input Meetings for
Aviara Community Park
Poinsettia Community Park
Sep. 3: Individual Master Plan Stakeholder Meetings and
Community Input for
Pine Avenue Community Park
Online Survey with more than 600 responses
Your Parks Input
www.carlsbadparksplan.com
Almost 100 website responses -number in parenthesis is the total responses received in each category:
Bike (BMX) park (40)
Pickleball (14)
Community Garden (13)
Playgrounds (7)
Tennis courts (5)
Passive recreation (places to gather)(3)
Dog park (3)
Community center (2)
Athletic fields (1)
Campgrounds (1)
Skateboard park (1)
Walking paths (1)
Summary of Online Survey Responses
1. 634 Total Responses.
2. Approximately 75%of respondents were residents of the City of Carlsbad.
3. Aviara Community Park preferred amenity action.
a. Overall:50% split on whether to keep or replace existing community center.
b. Residents Only: Slightly higher preference (55%) to keep existing community center.
4. Pine Avenue Community Park preferred amenity actions.
a. Overall: 70% would like to keep existing community center.
b. Residents Only: 71% would like to keep existing community center.
c.Overall: 52% would like to keep the botanical / ornamental garden.
d. Residents Only: 53% would like to keep the botanical / ornamental garden.
Online Survey Summary
Summary of Online Survey Responses
1. 634 Total Responses.
2. Approximately 75%of respondents were residents of the City of Carlsbad.
3. Poinsettia Community Park preferred amenity actions.
a. Overall:75% would like to keep existing community center.
b. Residents Only: 76% would like to keep existing community center.
c.Overall:62% would like to keep existing arena soccer complex.
d. Residents Only: 62% would like to keep existing arena soccer complex.
e.Overall:58% would like the tennis stadium court and pro shop to be replaced.
f. Residents Only: 55% would like the tennis stadium court and pro shop to be replaced.
Online Survey Summary
Aviara Community Park
Original Design Elements
Balance of active and passive use
Community center with meeting rooms, a large
multifunction space and banquet facilities
Integrate public art
No gymnasium proposed
Warm, inviting community friendly architecture
The community building is the one element yet
to be realized from the plan
Aviara Community Park
Proposed Design Elements
Large passive outdoor community gathering space
Family picnic areas
Small amphitheater
Landscaped areas
Walkways
Decorative seat walls / fire pit(s)
Small community room, a warming kitchen and food and beverage service.
Amenities chosen to best leverage the location’s
beautiful views and vistas for broad community and
family use
Pine Avenue Community Park
Original Design Elements
Originally planned in 2002; revised in 2010 and 2011
Balance of active and passive use
Design to reflect community needs
Community center / gymnasium with offices, teen
room, fitness and activity room
Skate park, picnic and open play areas
Community garden and ½ court basketball
The community center and an ornamental garden
space are the remaining elements yet to be realized.
Pine Avenue Community Park
Proposed Design Elements
Expand on original community center concept to have
two story, multiuse / multigenerational facility
Indoor recreational space
Teen and fitness space
Activity center
Lounge / offices / storage
Outdoor rooftop sport court space
Landscaped botanical/ornamental garden
Raised bed community garden similar to Calavera Schoolhouse Community
Garden
Fountain
Walkways / seating
Decorative elements and community gathering areas
Poinsettia Community Park
Original Design Elements
1992 Master Plan
Balance active, organized use with non-programmed
passive use
Serve as a public recreation amenity for the
community
The remaining elements yet to be realized include a
tennis clubhouse, a tournament court, warm up wall,
community center/gymnasium, playground and an
enclosed soccer arena.
Poinsettia Community Park
Proposed Design Elements
Expanded multiuse, multigenerational community
recreation center
Located at park entrance to create a true signature facility and a sense of
destination
Expand proposed multiuse sports arena
Soccer, futsal, field hockey and lacrosse among others
Co-locate two separate playground areas (existing plus
one new) into one
Customized playground equipment for children ages 2-5 years and 5-12 years
Off leash dog park in underutilized portion of the park
Separate fenced in areas for large and small dogs
Cost Estimates
SUMMARY
PINE AVENUE PARK $7,357,122
COMMUNITY CENTER 6,057,938$
GARDEN AREAS 1,299,184$
AVIARA COMMUNITY PARK $1,757,286
TURF AMPHITHEATER & PICNIC AREAS 1,757,286$
POINSETTIA COMMUNITY PARK $2,139,814
MULTI-GENERATIONAL CENTER TBD (Cost per sf to be developed
after the Feasbility Study)
MULTI-USE ARENA 1,128,739$
DOG PARK 513,642$
PLAYGROUND 497,433$
TOTAL $11,254,221
Facility / Amenity Addition Park Location Priority Ranking Served
Family picnic areas Aviara and Poinsettia Community Parks #1
Botanical or ornamental gardens Pine Avenue Community Park #3
Community gardens Pine Avenue Community Park #4
Off leash dog parks Poinsettia Community Park #5
Amphitheater Aviara Avenue Community Park #6
Playground equipment Poinsettia Community Park #7
Dining/retail Aviara Community Park #8
Youth multipurpose fields Poinsettia Community Park #10
Multigenerational Community
Center –Big Idea #1
Poinsettia Community Park #11
Adult multipurpose fields Poinsettia Community Park #13
Concessions Aviara Community Park #17
Teen center Pine Avenue Community Park #19
Arena/speed soccer Poinsettia Community Park #20
Outdoor basketball Pine Avenue and Poinsettia Community Parks #21
Synthetic turf fields Poinsettia Community Park #22
Next Steps
Pursue proposals for a feasibility study and business
plan for a multiuse, multigenerational community
center at Poinsettia Community Park (Big Idea #1).
Philosophically,
programming and partnership to drive facility design
Next Steps
Acquire project management support to oversee and
implement all phases of the park development
projects called out in the master plan updates (with
the exception of the community center at Poinsettia
Community Park) -from the request for proposals
process, to the development of refined concept plans
and construction documents, to the actual
construction activity.
Next Steps
Convert two existing tennis courts at Laguna Riviera
Park for dedicated pickleball use in 2015.
Recommended Action
Approve updated master plans for Aviara, Pine
Avenue, and Poinsettia Community Parks, and
direct staff to pursue proposals for a feasibility
study and business plan for a multiuse,
multigenerational community center at
Poinsettia Community Park, acquire project
management support to oversee and implement
all phases of the updated master plans, and
convert two existing tennis courts at Laguna
Riviera Park for dedicated pickleball use.