HomeMy WebLinkAbout1980-11-18; City Council; 6352-1; Bus Shelter ProgramCITY OF Cl\Rl.SHAD
INITIM.
AGENDA BILL NO. ~.!S-.Z :_.:!!._~~~~~~=..t__-De pt. II d. _;_J 4-:
DATE: November 18, 1980 Cty. Atty.~J:8_ __ _..:.:.:..:..::.:;;~__:__:.:__~.:__ ____________ _
DEPARTMENT: __ P_l_a_n_n_i_n::.g_D_e...:p_a_r_t_m __ e_n_t _______________ C ty. Mgr. R~
SUBJECT: BUS SHELTER PRO GRAM
STATEMENT OF THE NATTER
As the City Council will recall, this item was contJnued from the September 2, 1980
meeting to allow members of the City Council to monit9r other city bus shelter pro-
grams. Attached for your review is a list of various cities which have either approved
a bus shelter program or are in the process of reviewing bus shelter programs ~or
implementAtion. The main concerns of the Council related to advertising and mainten-
ance of the bus shelters. Also, at the Council meeting of September 2, 1980, the
City Attorney indicated that an amendment to the zoning ordinance would be required if
Council desires to allow the bus shelter advertising sign. Therefore, the two issues
for Council's consideration at this time are:
l)
2)
Does the city wish to allow this type of advertising proposed under this
program and is this advertising consistent with city goals and policies?
Are the proposed bus shelter locations sufficient to provide convenient
access and service without conflicting with other city programs?
Since the September 2, 1980 City Council meeting, the North County Transit District
has proposed one 'additional bus stop location on the west side of Paseo del Norte
in front of the proposed Pea Soup Anderson's restaurant site. If this program is
approved, staff would recommend appr~val of th~ new location on Paseo del ·Norte ..
EXHIBITS
l. Exhibit "X", dated October 23, 1980
2. Agenda Bill, dated September 2, 1980
RECOMMENDATION
It is recommended that the City Counc i ·l :
l) Determine .whether the proposed adverti;ements for the bus shelters are
appropriate in the City of Carlsbad,
2) Adopt the recommendation of the Housing and Redeveiopment D~rector to deny
the proposed bus shelter program in and around the redevelopment area
If the City Council determines to approve the bus shelter program as proposed, then
staff should be directed to prepare a Zone Code Amendment to allow the advertising
signs on the shelters.
AGENDA BILL NO. 6352 -Supplemant #1 Page 2
council Action:
ll-18-80 Council approved the program in concept, and directed staff to review the
agreement based on concerns expressed by Council.
EXHIBIT "X" -BUS SHELTER PROGRAMS IN OTHER CITIES
L.A. & ORANGE COUNTY
Tustin
Anaheim
Santa Ana
Los Angeles
SAN DIEGO COUNTY
San Marcos
Vista
Oceanside
Escondido
Fallbrook
STATUS
Program Adopted
Program Adopted
Program Adopted
Program Adopted
STATUS
Program Adopted
Program Adopted
Program Adopted (Pending deter-
mination of bus shelter location)
Planning Commission approval;
pending City Council approval.
Planning Commission approval;
pending Board of Supervisors
approval.
Source: Eileen Mackin, N.C.T.D., October 23, 1980
CITY OF CARLSBAD
INITIAL 1,.-\\
Dept • H d • B1--\ ,,~-! '.Jc/ -----------------------AGENDA lll~L NO.
0 /\TE: Sepl:cm"'b"'""0r"'--'2--'-""1"'9""'8.c.O _________________ Cty. I\ tty . .'v~
DEP/\RTMENT: Planning Cty. Mgr. ~'----------------------
$ U BJ EC T : PROPOSED BUS SHELTER PROGRAM
sTATF.MUH OF THE M.L\TTER
The Nortl, County Transit District proposes to implement a bus shelter program in the
City of Carlsbad. The attached staff report addresses three issues for City Council
consideration:
The issues associated with the proposed bus shelter program are:
1) Whether the City wishes to allow the type of advertising which is proposed
on the bus shelters and whether it is consistent with City goals and policies;
2) Whether the proposed shelter locations ars sufficient to provide convenient
access and service without conf} icting with other City programs; and
3) Whether the type of advertising on the shelters are allowed under the provi-
sions of .Section 21. 41.100 (Bench Advertising) of the Zoning Ordinance.
EXHIBITS
1. E:,hiLi t 'A' , dated August 18, 198 0
2. Section ~),. 41.100 (Bench Adyertising)
3. Letter from NCTD, dated August 11, 1980
4. Memo from Jack Henthurn, dated August 22, 1980
RECOMMisNDATION
It is recommended that the City Council:
1) Determine whether the proposed advertisements for the bus shelters are appro-
priate in the City of Carlsbad,
2) Adopt the recommendation of the Housing and Redevelopment Director to deny
the proposed bus shelter program in and around the redm•elopment area,
3) Consider whether b,1s shel tcrs are consistent with the provisions of Section
21. 41.100 of the Zoning Ordinance, and if so, then refer this '1. tern to the
Planning Commission for '"ondi tional approval. If the City Council fe:els the
bus shelters are not consistent with Section 21.41.100, then direct staff to
prepare a Zone Code Amendment.
NOTJ;;: City Attorney believes an amendment to zoning ordinance is
required if Council desires to allow the bus shelter advertising
sign.
STAFF Ri~POR'r
Dl~TE: September 2 r 1980
TO: City Council and City .Manager
FROM: Planninq Departmel'lt
SUBJECT: Proposed Bus Shelter Program
The North County Transit District proposes to implement a
bus shelter program in the City of Carlsbad. The intent of
NC'l'D is to implement a regional wide bus shelter program in
North San Diego County. The Conve::.ience and Safety Corpora-
tion (CSC) of Los Angeles has been contracted by NCTD to
provide and maintain the bus shelters.
The proposed bus shelter locations are indicated on the
attached letter from NCTD dated August 11, 1980. A total of
18 shelters would be insta,lled through three phases which
are based on existing and projected user demand.
Representatives from NCTD and CSC will present the program
at the City Co1mcil meei.:ing and an actual bus shelter will
be on display before the meeting. As proposed, the bus
shelters would contain a two faced advertising panel.
The issues associated with the proposed bt..s shelter p~ogram
are:
1) Whether the City wishes to allow the type of
advertising which is proposed on the bus shelters
and whether it is consistent. with City goals and
policies;
2) Whether the proposed shelter locations are suffi-
cient to provide convenient access and service
without conflicting with other City programs; and
3) Whether the type of advertising on the shelters
are allowed under the provisions of Section
21. 41.100 (Bench Advertising) of the Zoning Ordi-
nance.
ADVERTISING
As proposed, each bus shelter will have a 17.S square feet,
double-faced advertisement panel oriented 90 r~grees to the
street. The panel wo~ld be highly visible b ~ · ng cars
and pedestrians. Representatives from CSC indicu.L.-.;! that
revenue generated from the advertising would be partially
•used for maintenance of the shelters. The issue is whether
allowing this type of off-premise advertising is desirable
and whether it is consistent with the City's goals and
policies relating to th.c aesthetic and visual environment of
Carlsbad.
An apparent trc1d.e off fo;r the advertisements is installation
and 1r.aint0nancG of the shelters. If the City Council feels
that bus shelters arc desired in Carlsbad, but does not wish
'i:.o allow advertisinCJ as a trade off, alternative methods
exist to obtain the shelters. For example, assessment
districts could be formed 0£ the City Council could allocate
money from the General Fund. The Council may even wish to
assess the real need fc.,r providing bus shelters in the City
given-Carlsbad's climate.
BUS SF'ELTER LOCATIONS
As mentioned, the proposed bus shelter locations are indi-
cated on the attached letter from NCTD. Staff's primary
concern is the location of the proposed bus shelters in the
redevelopment area of downtown Carlsbad. The Housing and
Redevelopment Director has indicated his opposition to the
proposed bus shelter program in the redevelopment area as
indicated in his attached memorandum. His two primary
concerns are the advertising panels and the design of the
str_uctures. He feels the proposed method of advertising is
not appropriate in the redevelopment area and that the
contemporary design is not in keeping with the rust.ic charac-
ter envisional for downtown Carlsbad,
ZONING ORDINANCE -Section 21. 41. 100 (Bench Advertising)
Jf the City Counc~.l agrees with the concept of bus shelter
advertisements as proposed by NCTD, then the Council must
next determine whether such advertising is allowed under the
provisions of Section 21.41.100 of the Zoning Ordinance.
This section provides for advertising on public bus benches
if certain conditions can be satisfied (see attached Section
21. 41. 100). If the Council feels that the proposed bus
shelter advertisements fall under this section, then a
conditional approval by the Planning Commission is required.
If, however, the Council feels such advertisement does not
fall under this section, then a Zone Code Amendment would-be
required prior to approval of the program.
RECOMMENDA'rION
It is recommended that the City Council:
1) Determine whether the proposed advertisements for
the bus shelters are appropriate in the City of
Carlsbad,
2) Adopt the recommendation of the Housing and Rede-
velopment Director to deny the proposed bus shelter
program in and around the redevelopment area,
-2-
3) Consider whether bus shelters are consistent with
the provisjrms of Section 21.41.100 of the Zoning
Ordinance, dnd if so, then refer this item to the
Planning Commission for conditonal approval. If
the City Council feels the bus shelters are not
cons:i.stent with Section 21.41.100, then direct
staff to prepare a Zone Code Amendment.
JCH:JH:ls
ROOF TO HOLD IN
EXCESS OF 1.5 TON
\
STREET NAME
11
E K1+t8.1T 'p;_·
3/8" TEMPER ED GLASS
SAFETY GLASS PANELS
I ___L----------~ J
ILLUM .,JATED
ADVERTISEMENT FILM
1M"TEMPEREDSAFETY
GLASS ~
ADVERTISEMENT DISPLAY ✓--
PANELS EACH SIDE /
I
UNDERGROUND
ELECTRICAL FEED
(l () v
I
BENCH ef
TO ACCOMMODATt
5 ADULTS
\
\
CONCRETE PAD
•
•
. \
.(
21.41.100 Conditions for bench advertising. Any-
thing contained in this chapter to the contrary notwith-
standing, the placement of benches with advertising
messages on them may be conditionally allowed by the plan-
ning commissi ·:,.,, and in the event of a dispute by the· city
council. Permits for the placement of such benches shall
be subject to such conditions as are imposed by the planning
commission or connci:. in their sole discretion, and in
every case shall be subject to the following conditions arid
restrictions:
(1) The permit shall allow the placement of such a
bench in one specific place within the city and no other;
(2) •rhe permi ttee shall furnish proof tha'h the city
is named as an additional insured on a policy of liability
insurance in the amount of not less than ten -thousand
dollars covering liability arising in. connection with such
bench or benches;
(3) Either the city planning commission or counciJ
may demand the immediate removal of such bench or benches
at a.ny time, in its sole discretion, w:tthout. liability to
the permit.tee;
{/,) In the event of such a demand for removal and the
failure of permitt.ee to immediately remove, the city m~y
itself remove the benches in quesion, without liability
to the permi ttee; · ,~•
(5) A permit fee of five dollars per bench per year
permitted shall be paid to the city. (Ord. 9386 §2(part),
1974; Ord. 922'1 §1 {part), J.969: Ord. 9060 §2609) .
413-1 (Carlsbad 1/15/77)
I I Ii
August 11, 1980
Mr. Bill Hoffman
City of Carlsbad
1200 Elm Avenue
Carlsbad, California
Dear 'tf.ir. Hoffman:
IJ
f 11 G1 "19r,", ,\..o •. , ... rj! J
CITY O? C/\RLSB:\D
Planning Dc:;~:irtment ·
Upon reviewing passenger colmts and transfer points throughout the
Ncp) system, we recoomend installing shelters at the followjng
locations in the City of Carlsbad:
LOCATION
'&and & Washington: SE
·El Camino & Costa Del Mar: SW,NE
Tamarack & Pio Pico: SE, NE
El Cam:mo & Alga: NE, SW
El Camino & Chestnut: NE, SW
El Camino & Levante: NE, NW
Carlo bad & Cypress: NE, SW
Carlsbad & Oak: SE
Carlsbad & Ocean: NW
Carlsbad & Tamarack: NE, SW
NO. OF
SBELTERS
2
2
2
2
2
2
2
1
1
2
PHASE
I
I
II
III
II
II
III
III
III
II
'11:iese sites represent all three phases of this program. Depending
upon the success of Phase I, the other two phases will be implemented
in a longer ti.Ire frarre.
Si~cerely, d
~--d/
PAUL W. PRICE
Manager of Planning and Marketing
PWP/po
M E M O R A H D U M
DATE: August 22, 1980 f TO: Bill Hofman; Associate Planner (
FR mt: Jack E. Henthorn; Housing and Red eve 1 opment Di rectoc ·· .
SUBJ: BUS SHELTERS .
As requested the proposed bus shelter project has been reviewed in relation-
ship to the Village Design Manual. It is concluded that the ad-panel ,
shelters are not compatible with the character envisioned in and nea1· the
proposed locations.
~pecific areas of concern are addressed below:
Physical Design
The lexan/anodized metal, contemporary construction of the shelters does
not appear compatible with the more rustic character exhibited through out
the redevelopment area.
Lighting in the shelter ad area does not appear to be effectively shielded
to prevent glare from affecting·adjacent uses-cpecially motels and apa~tments.
Placement
The location chosen for placement of shelters along Carlsbad Boulevard
are questionable due to lack of public improvements/adequate right-of-way.
Specific problems are noted below:
Carlsbad and Cypress
NE-No aurb, gutter, sidewalk
SW-Right·-of-way too narrow-shelter would block sidetalk
Carlsbad and Oak
SE-No sidevialk
Streetscape Master PlaQ
This recently completed document calls for relocation of the transfer
point from its current location to the east side of the tracks. $30,000,
in Block Grant funding has been set aside'for relocating and improving the
main transfer point. ·
It does not appear as tr.ough the.ad-shelters would be compatible with the
overall design for the '1depot" area, which is envisioned as being designed
around architecture of the Santa Fe Railroad Depot.
In addition, the Carlsbad Boulevard area is envisioned as being improved
and upgraded through provision of additional streetscape amenity including
landscaping and street furniture. The style of shelters proposed does not
appear compatable with this type of effect._
Further, the area in envisioned as serving the tourist trade while recognizing
local heritage. Given the existence of Magee Park and the style of the
emerging commercial development across the Bouldvard, it does not appear as
though the ad-shelter design is appropriat~.
\.
Conclus·icrn
Bus shelters are a desireable feature in the overall streetscape improvement
for the Village Area. However, the ad-shelter concept is not compatible
with t~e proposed village character.
JEH: a 1