HomeMy WebLinkAboutV 2017-0009; UPTOWN BRESSI RANCH SIGN PROGRAM; Variance (V)• ·, .---------------, ... ,,---------------)------------,
(city of
Carlsbad
LAND USE REVIEW
APPLICATION
P-1
Development Services
Planning Division
1635 Faraday Avenue
(760) 602-4610
www.carlsbadca.gov
APPLICATIONS APPLIED FOR: (CHECK BOXES)
Development Permits
0 Coastal Development Permit
0 Conditional Use Permit
0 Minor O Extension
0 Day Care (Large)
0 Minor
D Environmental Impact Assessment
0 Habitat Management Permit
0 Hillside Development Permit
0 Minor
0 Minor
D Nonconforming Construction Permit
D Planned Development Permit D Minor
0 Residential O Non-Residential
D Planning Commission Determination
0 Reasonable Accommodation
0 Site Development Plan
0 Special Use Permit
0 Minor
0 Tentative Parcel Map (Minor Subdivision)
0 Tentative Tract Map (Major Subdivision)
ln:J Variance 0 Minor
(FOR DEPT. USE ONLY) Legislative Permits
\/1-0\1-000q
0 General Plan Amendment
0 Local Coastal Program Amendment
0 Master Plan
0 Specific Plan
0 Zone Change
□Amendment
□Amendment
0 Zone Code Amendment
South Carlsbad Coastal Review Area
Permits
D Review Permit
0 Administrative O Minor O Major
Village Review Area Permits
D Review Permit
0 Administrative O Minor O Major
l\ ~&i-k~tc.-,\\_,f~
(~!<W)
{FOR DEPT. USE ONLY)
NOTE: A PROPOSED PROJECT REQUIRING APPLICATION SUBMITTAL MUST BE SUBMITTED BY APPOINTMENT". PLEASE CONTACT THE APPOINTMENT SPECIALIST
AT (760) 602•2723 TO SCHEDULE AN APPOINTMENT.
ASSESSOR PARCEL NO(S):
LOCATION OF PROJECT:
NAME OF PROJECT:
BRIEF DESCRIPTION OF
PROJECT:
PROJECT VALUE
(SITE IMPROVEMENTS)
FOR CITY USE ONLY
Development No. OC/\J 11-0 7,,. ~
P-1
*SAME DAY APPOINTMENTS ARE NOT AVAILABLE
ESTIMATED COMPLETION DATE
Lead Case No.
Page 1 of 6 Revised 03/17
OWNER NAME
INDIVIDUAL NAME
(if applicable):
(PLEASE PRINT)
COMPANY NAME J
(if applicable) 8rtJJi /i,,,(Ji, I /,1,,(,,
MAILING ADDRESS: _...,_l.e..~•-V.._,A,_,hft!J.!..,j...__· #.::....:.~.:.._• ___ _
CITY, STATE, ZIP Af<S1l Vt( 10 _ At o/Z6'S'b
TELEPHONE tf'f 'I I ~fj ~ 11 D 0
EMAIL ADDRESS: YII In . ~~ s{.J1,,ftoptr-ha.
APPLICANT NAME
INDIVIDUAL NAME
(if applicable):
COMPANY NAME
(if applicable):
-
(PLEASE PRINT)
MAILING ADDRESS: ---~~=~~~-----
CI TY, STATE, ZIP:
TELEPHONE:
EMAIL ADDRESS:
I CERTIFY THAT I AM THE LEGAL OWNER AND THAT ALL THE ABOVE I CERTIFY THAT I AM THE LEGAL REPRESENTATIVE OF THE OWNER
INFORMATION IS TRUE AND CORRECT TO THE BEST OF MY AND THAT ALL THE ABOVE INFORMATION IS TRUE AND CORRECT TO
KNOWLEDGE. I CERTIFY AS LEGAL OWNER THAT THE APPLICANT AS THE BEST OF MY KNOWLEDGE.
SET FORTH HEREIN IS MY AUTHORIZED REPRESENTATIVE FOR
PU ES OF THIS APPLICATION.
APPLICANT'S REPRESENTATIVE (Print):
MAILING ADDRESS:
CITY, STATE, ZIP:
TELEPHONE:
EMAIL ADDRESS:
I CERTIFY THAT I AM THE REPRESENTATIVE OF THE APPLICANT FOR
PURPOSES OF THIS APPLICATION AND THAT ALL THE ABOVE
INFORMATION IS TRUE AND CORRECT TO THE BEST OF MY
K DG
DATE
IN THE PROCESS OF REVIEWING THIS APPLICATION IT MAY BE NECESSARY FOR MEMBERS OF CITY STAFF, PLANNING
COMMISSIONERS OR CITY COUNCIL MEMBERS TO INSPECT AND ENTER THE PROPERTY THAT IS THE SUBJECT OF THIS
APPLICATION. I/WE CONSENT TO ENTRY FOR THIS PURPOSE.
NOTICE OF RESTRICTION: PROPERTY OWNER ACKNOWLEDGES AND CONSENTS TO A NOTICE OF RESTRICTION BEING
RECORDED ON THE TITLE TO HIS PROPERTY IF CONDITIONED FOR THE APPLICANT. NOTICE OF RESTRICTIONS RUN WITH
THE D AND BIN ANY SUCCESSORS IN INTEREST.
PROPERTY OWNER SIGNATURE
FOR CITY USE ONLY
P-1 Page 2 of 6
RECEIVED
SEP 1 4 2017
C!TY OF CARLSBAD
DATE~~~l~~18J..¥/§~i~cE1VED
RECEIVED BY:
Revised 03/17
c·cityof
Carlsbad
DISCLOSURE STATEMENT
P-1(A)
Development Services
Planning Division
1635 Faraday Avenue
(760) 602-4610
www.carlsbadca.gov
Applicant's statement or disclosure of certain ownership interests on all applications which will
require discretionary action on the part of the City Council or any appointed Board, Commission
or Committee.
The following information MUST be disclosed at the time of application submittal. Your project
cannot be reviewed until this information is completed. Please print.
Note:
Person is defined as "Any individual, firm, co-partnership, joint venture, association, social club, fraternal
organization, corporation, estate, trust, receiver, syndicate, in this and any other county, city and county,
city municipality, district or other political subdivision or any other group or combination acting as a unit."
Agents may sign this document; however, the legal name and entity of the applicant and property owner
must be provided below.
1. APPLICANT (Not the applicant's agent)
2.
P-1 (A)
Provide the COMPLETE, LEGAL names and addresses of ALL persons having a
financial interest in the application. If the applicant includes a corporation or partnership,
include the names, titles, addresses of all individuals owning more than 10% of the
shares. IF NO INDIVIDUALS OWN MORE THAN 10% OF THE SHARES, PLEASE
INDICATE NON-APPLICABLE (N/A) IN THE SPACE BELOW. If a publicly-owned
corporation, include the names, titles, and addresses of the corporate officers. (A
separate page may be attached if necessary.)
Person__________ Corp/Part ~uui ~-bi,r, U,,l,
Title ___________ _ Title _____________ _
Address -----------Address._-'-/.,,_-3><-l>----"'lta"'~""fN...___,.f_,u,=-=1> __ _
OWNER (Not the owner's agent) .M,60 Viqc> / U'\ q its-t.
Provide the COMPLETE, LEGAL names and addresses of ALL persons having any
ownership interest in the property involved. Also, provide the nature of the legal
ownership (i.e., partnership, tenants in common, non-profit, corporation, etc.). If the
ownership includes a corporation or partnership. include the names, titles, addresses of
all individuals owning more than 10% of the shares. IF NO INDIVIDUALS OWN MORE
THAN 10% OF THE SHARES, PLEASE INDICATE NON-APPLICABLE (N/A) IN THE
SPACE BELOW. If a publicly-owned corporation, include the names, titles, and
addresses of the corporate officers. (A separate page may be attached if necessary.)
Person __________ _ Corp/Part _ _,,f>£!n_,,J,c.,Sc..:..i ---'-/4,=tA!.!J,"(-1,'--'l,"--'(t'-"C,,'---
Title ___________ _ Title _____________ _
Address ----------Address__,J .... 3c.x0_ .... \/4nti'-:..:.i~tc:..·J_:jt=...,uoc=--__ _
M,~" vier , ~ q-z,M,
Page 1 of 2 Revised 07 /1 O
,,.,
I " ..
3. NON-PROFIT ORGANIZATION OR TRUST
""'\
.. ,I
If any person identified pursuant to (1) or (2) above is a nonprofit organization or a trust,
list the names and addresses of ANY person serving as an officer or director of the non-
profit-organization or as trustee or beneficiary of the.
Non Profit/Trust,________ Non Profit/Trust. _________ _
Title. ___________ _ Title. _____________ _
Address -----------Address ____________ _
4. Have you had more than $500 worth of business transacted with any member of City
staff, Boards, Commissions, Committees and/or Council within the past twelve (12)
months?
D Yes (igJ No If yes, please indicate person(s): ___________ _
NOTE: Attach additional sheets if necessary.
I certify that all the above information is true and correct to the best of my knowledge.
Si ature of owner/date ,J,~, hu;,..,,_
6 tt.ri U,'I , 1,,it-
re of applicant/date
llh;_ P/W~
8,-uJ/ !Ze.lML, UC.
Print or type name of owner Print or type name of applicant
Signature of owner/applicant's agent if applicable/date
Print or type name of owner/applicant's agent
P-1(A) Page 2 of2 Revised 07/10
{city of
Carlsbad
PROJECT NAME:
PROJECT DESCRIPTION
P-1(8)
Development Services
Planning Division
1635 Faraday Avenue
(760) 602-4610
www.carlsbadca.gov
APPLICANT NAME: ___ ___,)J~,,,"-· ~/(.="-~r'-"if'--------------
Please describe fully the proposed project by application type. Include any details necessary to
adequately explain the scope and/or operation of the proposed project. You may also include
any background information and supporting statements regarding the reasons for, or
appropriateness of, the application. Use an addendum sheet if necessary.
Description/Explanation:
~ll t<Af-~4'~J
P-1 (B) Page 1 of 1 Revised 07 /1 o
Ccityof
Carlsbad
HAZARDOUS WASTE
AND SUBSTANCES
STATEMENT
P-1(C)
Development Services
Planning Division
1635 Faraday Avenue
(760) 602-4610
www.carlsbadca.gov
Consultation of Lists of Sites Related to Hazardous Wastes
(Certification of Compliance with Government Code Section 65962.5)
Pursuant to State of California Government Code Section 65962.5, I have consulted the
Hazardous Waste and Substances Sites List compiled by the California Environmental
Protection Agency and hereby certify that (check one): ~ development project and any alternatives proposed in this application are not contained on the
lists compiled pursuant to Section 65962.5 of the State Government Code. ·
D The development project and any alternatives proposed in this application .!!!!! contained on the lists
compiled pursuant to Section 65962.5 of the State Government Code.
APPLICANT
Name: JA,;.. ~
Address: I 11J 1/uvb< If 'Z#O
A-(11<> \/4,J o ,, M gz,s-c
Phone Number: 'llf'I) ~-7/<{7
PROPERTY OWNER
Name: /Jn1.J t f,e-b.,/, U,l,
Address: lw (/4;,..f,v / z.io
Al,.. Vl"J1 { c,1,-'IUrL
Phone Number: __ q'--',f'--'"fcc)_~~~--•~Yi'-'~O'--_
Address of Site: ____ _,_M~CL ______________________ _
Local Agency (City and County): b.rlf l,11.J I f'.u. Dtqo e;IM,
Assessor'sbook,page,andparcelnumber: 'ZP,-UZ.-o, -ur ~-Uz.-08--00 1 l-<~,...1-,2..01-0•
Specify list(s): _____________________________ _
Regulatory Identification Number: _______________________ _
Date of List: ______________________________ _
7n-,..._· ~ 2
Applicant Signature/Datid..-
The Hazardous Waste and Substances Sites List (Cortese List) is used by the State, local
agencies and developers to comply with the California Environmental Quality Act requirements
in providing information about the location of hazardous materials release sites.
P-1(C) Page 1 of2 Revised 02/13
r ... , -
.Justification for Variance
1. Explain what special circumstances are applicable to the subject property, including size,
shape, topography, location or surroundings, whereby the strict application of the zoning
ordinance deprives such property of privileges enjoyed by other property in the vicinity and under
identical zoning classification:
The subject site sits on a severely sloping hill that requires extensive retaining wall installations to
allow buildings, roadways and pedestrian walkways to be built on it. As such, due to the slope cuts,
the buildings on the site actually sit farther back than would a site that sits on a flat grade. An example
of a shorter setback is the shopping center across the street, Bressi Village, on the Gateway Road side.
Because most of the buildings on the north parcels of the Bressi Village shopping center can maintain
a relatively short distance to the Gateway Road, pedestrians and motor traffic could easily see signage
that has a relatively short sight distance, approximately 25-34 feet, from the street. With our severely
sloped site, the buildings on Gateway Road side will be approximately 30-60 feet depending on the
location. To further complicate the issue, the two major tenants, Sprouts and CVS, sit on the far north
side of the site, causing sight distances to be greater than 650 feet from proposed Gateway Road entry
way and storefront.
The modified sign program is necessary for our project to ensure that proper visibility and
identification is provided for tenants as well as visitors. The modifications contained in this sign
program for Sprouts and CVS would ensure that tenants set deep inside the shopping center would
have signage that would help visitors easily identify store locations. The signage would simply be too
small if built per the currently allowed signage ordinance without any variance. The total distance
from storefront to main entryway at Gateway Road is approximately 670 feet. Even with the increase
in sign area and letter height, the signage will not be disproportionate to the building size and frontage
and will not be aesthetically detrimental to the project.
Signage area is also a concern. The modified sign program would provide a way for tenants with
multifaceted buildings that face both streets and interior parking lots and/or driveways to have a way
of having signage on multiple sides of the building to ensure positive identification by visitors whether
seen from exterior of the shopping center or from within the shopping center. Current limit on signage
area and signage letter height would limit the size and number of signage for tenants, whose logos are
of irregular shape or need multiple signs due to the orientation of the buildings. By splitting up the
allowable square footage of signs, each store would have a small sign that may be illegible from
distances and be disproportionate to the building size and height, causing the storefronts to appear
awkward. Due to the sight distance differences between Bressi Village and the subject property, same
size signage on Gateway Road side of Bressi Village, may appear too small and ill-fitting with
building size and architecture.
By allowing the multifaceted buildings to have enough flexibility in letter height and signage area,
each tenant will be able to provide signage that is visible to both visitors within the shopping center as
well as pedestrians and motorists who are passing by the shopping center. While the center across the
C
street has less of a setback from the street sidewalk allowing easier visibility of street facing signage to
pedestrians and motorists, our site condition puts the pedestrians and motorists at a minimum of twice
or three times the setback at Bressi Village. For example, at the south east comer of Gateway Road
and our main entry way, the distance from sidewalk to our monument signage on the retaining wall is
approximately 61 feet.
By adding a project identity signage at the corner of El Fuerte Street and Gateway Road with no tenant
identification, we would ensure that our shopping center is identifiable to motorists and pedestrians
without having to visit the other monument signage placed on the entry driveways. We wanted to
make sure that this sign was done as tastefully as possible and thus eliminated any tenant
identification.
By allowing a larger size signage for tenants set deep within the shopping center such as Sprouts and
CVS, it would ensure that visitors entering from either Gateway Road or El Fuerte Street would be
able to quickly identify these shops' locations and provide an easy way to find their way around the
shopping center. By making it easy for patrons to quickly identify locations of each shop through
thoughtfully designed and strategically placed signage
2. Explain why the granting of the variance does not constitute a grant of special privileges
inconsistent with the limitations upon other properties in the vicinity and zone in which the
subject property is located and is subject to any conditions necessary to assure compliance with
this finding:
Granting of variance for signage ordinance does not grant special privileges that are inconsistent with
the limitations upon other properties in the vicinity and zone in which the subject property is located.
The subject property plans to follow all other signage ordinance codes and local zoning codes strict! y
including types of signage and uses allowed per city ordinances.
3. Explain why the granting of the variance does not authorize a use of activity which is not
otherwise expressly authorized by the zoning regulation governing the subject property:
The allowable uses on the subject site has been outlined in the resolution documents and the subject
site will adhere strictly to the allowed uses.
4. Explain why the granting of the variance is consistent with the general purpose and intent of the
general plan and any applicable specific master plans:
Granting of variance is consistent with the general purpose and intent of the amended general plan ~
to allow the occupants to provide a shopping center that encourages walkability, engaging to the
visitors and end users through visual and physical features, and provides a place that local residents
and residents of Carlsbad could feel proud to have as a neighborhood center.
.. •
5. If located within the coastal zone, explain why the variance is consistent with and implements
the requirements of the certified local coastal program and that variance does not reduce or in any
manner adversely affect the protection of coastal resources:
The project is not located in a coastal zone and is not subject to Local Coastal Program.