HomeMy WebLinkAbout2023-01-25; Library Board of Trustees; ; Digital Initiatives & Special Projects and Partnerships & Community Outreach
Jan. 25, 2023 ITEM 6 Page 1 of 1
Meeting Date: Jan. 25, 2023
To: Library Board of Trustees
From: Andrea Hilliard, Principal Librarian
Laura Mendez, Principal Librarian
Staff Contact: Andrea Hilliard, Principal Librarian
andrea.hilliard@carlsbadca.gov, 442-339-2041
Laura Mendez, Principal Librarian
laura.mendez@carlsbadca.gov, 442-339-5526
Subject: Digital Initiatives & Special Projects and
Partnerships & Community Outreach
District: All
Recommended Action
Receive an overview from staff on the services provided by the Principal Librarians for Digital
Initiatives & Special Projects and Partnerships & Community Outreach.
Executive Summary/Discussion
Principal Librarians Andrea Hilliard and Laura Mendez will present an overview of their work on
digital initiatives, special projects, partnerships, and community outreach.
Next Steps
None.
Fiscal Analysis
None.
Public Notification
Public notice of this item was posted in keeping with the Ralph M. Brown Act and was available
for public viewing and review at least 72 hours before the scheduled meeting date.
Exhibits
None.
LIBRARY BOARD OF TRUSTEES
Staff Report
Principal Librarians Report
Andrea Hilliard, Principal Librarian, Digital Initiatives & Special Projects
Laura Mendez, Principal Librarian, Partnerships & Community Outreach
Library & Cultural Arts
January 25, 2023
{ City of
Carlsbad
TODAY’S PRESENTATION
•Digital Initiatives & Special Projects
•Partnerships & Community Outreach
•Joint efforts
ITEM 6:PRINCIPAL LIBRARIANS REPORT
{ City of
Carlsbad
DIGITAL INITIATIVES &
SPECIAL PROJECTS
•Exploration HUB
•Patron computer reduction
•Data depot
ITEM 6:PRINCIPAL LIBRARIANS REPORT
{ City of
Carlsbad
EXPLORATION HUB
ITEM 6: PRINCIPAL LIBRARIANS REPORT
Retain
•Classes,demos and clubs
•Computer workstations
Refresh & upgrade
•Evaluate current services
•Make data-driven decisions
Expand
•Think about the future
•Robotics and coding
( City of
Carlsbad
PATRON COMPUTER REDUCTION
EVALUATE
PUBLIC COMPUTING
ENVIRONMENT
ANALYZE USAGE
DATA OF
IN-HOUSE &
WIRELESS
COMPUTING
CONSULT
WITH
COLLEAGUES
RECOMMEND
REDUCTION OF
25 COMPUTERS
ITEM 6: PRINCIPAL LIBRARIANS REPORT
[i] >>> ~ ))) ~ ))) 1
DATA DEPOT
ITEM 6: PRINCIPAL LIBRARIANS REPORT
Identify data needs and
requirements
Locate data sources
Create repository
Incorporate automation
( City of
Carlsbad
OUTREACH & COMMUNITY
PARTNERSHIPS
•Partner liaison
•Communications & advocacy
•Website superuser
ITEM 6:PRINCIPAL LIBRARIANS REPORT
{ City of
Carlsbad
2022 PROJECTS
JANUARY
FEBRUARY-MARCH
Interviews &all-staff
partnership survey
APRIL-MAY
Create tools for
sharing and collecting
outreach data
SEPTEMBER
Media and
information sharing
for removal of late
fines
JUNE-AUGUST
Summer Reading
Adventure outreach
and marketing
NOVEMBER
Completed
reorganization of
library website
ITEM 6:PRINCIPAL LIBRARIANS REPORT
MAY-JUNE
Mail Ballot Drop-Off
support for Gubernatorial
Primary Election – 10,905
ballots collected
OCTOBER-NOVEMBER
Mail Ballot Drop-Off
Support for 2022 General
Election –18,831 ballots
collected
(city of
Carlsbad
PARTNER SNAPSHOT
30 Active
partnerships
Potential
partnerships8729Former
partnerships
ITEM 6:PRINCIPAL LIBRARIANS REPORT
•CUSD Library Staff
•Boys & Girls Club
•Bendable
Provider of Learning for All
•YES Collaborative
•State St. Farmer's Market
Connector in the Community
•Registrar of Voters
•Parks & Recreation Department
•Carlsbad Community Gardens
Leader of Community & Social Engagement
( City of
Carlsbad
OUTREACH FREQUENCY & COMMUNITY REACH
July-Dec 2019: 41 events with 3,750 people reached
July-Dec 2022: 61 events with 7,592 people reached
ITEM 6: PRINCIPAL LIBRARIANS REPORT
18
16
14
12
10
July
Frequency of Community Outreach
6 month snapshot comparison
I I I .,, Sep Oct No,
■ 2019 ■2022
I
Dec
2000
1800
1600
1400
1200
1000
800
600 I 400
200
July .,,
Interactions Per Event
6 month snapshot comparison
I .I -Sep
■2019 ■2022
Oct No,
(city of
Carlsbad
Dec
JOINT PROJECTS
Elimination of overdue fines
State Parks passes
Geographic Information Software (GIS)
ITEM 6:PRINCIPAL LIBRARIANS REPORT
( City of
Carlsbad
OVERDUE FINE
ELIMINATION
•Data Collection
•Marketing
ITEM 6:PRINCIPAL LIBRARIANS REPORT
{ City of
Carlsbad
STATE PARKS PASSES
•Program started April 6, 2022
•65 passes currently circulating
•84 additional passes coming soon
•Data collection for reporting
•Marketing & outreach
ITEM 6:PRINCIPAL LIBRARIANS REPORT
e Your local California state park is
CAL FDRI\IA
STATE LIBRARY #CheckOutCAStateParks
(city of
Carlsbad
GIS DATA INTEGRATION
•State Parks Pass marketing focus
•Future targeted outreach for library cards
and programs to underserved populations
ITEM 6:PRINCIPAL LIBRARIANS REPORT
{ City of
Carlsbad
ITEM 6:PRINCIPAL LIBRARIAN'S REPORT
Pi ne Park area to Jefferson Elementary.
Median Income
$52,171 which i$ BELOW the
$117,382 average of all block
group$ in Carlsbad.
Median 1neorne
$63,700 which 1i$ BELOW the $117,382 averag
of all block groups in Carlsbad.
!Language
55.04% speak only English.
0.86% do not speak Engilish.
44.1% speak English and ano~her language.
{city of
Carlsbad
Andrea Hilliard
Andrea.Hilliard@carlsbadca.gov | 442-339-2041
Laura Mendez
Laura.Mendez@carlsbadca.gov | 442-339-5526
THANK YOU
ITEM 6: PRINCIPAL LIBRARIANS REPORT
(cityof
Carlsbad