HomeMy WebLinkAboutPS 93-55; Marja Acres Store Directory; Sign Permits/Programs (PS) (5)CARLSBAD. CALIFORNIA 92008
November 30, 1993
Michael J. Holzmiller Planning Department Director
City of Carlsbad
2075 Las Palmas Drive
Carlsbad, California 92009
Dear Mr. Holzmiller: wq&*wti
We would appreciate your consideration and approval of our/
application for a sign permit for the Country Store,4901
El Camino Real.
*-*s-.
In October, 1990 I contacted Van Lynch about updating our directory sign and according to his reply (copy enclosed), it necessitated a new application because we wished to change the style, both for variety and to simplify the text.
One positive consideration and one unique to our merchants
is that they must convey a message to customers passing
the store at 60 MILES AN HOUR (offically 50 miles an hour).
As the owners of this complex, my wife and I feel it is
a matter of great importance to maintain the condition and attractiveness of the El Camino Corridor. We have kept
signage to a minimum - stating in our various leases that
there shall be NO hand printed, butcher paper or other ##For
Sale" temporary-type signs. Dealing with six merchants in the same complex, each of whom wants maximum coverage
and still complying with City regulations sometimes gets
a little harried.
Van Lynch informed me our application was not approved and referred me to Gary Wayne. Mr. Wayne in turn said we could
not have our application approved nor could we recondition
the existing sign which was installed in August, 1974, (copy
of application enclosed, also copy of letter to Mr. Wayne
enclosed).
As you know there are a good many signs along El Camino
Real either legal or illegal. Since our merchants do not
benefit from the City improvements in downtown Carlsbad,
we respectfully request a variance to allow us to attract
customers to our Complex through the revitalization of our
existing sign.
Enclosures
cc: Ray Patchett, City Manager Marty Orenyak,Dir of Comm Dev
Mayor ''Bud" Lewis and City Council Members