HomeMy WebLinkAbout2012-10-17; Carlsbad Tourism Business Improvement District; MinutesMINUTES
MEETING OF: CARLSBAD TOURISM BUSINESS IMPROVEMENT
DISTRICT BOARD (Special Meeting)
DATE OF MEETING: October 17, 2012
TIME OF MEETING: 1:30 p.m.
PLACE OF MEETING: Conference Room 173B, Faraday Administrative Center,
1635 Faraday Avenue
CALL TO ORDER: Chair Stripe called the Meeting to order at 1:33 p.m.
ROLL CALL was taken by the Deputy Clerk, as follows:
Present: Canepa, Nayudu, Stripe and Stiebeling.
Absent: McCormick, Becerra, Akers.
III. APPROVAL OF MINUTES:
On a motion by Board Member Stiebeling, the Board unanimously approved the Minutes
ofthe meeting held July 9, 2012.
IV. AB 10-12-83 APPROVE APPOINTEMENTS TO THE VISITCARLSBAD BOARD:
Chair Stripe informed Board Members that one of the appointees was employed at the
Sheraton Carlsbad Resort and Spa.
On a motion by Board Member Nayudu, the Board approved the appointments to the
VisitCarlsbad Board.
V. STAFF REPORT:
Staff liaison Cheryl Gerhardt gave the financial report and PowerPoint presentation (on file in
the Office ofthe City Clerk). The Board accepted the report.
VI. AB 10-12-84 REPORT BY VISITCARLSBAD:
Sam Ross, Executive Director of VisitCarlsbad, provided the Board with a report and
PowerPoint presentation (on file in the Office ofthe City Clerk.)
Mr. Ross requested that the remaining unspent VisitCarlsbad funds of $3,507 be placed in
the promotional programming.
On a minute motion by Board Member Canepa, the Board approved the reallocation of
VisitCarlsbad unspent funds in the amount of $3,507 be placed into promotional
programming.
CTBID Minutes - 10-17-12 - Page 2
VII. AB 07-12-80 CTBID GRANT FUNDING RECOMMENDATIONS:
Ms. Gerhardt provided the Board with a brief background reminding the Members that
during its July BID meeting, the VisitCarlsbad Board did not have a recommendation on the
grant requests from In Motion/Carlsbad Marathon and the Competitor Group/Carlsbad
5000.
Mr. Ross stated that he spoke to three VisitCarlsbad Board Members who did not
recommend funding the grant request from In Motion because the Carlsbad Marathon is as
large as it can be, but did recommend full funding ofthe Competitor Group's/Carlsbad 5000
grant request.
Ms. Gerhardt informed the BID Board that a decision to award or not award the grants was
needed due to the timing ofthe events.
Mr. Ross explained that the VisitCarlsbad Board could not provide a formal recommendation
to the BID Board because the Board would not be meeting until the week of October 22,
2012.
BID Board Members discussed the merits of each event, the events' marketing and how
many years each event had been held in Carlsbad.
On a motion by Board Member Nayudu, BID Board Members approved Resolution No. 2012-
4, awarding grant funds in the amount of $5,000 to In Motion for the Carlsbad Marathon;
and, awarding grant funds in the amount of $20,000 to Competitor Group for the Carlsbad
5000.
VIII. DISCUSSION ITEMS:
Mike Connerly, President of Surf Cup and Rob Haskill, Director of Operations/Surf Cup gave a
presentation and presented a hand-out (on file in the Office ofthe City Clerk) to the BID
Board.
Mr. Connerly gave a brief explanation about the future 20-field soccer complex that he is
working on building with the City of Oceanside in the El Corazon area. He said when the
complex is completed and opened in 2014, he anticipated that soccer/multi-use events held
could generate up to 100,000 room night stays for local hotels.
Mr. Haskill stated Surf Cup was looking to partner with Carlsbad hotels now for events it is
holding at the Del Mar Polo Club as well as into the future when the Oceanside complex is
completed. He explained that in order for soccer teams to participate in Surf Cup events,
team members are required to "stay and play." Surf Cup currently partners with 60-80 hotels
within the San Diego area for each event.
CTBID Minutes -10-17-12 - Page 3
IX. NEXT MEETING:
The Board scheduled its next meeting for January 30, 2013 at 1:30 p.m.
By proper motion, the CTBID Board Meeting of October 17, 2012 adjourned at 2:36 p.m.
SHERRYJH^EISINGER
Senior Deputy Clerk