HomeMy WebLinkAbout2006-05-15; Parks & Recreation Commission; 506-4; Recommended Fee Increases and New FeesAB#
PARKS & RECREATION COMMISSION - AGENDA BILL
506-4
MTG. DATE: (05/15/06
STAFF:SPICKARD/
ELLIOTT
TITLE:
RECREATION DEPARTMENTS RECOMMENDED
FEE INCREASES AND PROPOSED NEW FEES
FOR FY 2006-07
D INFO
CO ACTION
RECOMMENDED ACTION:
I
o
(75
OO
Approve staff's proposed fee changes and forward recommendations to the City Council in
association with the budget review process.
ITEM EXPLANATION:
Annually the Recreation Department reviews their fees in an effort to remain competitive in the
market place and to continue to strive to achieve our self sustaining goal of 60%. Neighboring
municipalities of Encinitas, Oceanside, San Marcos, Vista and Escondido are surveyed, as are
other competitors such as the Boys & Girls Clubs and the YMCA.
The proposed increases are identified and summarized below. Detailed explanation of the
proposed increases is discussed further in Exhibit 1.
1. Aquatics: Staff recommends raising the per lane per hour lane fee from $5 to $6 per
hour/lane for schools and non profit users. In addition, staff recommends that all for
profit/commercial users be charged the $10 per hour/lane fee previously established.
Total increase to Aquatic revenue accounts is estimated as $21,500.
2. Athletic Field Lights: All user groups, except resident not-for-profit organizations
(classification "B"), pay the full cost of lights or higher depending on the Classification. In
2004, Classification "B" users were required to pay $5 per hour to support a portion of the
costs for lighting the fields at night. The average cost for the City to light a field in 2004
was $8.63 per hour/field. In 2006 the average cost to light a field is $11.32 per hour/field,
a 23% increase. Staff recommends an increase of $1 per hour/field for Classification "B"
users. This discounted rate is below the market average of $10.13 per hour/field of
neighboring communities surveyed. The estimated increase will be approximately
$10,000 to support the costs of lighting the fields in the evening.
3. Non Resident Fee: Staff is recommending that the Non Resident Fee for classes and
trips be increased from $5 to $10. This fee has not been raised in several years and is in
line with the market survey results. The anticipated increase in revenue is approximately
$15,000 per year.
4. Security Deposit: Based on the City Attorney's advice, staff is recommending that a
Security Deposit fee be established. This new fee would be $50 per rental and will be
applied to the total cost of the rental. There is no anticipated revenue increase with the
institution of this fee.
5. Facility Rental Fees:
Harding Auditorium and Recreation Hall - Staff is recommending that Classification "C" be
increased from $20 to $25/hr. Classification "D" be increased from $45 to $50/hr.
Classification "F" increased from $75 to $85/hr.
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Staqecoach/Calavera Hills Community Centers Activity Rooms - Staff is recommending
that Classification "D" be increased from $25 to $35/hr. and Classification "F" be increased
from $60 to $65/hr.
Staqecoach/Calavera Hills Community Centers Gymnasiums - Staff recommends an
increase in Classification "F" from $100 to $$105/hr.
Staqecoach/Calavera Hills Community Centers Multipurpose Room - Staff recommends an
increase in Classification "F" from $40 to $45/hr.
Senior Center Auditorium - Staff recommends an increase in Classification "F" from $85 to
$95/hr.
This increase in Facility Rental Fees is anticipated to generate approximately $10,400 in
additional revenue.
6. Uncovered Picnic Rental Fees: This category of rentals will now also include Pine Ave.,
Hidden Canyon, and Cannon Parks as well as Poinsettia, Magee, La Costa Canyon, and
Laguna Riviera.
Staff recommends that all Classifications receive an increase in rental rates for groups up to
100 in attendance. Classification "B" from $4 to $6/hr. Classification "C" from $8 to $10/hr.
Classification "D" from $9 to $12/hr. Classification "E" $12 to $17/hr. Classification "F" from
$18to$27/hr.
Staff recommends that for groups over 100 in attendance in Classification "B" be increased
from $6 to $8/hr. Classifications "C" increase from $9 to $11/hr.
This increase in uncovered picnic rental fees will generate approximately $3,100 in additional
revenue.
7. Covered Picnic/Park Rental Fees: This category of rentals includes Stagecoach,
Calavera Hills, Aviara, Holiday and the Pine Amphitheater.
Staff recommends that all Classifications receive an increase in rental rates for groups up to
100 in attendance. Classification "B" increased from $4 to $8/hr. Classification "C" from
$10 to $14/hr. Classification "D" from $15 to $18/hr. Classification "E" from $19 to $24/hr.
Classification "F" $29 to $38/hr.
Staff recommends that for groups of attendance over 100 that Classification "B" increased
from$6to$12/hr.
This increase in covered picnic /park rental fees will generate approximately $8,500 in revenue.
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8. Leo Carrillo Ranch Historic Park: Staff recommends that rental fees for all
Classifications to utilize the Cabana & Pool as well as the Patio area be increased. Rental
fees at Carrillo Ranch are based on full day rental, rentals less than 5 hours are charged
half of the daily rental fee.
Cabana & Pool Area - Rentals in Classification "B" increased from $500 to $525.
Classification "C" from $600 to $630. Classification "D" $700 to $735. Classification "E"
$850 to $895. Classification "F" $1,000 to $1,050.
Patio Area - Rentals in Classification "B" increase from $200 to $210. Classification "C"
from $300 to $315. Classification "D" from $400 to $420. Classification "E" $500 to $525.
Classification "F" from $600 to $630.
The increase in revenue for Leo Carrillo Ranch Historic Park rentals will generate
approximately $3,000 in additional revenue.
9. Aviara Park Trailer Meeting Room: With the opening of Aviara Park it is necessary to
institute a new fee structure for the rental of the Aviara Trailer Meeting Room. Staff
recommends that there be no charge for Classification "B" users, as is the case with
meeting rooms at all other Community Centers. Classification "C charges $10/hr.
Classification "D" $15/hr. Classification "E" $20/hr. Classification "F" $25/hr.
The establishment of this fee is anticipated to generate $500 in revenue.
FISCAL IMPACT:
It is anticipated that these recommended fee increases will generate an estimated revenue of
$72,000 for the Recreation Department.
Aquatics $21,500
Athletic Field Lights 10,000
Non-resident Fee 15,000
Facility Rentals 10,400
Uncovered Picnic 3,100
Covered Picnic 8,500
Leo Carrillo Ranch 3,000
Aviara Meeting Room 500
TOTAL $72,000
EXHIBITS:
1. Memo to Recreation Director May 3, 2006 "Recommended Fee Changes 06-07"
May 3,2006
TO: RECREATION DIRECTOR
FROM: Recreation Services Manager
RECOMMENDED FEE CHANGES 06-07
BACKGROUND
Annually staff reviews the fee's charged for Recreation programs, facilities, and services. The
goal hi reviewing fees is to make certain that Carlsbad is charging fees within the market range
of surrounding municipalities and organizations providing similar services and programs.
Additionally, self sustaining goals have been set for the Recreation Department (45% for
Aquatics, 60% other Recreation programs/services). The ability to achieve these self sustaining
goals set for the Department is also considered when developing fees.
Once the fees are approved by you and endorsed by the Recreation Commission, recommended
fee changes are then forwarded to the Finance Department for inclusion hi the budget process for
final approval by the City Council.
No increases are recommended for services and programs that are at or above the "average" of
those organizations surveyed.
This year staff is recommending fee changes in several areas:
AQUATICS
Staff recommends the following fee increases for Aquatics per lane, per hour usage:
Current Fee: Recommended Fee:
Schools and non-profit organizations $5 $6
The market average for profit/commercial pool users is $9.98 per lane/hour. Carlsbad presently
charges $10 per lane/hour to for profit/commercial users. Staff is recommending no increase to
that fee at this tune. However, staff is recommending that all for profit/commercial groups pay
the designated fee of $10 per lane/hour. North Coast Aquatics will see a rate increase from the
non profit rate of $5 per lane/hour to $10 per hour since they are a profit/commercial
organization.
The impact would be:
Schools Non-profit Commercial
$5,624 $2,350 $13,570
These recommended fee changes will increase pool revenue by approximately $21,500 annually.
EXHIBIT 1
ATHLETIC FIELD LIGHT FEES
Staff is recommending an increased light fee of $1 per hour for non profit organizations.
Current Fee: Recommended Fee:
Resident not-for-profit organizations $5 $6
Athletic Field Light Fees were established in June 2004 with an implementation date of January
2005. This was due to the consideration that Teams had already begun their season at that time.
Staff recommended that the light fees for the resident not-for-profit organizations (classification
B and C) be charged at 50% of the actual costs. In 2004 the average cost from San Diego Gas
and Electric was $8.63 per hour per field.
Current surveys of neighboring cities have shown that the average charge for lights is
$10.13/hour.
An analysis of the current charges for lights from San Diego Gas and Electric indicates that the
average charge has risen to $11.32 per field/hour, a 23% increase. Fifty percent (50%) of that
hourly fee is $5.57.
This recommended increase will bring an approximate additional $10,000 to support field
lighting costs.
NON-RESIDENT FEE
Staff recommends the following fee increase for non-resident users:
Current Fee: Recommended Fee:
Non-resident fee $5 $10
In a recent survey staff identified only two cities in north San Diego County (Encinitas and
Vista) as charging a fee to non residents enrolled in their programs. Encinitas generally charges
a $10 non resident fee and Vista has a range of approximately $5 - $13 for non residents
depending on the program and its popularity.
This increase in the non resident fee will generate approximately $15,000 in additional revenue.
SECURITY DEPOSIT
Staff recommends that a new security fee be established. Previously, if a renter did not cancel
their room reservation in the time outlined in Policy 28 (Facility Use Regulations) staff would
deduct $50 from the damage/cleaning deposit collected at the time the renter submitted their
Facility Use Application. The City Attorneys office has advised us that we can not hold any part
of a damage/cleaning deposit for an event that hasn't taken place. Staff recommends a $50
security deposit be required at the time of application submittal and 100% of the Security
Deposit will be applied to the total rental cost.
No fiscal impact with this new fee.
FACILITY/PARK/PICNIC RENTAL FEES
Staff recommends the following fee increases for Department Facility Rentals based on the
market averages:
Facility Rental Fees:
1. Harding Auditorium and Recreation Hall
Current Fee: Recommended Fee:
Classification C - Resident not for profit $20 $25
Classification D - Non-Resident not for profit $45 $50
Classification F - Non-Resident Commercial $75 $85
2. Stagecoach/Calavera Hills Community Centers Activity Rooms
Current Fee: Recommended Fee:
Classification D - Non-Resident not for profit $25 $35
Classification F - Non-Resident Commercial $60 $65
3. Stagecoach/Calavera Hills Community Centers Gymnasium
Current Fee: Recommended Fee:
Classification F - Non-Resident Commercial $ 100 $ 105
4. Stagecoach/Calavera Hills Community Centers Multi-Purpose Room
Current Fee: Recommended Fee:
Classification F - Non-Resident Commercial $40 $45
5. Senior Center Auditorium
Current Fee: Recommended Fee:
Classification F - Non-Resident Commercial $85 $95
This increase in facility rental fees will generate approximately $10,400 in additional revenue.
Uncovered Picnic Rentals
1. Uncovered Picnic Rentals: Poinsettia, Magee. La Costa Canyon. Laeuna Riviera, Pine.
Cannon. Hidden Canyon (up to 100 in attendance)
Current Fee: Recommended Fee:
Classification B - Resident Not for Profit (Non paid Mgmt) $4 $6
Classification C - Resident not for profit (Paid Mgmt) $8 $ 10
Classification D-Non-Resident not for profit $9 $12
Classification E - Carlsbad Commercial $ 12 $ 17
Classification F - Non-Carlsbad Commercial $ 18 $27
2. Uncovered Picnic Rentals: Poinsettia, Magee. La Costa Canyon, Laguna Riviera. Pine.
Cannon, Hidden Canyon (over 100 in attendance)
Current Fee: Recommended Fee:
Classification B-Resident Not for Profit (Non paid Mgmt) $6 $8
Classification C - Resident not for profit (Paid Mgmt) $9 $ 11
This increase in uncovered picnic rental fees will generate approximately $3,100 in additional
revenue.
Covered Picnic/Park Rentals:
1. Covered Picnic Rentals: Stagecoach. Calavera Hills, Aviara. Holiday, and Pine
Amphitheater (up to 100 in attendance)
Current Fee: Recommended Fee:
Classification B - Resident Not for Profit (Non paid Mgmt) $4 $8
Classification C - Resident not for profit (Paid Mgmt) $10 $14
Classification D - Non-Resident not for profit $ 15 $ 18
Classification E - Carlsbad Commercial $ 19 $24
Classification F - Non-Carlsbad Commercial $29 $38
2. Covered Picnic Rentals: Stagecoach. Calavera Hills. Aviara. Holiday, and Pine
Amphitheater (over 100 in attendance)
Current Fee: Recommended Fee:
Classification B-Resident Not for Profit (Non paid Mgmt) $6 $12
This increase in covered picnic/park rental fees will generate approximately $8,500 in additional
revenue.
Leo Carrillo Ranch Historic Park;
1. Cabana & Pool
Current Fee: Recommended Fee:
Classification B - Resident Not for Profit (Non paid Mgmt) $500 $525
Classification C - Resident not for profit (Paid Mgmt) $600 $630
Classification D - Non-Resident not for profit $700 $73 5
Classification E - Carlsbad Commercial $850 $895
Classification F - Non-Carlsbad Commercial $ 1,000 $ 1,050
2. Patio Area
Current Fee: Recommended Fee:
Classification B - Resident Not for Profit (Non paid Mgmt) $200 $210
Classification C - Resident not for profit (Paid Mgmt) $3 00 $315
Classification D - Non-Resident not for profit $400 $420
Classification E - Carlsbad Commercial $500 $525
Classification F - Non-Carlsbad Commercial $600 $630
The increase in Carrillo Ranch Historic Park rental fees will generate approximately $3,000 in
additional revenue.
Aviara Park Trailer
1. Meeting Room
Recommended Fee:
Classification B - Resident Not for Profit (Non paid Mgmt) No charge
Classification C - Resident not for profit (Paid Mgmt) $ 10
Classification D - Non-Resident not for profit $ 15
Classification E - Carlsbad Commercial $20
Classification F - Non-Carlsbad Commercial $25
This is a newly developed fee for use of the meeting room in the Aviara Park Trailer. A
$ 15/hour staff fee must be paid for utilization of the meeting room if it is not during the regular
hours of operation and a staff person must be brought in specifically for the rental.
Aviara Park Trailer Meeting Room rental fees will generate approximately $500 in additional
revenue.
FISCAL IMPACT
Aquatic: $21,500
Athletic Field Lights $ 10,000
Non-resident Fee $ 15,000
Facilities: $10,400
Uncovered Picnic: $3,100
Covered Picnic: $8,500
Leo Carrillo Park: $3,000
Aviara Meeting Room: $500
TOTAL $72,000
The increase in revenue due to the proposed fees is estimated at $72,000.
If you have any questions, I would be happy to address them at your earliest convenience.
SUE SPICKARD
H:PoIicy 28 & Fees/Fee Changes 06-07-b.doc