HomeMy WebLinkAbout2021-03-15; Carlsbad Tourism Business Improvement District; Resolution 2021-1DocuSign Envelope ID: C60EDD88-0009-45D5-9FA8-B58D47B9CB54
EXHIBIT 2
RESOLUTION NO. 2021-1
RESOLUTION OF THE BOARD OF DIRECTORS OF THE CARLSBAD TOURISM BUSINESS
IMPROVEMENT DISTRICT (CTBID), APPROVING THE REVISED VISIT CARLSBAD BUDGET
WHEREAS, on June 15, 2020 the Carlsbad Tourism Business Improvement District (CTBID)
entered into an agreement with the Carlsbad Convention and Visitors Bureau, a not for profit public
benefit corporation ("Visit Carlsbad") to provide tourism marketing services for Carlsbad for FY 2020-
21; and
WHEREAS, as part of the Visit Carlsbad contract with the CTBID, the CTBID Board approved
Visit Carlsbad's budget for FY 2020-21; and
WHEREAS, the Visit Carlsbad Board would like to hire and executive search firm to assist in
hiring a new executive director; and
WHEREAS, Search Wide Global has submitted a proposal to perform these services at a cost of
$50,000; and
WHEREAS, Visit Carlsbad is recommending the revision to their FY 2020-21 budget shown at
Exhibit A to reallocate money from salaries to outside services to fund the contract with Search Wide
Global; and
WHEREAS, the Board of Directors of the CTBID wishes to approve this revised budget; and
NOW, THEREFORE, BE IT RESOLVED by the Board of Directors of the Carlsbad Tourism
Business Improvement District, as follows:
1.The recitals set forth herein are true and correct.
2.The CTBID Board approves the Visit Carlsbad Revised FY 2020-21 budget shown at Exhibit
A.
PASSED, APPROVED AND ADOPTED at a Meeting of the Board of Directors of the Carlsbad
Tourism Business Improvement District on the 15 day of March, 2021, by the following vote, to wit:
AYES: Stripe, Rauch, Canepa, Hughes, Gray, Chapin, Becerra
NAYS: None
ABSENT: None
Viti Sfirirt,
Tim Stripe
Chair
DocuSign Envelope ID: C6OECD88-0009-45D5-9FA8-B58D4789CB54
EXHIBIT 2
ATTEST:
62-orie2
c BARBARA ENGLESON / Pro Tem Clerk of the
Carlsbad Tourism Business Improvement District
EXHIBIT A
VISIT CARLSBAD
Budget
July 2020 - June 2021 Wilcarlsbad
Income
Current
Budget
Revised
Budget
701 CTBID Revenues 800,000 S 800,000
Total 700 Public Sources 800,000 $ 800,000
Total Income 800,000 $ 800,000
Expenses
800 Labor Expenses
802 Salaries - Direct Labor
802.2 Visitor Services Manager 39,566 $ 39,566
802.3 Visitor Services Coordinator 11,459 $ 11,459
802.4 Volunteer - Paid 1,195 S 1,195
802.5 Marketing Director 93,000 $ 93,000
806.2 Salaries - Group 86,909 $ 36,909
Total 802 Salaries - Direct Labor 232,129 $ 182,129
803 Employee Benefits
803.1 Employee Paid Benefit 42,000 $ 42,000
Total 803 Employee Benefits 42,000 $ 42,000
806 Payroll Tax Expense 20,000 $ 20,000
Total 800 Labor Expenses 294,129 $ 244,129
804 Workmans Comp 4,000 4,000
808 Group Sales Bonus 10,000 10,000
900 Promotional Programs
902 Research 10,000 $ 10,000
903 OutsideServices
903.1 Interactive Marketing 250,000 $ 250,000
903.2 Executive Search 0 $ 50,000
Total 903 OutsideServices $ 250,000 $ 300,000
904 Travel & Entertainment $ 6,000 $ 6,000
905 Dues & Subscriptions S 10,000 $ 10,000
906 Collateral Prod. & Fulfillment $ 2,000 $ 2;000
907 Public Relations Events S 10,000 $ 10,000
Total 900 Promotional Programs $ 288,000 $ 328,000
908 Group Direct Services
908.1 Technology $ 9,000 $ 9,000
908.10 Coronavirus Recovery Marketing $ 40,000 $ 40,000
908.3 Memembership/Dues S 2,621 $ 2,621
908.4 Group Incentive $ 50,000 $ 50,000
908.5 Sponsorship/Partnerships $ 20,000 $ 20,000
908.6 Marketing/Advertising S 5,000 $ 5,000
908.7.1 Site Inspections $ 5;000 $ 5,000
EXH IB IT A
Total 908.7 FAMs
$ 5,000 $ 5,000
908.8 Travel & Entertainment $ 9,500 $ 9,500
908.9 Tradeshows $ 35,000 $ 35,000
Total 908 Group Direct Services $ 176,121 $ 176,121
950 General Administration Expenses
951 Bank Service Charges $ 500 S 500
952 Equipment Rental & Replacement $ 1,000 S 1,000
953 Facility Repairs & Maintenance $ 500 $ 500
954 General Liabilty Insurance S 1,000 $ 1,000
956 Office Supplies $ 2,000 $ 2,000
957 Postage $ 100 $ 100
958 Taxes-General $ 150 $ 150
959 Telephone $ 10,000 $ 10,000
960 Professional Services $ 6,000 $ 6,000
961 Volunteer Program $ 500 $ 500
962 Miscellaneous Expenses $ 1,000 $ 1,000
963 Utilities $ 3,000 $ 3,000
964 Computer Expense $ 2,000 $ 2,000
Total 950 General Administration Expenses $ 27,750 $ 27,750
Total Expenses 800,000 $ 800,000
Net Operating Income 0 0
Wednesday, Jan 06, 2021 11:17:30 AM GMT-8 - Cash Basis